Crisis Text Line logo
Crisis Text Line

Nonprofit. Free, 24/7, confidential mental health support in English and Spanish. Text SHARE or APOYO to 741741🇺🇲

Marketing Email and Content Manager

Content ManagerContent ManagerFull TimeRemoteSeniorTeam 201-500Since 2013H1B SponsorCompany SiteLinkedIn

Location

California + 20 moreAll locations: California | Colorado | Connecticut | Florida | Illinois | Iowa | New Jersey | New Mexico | New York | North Carolina | Ohio | Maryland | Massachusetts | Michigan | Missouri | Pennsylvania | Tennessee | Texas | Utah | Virginia | Washington

Posted

23 days ago

Salary

$67.5K - $80.4K / year

Seniority

Senior

Bachelor Degree3 yrs expEnglish

Job Description

Marketing Email and Content Manager

Crisis Text Line

• Support creation and implementation of a comprehensive content strategy aligned with organizational goals. • Craft persuasive narratives that drive growth across business targets (e.g., donors, volunteers, texters). • Oversee and develop email marketing donor strategy that drives fundraising by designing, executing and optimizing email campaigns targeted at acquiring, engaging and retaining donors. • Write engaging content for marketing campaigns, blogs, articles, videos, social media posts, newsletters, and multimedia assets. • Collaborate with the marketing team and other departments such as philanthropy, public policy and research to align content on campaign strategy and organizational objectives. • Integrate optimized content for search engines and user engagement. • Monitor content performance, gathering analysis and adjusting strategies based on data insights. • Ensure all content aligns with the organization’s voice, tone, brand and values.

Job Requirements

  • 3-5 years of professional content management including SEO, email marketing and copywriting experience
  • Exceptional storytelling ability, with experience crafting narratives that elicit emotional responses that convert to action.
  • Ability to write for different platforms (emails, social media, website, print) and adjust tone and style for different audiences (donors, staff, partners, volunteers).
  • A deep understanding of email marketing best practices, and the ability to analyze data to optimize campaigns.
  • Proven ability to independently manage multiple projects and deadlines while driving work forward with strong prioritization, follow-through, and attention to detail in a fast-paced, mission-driven environment.
  • Applied experience using analytics and performance data to refine and improve content.
  • Strong editing and proofreading skills to ensure high-quality, error-free content.
  • Excellent communication and interpersonal skills for working with cross-functional teams.
  • Strong organizational and project management skills with attention to detail.

Benefits

  • Comprehensive medical, dental, and vision options that prioritize accessibility and financial peace of mind
  • Employer-funded HSA contributions
  • Generous PTO, sick time, and 19 paid holidays with a winter break
  • 12 weeks of fully paid parental leave after 26 consecutive weeks of service
  • Monthly internet and mental health stipends
  • Annual Wellness Stipend
  • Home office and professional development stipends
  • 403(b) retirement plan with employer contribution
  • Sabbatical after 3 years of service

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