Senior Webflow Designer
Location
United States
Posted
13 days ago
Salary
0
Seniority
Senior
Job Description
Senior Webflow Designer
LawnStarter
Role Description LawnStarter is the nation's leading on-demand marketplace for lawn care and related services, with over $100M in annual bookings. We're expanding beyond lawn care to become the one-stop shop for all home services. Our Growth team drives customer acquisition and conversion across four brands — LawnStarter, Lawn Love, Home Gnome, and ProBase. The marketing sites are central to that work: thousands of organic SEO pages, landing pages, and core site experiences that need to move as fast as the team iterating on them. Today, making changes to our marketing sites requires engineering support. That bottleneck slows down testing, kills momentum, and means conversion opportunities sit on the table. We're moving to Webflow as the source of truth for our marketing sites, and we need someone to own that transition and everything that follows. You'll report to the Director of Design but be fully embedded on the Growth team, working daily with CRO specialists, data analysts, SEO, Paid, content teams, and less frequently engineers. Your job is to make our marketing sites fast to change, beautiful, on-brand, and optimized for conversion — without needing an engineer every time something needs to move. You'll start with Home Gnome, building it right from the ground up in Webflow. From there, you'll bring LawnStarter, Lawn Love, and ProBase into a componentized Webflow architecture. This is a chance to define how all four brands show up on the web. What makes this role different: - You design AND build: This isn't a role where you hand off comps. You design in Webflow, build in Webflow, and ship in Webflow. - Embedded with Growth, not siloed in Design: You sit with the people running experiments, analyzing conversion data, and optimizing funnels. - Multi-brand ownership: You'll eventually own the web presence for four brands. - Eliminating a bottleneck: Right now, marketing site changes require engineering. You're the person who makes that dependency disappear. What You'll Own - Webflow site architecture: Build and maintain a componentized, scalable Webflow setup across all brands. - Visual design and brand execution: Every page you ship needs to be modern, on-brand, and hold up against the best marketing sites out there. - Conversion support: Collaborate with CRO on testing, spin up new landing pages, and make page and template changes quickly. - Interactions and motion: Build purposeful interactions and animations that enhance usability. - CMS organization: Structure and maintain CMS collections that support thousands of SEO pages. - Accessibility and usability: Maintain WCAG compliance and ensure every page works well for every user. Problems to Solve - Our marketing sites depend on engineering for every change. - We don't have a componentized, scalable site architecture. - Thousands of SEO pages need to look good and perform well. - Four brands need to look distinct but share a foundation. What Success Looks Like (Year 1) - Home Gnome fully live in Webflow — clean, modern, componentized. - New landing pages go from request to live in hours, not weeks. - Growth team runs A/B tests on their own timeline. - Thousands of SEO pages are templated, maintainable, and easy to scale. - Migration plan underway for LawnStarter and Lawn Love into Webflow architecture. - The Growth team considers you essential. Qualifications - A Webflow expert with experience in complex, multi-page Webflow sites. - A top-tier visual designer with high standards for modern design and usability. - Growth-team fluent, with experience alongside CMOs, SEO teams, and CRO specialists. - Self-directed and fast, able to ship quickly without sacrificing quality. - AI-native, using tools to accelerate workflow. - Technically capable beyond Webflow, with some ability to write custom code. - Brand-disciplined, executing within established brand guidelines. This Role Is NOT - A Figma-to-Webflow production role. - A brand design role. - A role with a clean starting point. - A solo design role. Compensation & Benefits - Competitive base salary - Healthcare: Medical, dental, and vision - Fully remote - Unlimited PTO
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Title: Instructional Designer - Remote Location: Calabasas, California, 91302 United States 26677 Agoura Road Job Description The Instructional Designer designs and develops engaging, learner centered training solutions that support Associate performance and business outcomes. This role collaborates with subject matter experts and stakeholders to analyze learning needs, creates effective instructional content, and continuously improves learning experiences across multiple modalities. The ideal candidate brings strong foundational instructional design skills, hands on experience with Articulate Storyline, and a high aptitude for learning new tools, technologies, and business concepts. 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Role Description As a Senior Designer, you’ll help shape the visual language across Tahaluf’s portfolio of brands, campaigns, social content, films, presentations, digital experiences, and event identities. You should be as comfortable designing a high-end visual identity system as you are animating a dynamic social asset or building motion-led campaign content. We’re looking for someone with strong taste, strong craft, and a curiosity for where creative technology is heading. An understanding of emerging AI-powered creative workflows is a strong plus. Responsibilities - Develop high-quality creative across branding, campaigns, social, digital, and event content - Create both static and motion assets to a premium standard - Translate strategic ideas into visually compelling creative - Help evolve and maintain visual systems across multiple brands and touchpoints - Work closely with creative directors, strategists, editors, and wider marketing teams - Design for modern platforms and audiences with a strong understanding of social-first content - Bring ideas to life through motion, animation, transitions, and visual storytelling - Explore and integrate new creative tools, workflows, and technologies where relevant - Maintain consistency, detail, and craft across fast-moving projects and timelines Qualifications - 5+ years experience in a design or multidisciplinary creative role - Strong portfolio showcasing both design and motion work - Excellent understanding of typography, composition, layout, colour, and visual storytelling - High proficiency in Adobe Creative Suite, particularly: - After Effects - Photoshop - Illustrator - Indesign - Premiere Pro - Powerpoint - Google slides - Experience designing for digital, social, brand, and experiential environments - Strong understanding of motion design principles and animation pacing - Ability to work independently and remotely while managing deadlines effectively - Strong communication and presentation skills - A modern visual aesthetic with awareness of contemporary design and culture Requirements - Experience with Cinema 4D, Blender, or other 3D tools - Understanding of AI-assisted creative workflows and tools such as Midjourney, Nanobanna and Higgsfield - Experience within events, entertainment, technology, or brand experience sectors - Basic editing, sound, or storytelling capabilities - Experience creating content for large-scale screens, stages, or immersive environments What We’re Looking For - Someone proactive, collaborative, and creatively ambitious - A designer who understands both aesthetics and ideas - Strong attention to detail with the ability to move quickly - Someone excited by the future of creativity, technology, and culture - A self-starter who thrives in fast-paced environments and enjoys building work that reaches global audiences Benefits - Please note that you will be employed on a consultant basis. - This is a 12 month contract role only, thank you! - We work hard to make sure life at Tahaluf is rewarding, supportive and enjoyable for everyone. - We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. - We don't just accept difference, we celebrate it. We welcome applicants from all backgrounds and circumstances and base hiring decisions on relevant qualifications and merit. - We are proud to provide a disability-friendly environment. If you require any support or adjustments to participate in our interview or selection processes, please let us know.



