• Build and maintain our growth operating model, including bookings forecasting, target setting, and capital allocation across acquisition initiatives • Own performance marketing spend across Meta (Facebook, Instagram), Google (Search, YouTube), and emerging channels like TikTok and Reddit • Serve as the strategic partner between marketing and finance on media budgets, ensuring alignment on investment decisions and performance expectations • Define measurement and incrementality frameworks that demonstrate true performance impact beyond vanity metrics • Manage day-to-day performance across all paid acquisition channels, consistently hitting payback period targets • Develop and test ad creative that drive meaningful improvements in cost per install and conversion rates • Launch and scale new acquisition channels, moving quickly from test-and-learn to meaningful contribution • Work with agencies and internal teams to optimize campaign performance and creative production • Leverage AI tools (including Claude, generative creative tools, and analytics platforms) to improve efficiency and performance • Partner with Product to ensure acquisition strategies align with product roadmap and user experience • Collaborate with Lifecycle Marketing to optimize the full funnel from acquisition through retention • Help define performance go-to-market strategy, including incentive frameworks, add-on experiences, and renewal mechanics • Bring an experimentation mindset to all initiatives, running structured tests and sharing learnings across the organization • Analyze marginal ROI across channels to inform budget allocation decisions • Forecast performance gaps and develop strategies to close them • Master unit economics, including LTV:CAC ratios, payback periods, and contribution margin by channel • Build dashboards and reporting that make complex performance data accessible to stakeholders

Role Description The Advocacy Specialist will work with colleagues to reduce the burden of cancer in the Prairie Region by advocating to governments and other stakeholders to ensure public policy is in place to help lower the public’s risk of developing cancer and improve the lives of those affected by cancer. What You’ll Be Doing: - Regional Government Relations: - Advance organizational advocacy priorities by influencing public policy and government action across Manitoba, Saskatchewan, and Alberta in alignment with national and regional advocacy goals. - Build, maintain, and manage strategic relationships with key provincial and municipal stakeholders, including MLAs, Ministers, political staff, senior public servants, as well as health system partners and agencies, and relevant stakeholder organizations across the Prairies Region. - Represent the organization in meetings, consultations, and forums related to cancer prevention, control, and support for people living with and beyond cancer. - Lead or support the development of regional advocacy materials, including pre‑budget submissions, election platforms, correspondence to elected officials, briefings, and legislative submissions, in collaboration with advocacy leadership. - Monitor, evaluate, and report on political, legislative, and policy developments across the Prairie Region, identifying risks, opportunities, and emerging issues relevant to advocacy. - Advocacy Strategy & Campaign Delivery: - Support and manage the planning, execution, and evaluation of advocacy initiatives and campaigns that advance strategic priorities at the provincial and regional level. - Support the development and delivery of regional advocacy strategies and initiatives aligned with the national advocacy plan and overall organizational strategy. - Lead or contribute to project management for advocacy initiatives, including planning, setting timelines, coordinating resources, tracking progress, and reporting on outcomes and key performance indicators. - Work cross-functionally with communications, marketing, and public engagement teams to develop advocacy content, including key messages, briefing notes and backgrounders, media materials, web content, and social media assets. - Support and manage the delivery of advocacy-related events and activities, such as lobby days, report launches, stakeholder briefings, and public engagement campaigns across the Prairie region. - Stakeholder & Grassroots Engagement: - Mobilize advocates, volunteers, and external partners to strengthen advocacy impact and advance public policy goals across the Prairie Provinces. - Support the planning and management of grassroots advocacy and public engagement initiatives by working with volunteers, community members, and partner organizations to advance advocacy priorities. - Build and sustain relationships with relevant health organizations, non-profit partners, and community stakeholders to work together on advocacy priorities and initiatives. - Develop and provide advocacy guidance, tools, and messaging to advocates and stakeholders to support effective engagement with the stakeholders. - Contribute to internal planning, coordination, and reporting by providing input, analysis, and strategic advice regarding Prairies Region to advocacy leadership and cross-functional teams as required. - Other duties as assigned. - Contribute to our culture of diversity, inclusion, belonging and equity (DIBE) by ensuring that all staff feel represented, valued, and heard across all aspects of their identity, including gender, age, religion, ethnicity, nationality, race, and sexuality. Qualifications - Post-secondary education such as acquiring a university degree in a relevant discipline, such as public administration, health promotion, and political science or an equivalent combination of education and experience. - At least 1-3 years of experience in advocacy or a similar field. - Specific knowledge of the political landscape in Manitoba and/or Saskatchewan. - Demonstrated experience in government relations, and stakeholder, youth, and adult volunteer/community engagement and mobilization. - Demonstrated experience, knowledge and skill in public policy research and analysis, public policy development, and advocacy techniques. - Solid knowledge of a range of health-related issues including the components of health and health equity. - Demonstrated ability to build partnerships and succeed in a team environment with diverse stakeholders. - English is required: French/Bilingualism (French/English) is an asset due to the organization’s nationwide operations. - Other qualifications may apply. Benefits - Competitive salary. - Excellent benefits, including paid parental leave, family sick time, and health insurance. - A fulfilling work environment where your efforts make a meaningful impact daily. How to Apply Qualified candidates are invited to submit their resume, cover letter, and salary expectations by May 27th, 2026. We thank all candidates for their interest and advise that only those selected for an interview will be contacted. Other Information - CCS is dedicated to employment equity and encourages applications from all qualified candidates. - In accordance with the local provincial Accessibility Act, accommodation will be provided as requested throughout the recruitment process. - Employees are not permitted to smoke in or about CCS premises or while carrying out CCS business.

Role Description We’re looking for a senior-level strategist who can operate as a genuine peer within the team. Someone who brings strong ideas, commercial thinking, and clear opinions - not someone waiting to be handed a testing backlog. You should be comfortable owning strategy, challenging assumptions, and explaining your thinking directly to clients. If you naturally think about: - customer psychology - offer positioning - buying intent - messaging angles - funnel flow You’ll probably enjoy this role. What You’ll Do - Own Testing & Growth Strategy - Lead A/B testing and experimentation across client accounts - Prioritise ideas based on business impact, not just ease of implementation - Know when to make incremental improvements versus bigger strategic changes - Turn customer insights into meaningful growth opportunities - Build Funnels, Offers & Landing Pages - Develop landing pages and advertorial concepts from scratch - Create compelling hooks, offers, pricing structures, and value propositions - Contribute to messaging strategy across acquisition funnels - Think beyond page-level CRO and focus on full-funnel performance - Work Directly With Clients - Communicate with clients via Slack and regular strategy calls - Present ideas clearly and confidently - Explain the reasoning behind recommendations and tests - Build trust through strong communication and commercial thinking - Contribute to Agency Thinking - Bring fresh ideas and perspectives to the team - Help improve how we approach experimentation and growth strategy - Raise the standard of thinking across messaging, conversion, and performance Qualifications - 4+ years in CRO, growth, direct response, or performance marketing - Strong experience within DTC and/or e-commerce - Proven ability to improve conversion performance across cold traffic funnels - Deep understanding of customer psychology and buyer behaviour Requirements - Experience developing offers, not just testing existing ones - Strong instincts around messaging, positioning, and conversion drivers - Ability to identify leverage points across the customer journey - Comfortable making strategic recommendations independently - Strong written communication skills - Able to write clear briefs, updates, and client-facing messaging - Comfortable presenting and defending ideas with clients - High ownership and self-direction - Commercially minded and proactive - Comfortable in a fast-moving remote environment - Comfortable working approximately 7am–3pm Los Angeles time in order to overlap with both London and Los Angeles working hours Bonus Points - Experience writing advertorials, VSLs, or long-form sales copy - Direct response copywriting instincts - Experience in lean agencies or high-performance growth teams - Familiarity with paid acquisition strategy and media buying psychology Benefits - Full-time contract - Fully remote - High autonomy and real strategic influence - Small senior team working across multiple brands and verticals - Opportunity to shape both client strategy and the future direction of the agency

• Reporting to the Head of Marketing; a hybrid, central role. • Transform complex technical expertise into a clear value proposition. • Develop the messaging strategy. • Design, write, and produce high-quality marketing assets.