• Execute high-volume, multichannel outbound campaigns across email, phone, LinkedIn, events, and emerging channels—with a focus on quality over automation. • Research target industries, companies, and personas before outreach so every touchpoint is informed and relevant—never purely cold. • Develop and test go-to-market hypotheses for new verticals and audiences. • Experiment with creative demand generation tactics—landing pages, micro-campaigns, community engagement, partnerships—and measure what moves the needle. • Build and maintain a healthy pipeline of qualified opportunities for the sales team through disciplined prospecting and follow-up. • Track outreach data, conversion metrics, and campaign performance to continuously refine your approach with data-driven insight. • Collaborate with sales leadership and marketing to align on target accounts, messaging, and campaign strategy.

• Inbound & Outbound Engagement: Split your time between responding promptly to inbound leads (demo requests, chat, forms, events) and proactively reaching out to targeted accounts and customers to create new opportunities. • Discovery & Prioritization: Run structured discovery conversations to assess fit, uncover testing needs, and prioritize leads using firmographic and behavioral data from tools like Chili Piper. • Meeting Booking & Handoff: Book qualified meetings and ensure a smooth handoff to Account Executives with detailed, context-rich notes in Salesforce. Collaborate closely with AEs to align on qualification and conversion outcomes. • Performance Ownership: Own your performance across engagement, conversion, and pipeline contribution—tracking trends, sharing insights, and refining your outreach strategy. • CRM Management: Maintain accurate, up-to-date CRM records to ensure visibility, forecasting accuracy, and seamless team collaboration. • Experimentation & Optimization: Continuously test messaging, channels, and workflows to improve both inbound and outbound performance. • Marketing Collaboration: Partner with Marketing to share feedback on lead quality, persona fit, and campaign effectiveness, helping improve our overall GTM strategy. • Tool & Process Execution: Leverage our GTM toolset—including Salesforce, Chili Piper, HubSpot, Slack, and Clearbit—to operate efficiently and effectively.

• Build and maintain a focused Healthcare ICP target list. Avoid random outreach • Run daily outbound sequences (email, LinkedIn, calls) to generate qualified meetings • Prospect into Protege’s core wedge: healthcare real-world data for AI model development, not generic healthcare SaaS • Qualify fast (use case, data needed, timeline, stakeholders, success criteria) and disqualify quickly • Deliver clean handoffs with crisp notes that accelerate next steps • Partner with Marketing (and Demand Gen) to iterate messaging and turn winning plays into a repeatable outbound engine • Keep pipeline hygiene tight and report what’s working weekly • Build fluency in healthcare data and AI constraints (privacy, de-ID expectations, provenance) to sound credible with technical buyers

• Identify and help to develop strategic relationships with partners or potential customers • Conduct market research for existing and prospective clients • Drive pipeline growth by following up and nurturing marketing campaigns and leads • Coordinate appointments, meetings, and calls between customers and Client Business Executives and Sales Directors • Assist in the development of a strong pipeline of new business opportunities through direct or indirect customer contact and prospecting • Leverage phone and email for prospecting with key metrics around setting qualified first sales interactions and next step calls leading to proposals or pipeline • Independently and collaboratively solve deal-level challenges to increase overall revenue and sales bookings • Leverage insight and consultative selling techniques to teach customers about their industry and offer unique perspectives on their business that drive further discussions with CSG • Collaborate with Sales Directors, Marketing, Product, and Services to ensure consistent messaging to customers, and help them gather the voice of the customer information to continue to evolve our product and solution offerings • Create meeting and stakeholder briefing packets for the Client Business Executives and Sales Directors to be used as preparation for customer meetings • Assist with drafting sales prospecting plans, sales pitches, presentations, reference material, and other documents as required • Facilitate a feedback loop with Marketing team to ensure customer and industry insights can be leveraged in campaigns