• Design, develop, and maintain internal web applications responsible for ad campaigns management, e.g. configuration, monitoring, automation • Implement jobs and processes to integrate internal services • Contribute to the development of internal Python libraries and shared frameworks • Write and maintain unit/integration tests to ensure code quality and reliability • Identify issues and propose improvements to enhance performance, scalability, and stability • Collaborate with cross-functional teams to deliver new features and improve existing workflows • Apply best practices in application design, databases, and APIs

Role Description Experian is looking for a CRM Lifecycle Program Manager to lead the strategy and growth of our customer loyalty ecosystem—including digital badges, rewards, and engagement programs. You will oversee email, push, and SMS campaigns focused on loyalty, engagement, and retention, while managing performance through main metrics such as open rates, click-through rates, and product engagement. You will design and implement data-driven strategies that enhance customer experience, increase retention, and guide lifetime value, partnering with Product, Marketing, and Analytics teams to deliver personalized customer journeys. You will combine program management and performance marketing expertise, and report to the Lifecycle Manager of Engagement & Loyalty. - Build a Loyalty Program: - Work with leadership and product teams to help create and grow a new loyalty, rewards, and gamification program. - Help design main features like tiers, badges, and incentives. - Find ways to increase customer engagement, retention, and long-term value while keeping up with industry trends. - Lifecycle Campaign Management: - Manage multi-channel marketing campaigns across email, push, in-app, and other channels. - Build customer journeys and personalized offers to promote engagement and main actions. - Plan campaign calendars and partner with creative teams to develop messaging and content that keeps customers engaged. - Campaign Reporting: - Own main metrics of campaign performance to understand initial performance, identify new opportunities, and test new assumptions and hypotheses. - Work with the analytics team to present and share out findings that could be impactful to other teams. - Collaboration: - Serve as the internal subject matter expert for loyalty and rewards program. - Ensure Lifecycle campaigns align with product launch milestones, main performance goals, and ongoing programs. - Optimize Campaign Performance: - Develop an understanding of existing email segmentation strategies, creative repository, and industry best practices. - Use A/B testing and data-driven insights to improve open rates, click-through rates, and other main engagement metrics. - Use segmentation and audience analysis to tailor messaging for maximum impact. - Project Facilitation: - Help coordinate multi-channel digital communications programs, ensuring understanding of our goals and customer needs. Qualifications - 5+ years of experience in email marketing or CRM. - Experience within financial services or a subscription-based business environment. - Experience launching or managing loyalty, rewards, gamification, or retention programs. - Experience with gamification mechanics (badges, tiers, incentives). - Bachelor's degree in marketing, business, communications, or a related field. - Experience providing email and push marketing programs at the enterprise level. - Understand campaign performance metrics and translate data into applicable insights. Benefits - Great compensation package and bonus plan. - Core benefits including medical, dental, vision, and matching 401K. - Flexible work environment, ability to work remote, hybrid or in-office. - Flexible time off including volunteer time off, vacation, sick and 12-paid holidays. - Explore all our exciting benefits here: Experian Benefits

• Lead a team of .Net developers, ensuring alignment on goals, quality, and delivery timelines. • Mentor and coach team members to support their technical and professional growth. • Drive engineering excellence by promoting best practices in coding, architecture, and testing. • Plan and manage team capacity, sprints, and milestones to ensure predictable delivery. • Collaborate with other Team Leaders, Development Managers, Architects, and Product Owners to align engineering execution with business objectives. • Ensure effective adoption and execution of agile methodologies (Scrum/Kanban) within the team. • Contribute to the evolution of development processes, CI/CD pipelines, and DevOps practices. • Foster a culture of continuous improvement, innovation, and knowledge sharing.

• Drive software projects with best practices and quality assurance, ensuring scalable solutions. • Work closely with stakeholders for integrated development approaches. • Engage in code reviews and performance analysis for ongoing enhancements. • Champion agile practices for efficient project delivery. • Foster a collaborative environment for continuous learning and growth. • Inspire quality code and problem-solving within the team.