Title: Digital Optimization Strategist - Paid Social and Display Location: United States - Remote Job Description: USA TODAY Co., Inc. is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a sustainable, growth focused media and digital marketing solutions company. Through our trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including our network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. Our digital marketing solutions brand, LocaliQ, supports small and medium-sized businesses with innovative digital marketing products and solutions. USA TODAY Co. open roles are featured on various external job boards. When applying to a position at USA TODAY Co., you should be completing an application on USA TODAY Co. Careers via Dayforce. Job postings directing you to complete an application on other external sites may not be valid. If you are a California resident, you acknowledge that by applying for a job with us, this California Job Applicant Privacy Notice will apply to our collection, use, and disclosure of your personal information. To connect with us, visit www.usatodayco.com - We’re looking for a curious, data-loving Digital Optimization Strategist to help us drive results for some of our largest clients. In this role, you’ll partner closely with Account Managers (they handle the client conversations) while you focus on what you do best—building, optimizing, and improving campaigns across Paid Social and Display. You’ll spend your time digging into performance, spotting trends, testing new ideas, and turning data into smart decisions that make a real impact. If you enjoy figuring out why something is or isn’t working—and then fixing it—this could be a great fit. What you’ll be doing - Manage and optimize campaigns across Meta, YouTube, Snapchat, TikTok, and Display - Analyze performance and make adjustments to improve results (targeting, creative, placements, etc.) - Keep a close eye on campaign trends and jump on opportunities in real time - Partner with Account Managers to align performance with client goals and KPIs - Build audience targeting strategies that drive strong ROI - Turn data into clear, simple insights that others can easily understand - Collaborate with creative teams to improve ad performance - Test new ideas, strategies, and approaches to keep campaigns fresh and effective - Stay up to date on platform changes and new trends in digital marketing What you bring - 3+ years of experience working in digital marketing (Paid Social + Display) - Hands-on experience with platforms like Meta, YouTube, Snapchat, and TikTok - Strong analytical skills—you’re comfortable working with data and finding insights - Solid Excel skills (you don’t need to be a wizard, but you know your way around) - Ability to explain performance in a way that actually makes sense to others - A proactive mindset—you don’t wait to be told what to do - Ability to manage multiple campaigns and priorities without dropping the ball What will make you stand out - You’re naturally curious and love testing and learning - You look at data and immediately start asking “why?” - You’re comfortable working both independently and with a team - You enjoy solving problems and finding better ways to do things A little more about how you’ll work - You’ll collaborate closely with Account Managers, Ad Ops, Sales, and Creative teams - You’ll have ownership of your campaigns and the ability to make real impact - You’ll be encouraged to bring new ideas and challenge the status quo - You’ll help tell the story behind campaign performance—not just report numbers What you’ll need - Bachelor’s degree in Marketing, Business, Advertising, or related field (or equivalent experience) - 3+ years optimizing digital campaigns - 2+ years working with reporting/analytics #LI-REMOTE The annualized base salary for this role will be $45, 000,00 - $55,000.00.  Variable compensation is not reflected in these figures and based on the role, may be applicable. Exact compensation may vary based on skills, experience, location, and union representation, if applicable. USA TODAY Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee’s race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where USA TODAY Co. employs employees. In addition, USA TODAY Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant’s disability or religion, to complete this employment application and/or any other process in connection with an individuals’ application for employment with USA TODAY Co., Inc. Applicants who require such accommodation should contact USA TODAY Co., Inc.’s Recruitment Department at Recruit@usatodayco.com. Applicants must be authorized to work in the applicable location. Applications from outside these regions will be removed from our system after submission.

Role Description Looking to take your career to the next level? Then this role is for you! Join Outsourcey and be part of our mission to revolutionize global talent expansion! We connect businesses with dedicated full-time teams in the Philippines, offering cost-efficient solutions without compromising quality. Join us and help elevate businesses with complete control and comprehensive support, let's shape the future of work together! Qualifications - Experience: Minimum 2+ years of hands-on digital marketing experience with a focus on paid media and performance marketing - Platform Proficiency: Demonstrated experience running campaigns on Meta Ads Manager, Google Ads, & Facebook; experience with additional ad platforms a plus - Landing Page and Funnel Knowledge: Strong understanding of landing page structure and marketing funnel logic, with the ability to execute and optimize across each stage to drive lead conversion - Analytical Ability: Comfortable interpreting campaign data, identifying trends, and reporting performance to leadership clearly and consistently - Lead Generation Industry Experience: Prior experience in a lead generation, performance marketing, or multi-vertical environment strongly preferred - Communication: Strong written and verbal English communication skills; able to operate independently while executing within a defined strategic direction Requirements - Paid Media Management: Plan, launch, and manage paid advertising campaigns across Meta, Facebook, Google Ads, and other relevant platforms to drive qualified lead generation for multiple industry verticals - Landing Page Execution: Execute and optimize landing pages tailored to specific industries, ensuring alignment with campaign goals and audience targeting - Funnel Management: Oversee end-to-end marketing funnels from ad creative through to lead capture, maintaining consistency across all touchpoints - Campaign Reporting: Track, analyze, and report on campaign performance metrics, providing actionable insights to leadership on spend efficiency and lead quality - Multi-Vertical Execution: Adapt and execute campaigns across multiple brands and industry verticals as needed, maintaining performance standards and messaging consistency across each property - Platform Expansion: Research and test emerging ad platforms and channels to identify additional lead generation opportunities beyond existing paid media mix Benefits - Competitive salary - Opportunity to shape the HR function of a rapidly growing BPO. - Work closely with a team of industry leaders who have successfully scaled BPOs in the past. - Career growth and development opportunities. Please attach your CV and we will be in touch for a confidential chat. Let's do great things together! This is a remote position.

Role Description The Remote TV Cutter Support Technician will be responsible for coordinating service requests and conducting operations to remotely control robots performing pipeline rehabilitation functions such as inspections, service restorations, repairs, and quality issue resolutions. They will support operations by reviewing submitted projects for remote connectivity and providing assessments of the connectivity potential for the project. This role operates remotely from onsite crews, being supported at a dedicated workstation located at a home or office at the discretion of the business. - Review projects and assess the remote connectivity potential at work locations. - Diagnose and resolve hardware and software issues on computers installed in trucks, and validate data integrity to support continuous improvement of digital programs. - Define requirements for software updates and configuration to optimize data collection and system performance. - Install, update, and configure software required for video recording and robot communication. - Provide targeted remote technical support to Digital Truck operators to diagnose system issues, validate data integrity, and inform ongoing system and program improvements. - Operate remote cameras to videotape inside sewer lines for inspections. - Remotely operate robots to repair various sewer lines using appropriate tools and processes. - Work with onsite technicians to service, adjust, and perform minor repairs to the camera, equipment, and attachments. - Work with video software for pipeline rehabilitation projects. - Setup and maintain a remote workstation at home or an office at the discretion of the business. - Validate requests for service and schedule work with field teams. - Maintain necessary logs of work performed and provide reports as required to supervisors and clients. - Learn and follow Insituform's products, processes, safety procedures, installation techniques, and use of equipment. - Effectively work with supervisors, clients, peers, and subordinates. - Perform other duties as assigned. - Ability to travel up to 10%. Qualifications - High School diploma or equivalent preferred; and a minimum of two years’ experience in trenchless installation, including robotic tap cutting (preferred). - Proficiency with Microsoft Office is preferred. - Ability to use web browsers and online tools effectively to assess information, record work, and communicate with clients and supervisors is required. - Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals. - Ability to listen and comprehend instructions accurately. - Ability to communicate with homeowners/clients when required. - Ability to add, subtract, multiply and divide all units of measure, including whole numbers, common fractions and decimals. - Ability to use a computer to view data. - Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form. - Ability to deal with problems involving several concrete variables in standardized situations. Requirements - The role requires extended concentration and the ability to work at a computer terminal for long periods while operating a remote workstation. - Physical activity may include walking, standing, bending, climbing, and using hand tools. - Ability to lift, push, pull, and move up to 75 pounds and wear required PPE. Work Environment - The employee will generally work in an inside controlled environment suitable for the operation of the remote workstation. - Will occasionally be exposed to outside work conditions at work sites for training or other purposes. Benefits - Competitive starting salary with career growth opportunities. - Full benefits package including medical, dental, and vision insurance. - Prescription drug coverage. - 401k matching. - Tuition assistance. - Paid time off. - And much more.

Role Description The Property Digital Specialist plays a key role in driving the execution, optimization, and continuous improvement of digital property marketing platforms and initiatives. This role supports and enhances digital property marketing products and services within the digital property optimization service tower and sits within a global marketing team, partnering with stakeholders across regions to translate business needs into scalable, user-focused digital solutions. Working in a fast-paced, collaborative professional services environment, the Property Digital Specialist is accountable for delivering high-quality digital experiences, supporting operational excellence, and building trusted relationships with stakeholders, partner teams, and vendors. The position focuses on digital platform and product support, with an emphasis on product marketing, product management, and operational execution. The role works closely with product and technology teams to enhance property marketing systems, data, and user experiences, while ensuring solutions are effectively adopted and deliver measurable business value. This role is well suited for a marketing professional who brings strong digital expertise, sound judgment, and the ability to balance execution, strategy, and stakeholder engagement in a global context. Experience or familiarity with commercial real estate, particularly property listings and marketing workflows, is highly valued and will support success in this role. Qualifications - Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent experience - 2–5 years of experience in digital marketing, digital platform management, marketing operations, or product support roles - Demonstrated experience translating business requirements into digital or technical solutions - Strong analytical skills with the ability to evaluate data, identify trends, and inform decisions - Proven ability to manage multiple initiatives with competing priorities - Strong written and verbal communication skills, including experience engaging with senior stakeholders - Proven ability to work effectively across diverse audiences, functions, and experience levels, including global partners - Experience partnering cross-functionally with technology, product, or development teams Requirements - Own the execution, optimization, and ongoing evolution of select digital property marketing platforms and products, including oversight of business-as-usual (BAU) operations such as incident management, vendor coordination, and process improvement, ensuring alignment to business priorities and user needs and driving efficiency, scalability, and consistency across platforms - Own user support and enablement for one or more property data source systems, using feedback and usage insights to inform enhancements and improve the end-to-end user experience - Partner with business stakeholders across regions to conduct stakeholder research, gather requirements, and perform digital analysis to assess needs, identify opportunities, and inform solution design and prioritization - Manage property-related development user stories from discovery through deployment, ensuring business needs are clearly translated into prioritized, actionable requirements aligned to product and business goals - Partner closely with the Global Website product team to groom backlogs, prioritize work, and guide stories through development sprints, testing, and release - Lead or support user acceptance testing (UAT), release readiness, and end-user communications - Support product marketing activities for digital property platforms, including contributing to positioning, user adoption strategies, and stakeholder communications to drive awareness and effective usage - Serve as a primary point of contact for stakeholders and partner teams for assigned platforms, products, and initiatives, building relationships grounded in trust, transparency, and accountability - Demonstrate strong executive presence and the ability to engage confidently with senior stakeholders - Analyze trends, feedback, and performance data to identify risks, opportunities, and recommendations for continuous improvement - Lead workstreams in support of the digital property marketing service tower, supporting planning, prioritization, and cross-team coordination - Establish and maintain processes, documentation, and best practices to support consistent delivery and operational excellence - Apply an understanding of commercial real estate marketing, particularly property listings, to support digital platform enhancements, data quality, and overall user experience - Contribute to product and platform roadmap discussions by identifying trends, risks, and enhancement opportunities based on data and stakeholder feedback Benefits - Ownership of impactful digital property marketing platforms and initiatives with visible business impact - Opportunities to influence digital solutions, roadmaps, and user experience decisions on a global scale - Exposure to senior stakeholders and cross-functional leadership - A collaborative, inclusive environment within a global real estate services organization