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Delta Delta Delta (Tri Delta) is an international women’s fraternity committed to supporting and empowering women through sisterhood, leadership, and philanthropy. Since 1888, Tri Delta has been a dynamic force, initiating over 350,000 women into a deeply connected sisterhood. Tri Delta is a non-profit enterprise with substantial financial scope, with an annual budget of $75 million and total assets of $513.3 million. The Tri Delta Enterprise—comprised of the Fraternity, Foundation, and Housing—provides the business infrastructure to support over 250,000 members worldwide. Approximately 350 professional staff work across the organization, including those who manage our facilities through Park Street Properties, LLC, a wholly owned subsidiary of the Fraternity.
Brand Support Manager - Digital
Location
United States
Posted
34 days ago
Salary
$50K - $60K / year
Seniority
Lead
No structured requirement data.
Job Description
Brand Support Manager - Digital
Tri Delta
Role Description Tri Delta is seeking a Brand Support Manager, Digital to serve as the project manager and technical expert for Tri Delta’s website, email marketing, and texting platforms. This role is responsible for managing and executing Tri Delta’s email marketing platform, texting platform, and website, while regularly reporting on marketing efforts to ensure strategic, data-driven decisions guide our work. This individual will also be responsible for the ongoing maintenance, organization, planning, and upkeep of all digital platforms. The role will collaborate closely with Tri Delta’s entire Brand Advancement team, including the content development team, but will not be creating content directly. The ideal candidate will combine their proven technical proficiency with digital marketing platforms and project management skills with their passion to support mission-driven organizations and their ability to support large-scale operational and marketing initiatives through strategic, data-informed decision making. The role is REMOTE. Qualifications - Bachelor’s degree in Communications, Marketing, Digital Media, Web Design, or a related field is required. - Additional coursework or certification in email marketing, web analytics, or project management is a plus. Requirements - 3–5 years of experience in digital communications, email marketing, or web content management. - Experience managing email, texting platforms, and on-site event apps, including campaign planning and execution. - Familiarity with website content management systems (CMS) and basic HTML/CSS. - Experience working with project management systems and cross-functional teams. - Prior experience in a nonprofit, membership-based, or higher education organization is beneficial. Benefits - Mission driven culture - Excellent work environment - Paid vacation & holidays - Benefits including health insurance (medical, dental, & vision), retirement, & life insurance - Industry leading professional training - Growth & promotion opportunities Key Responsibilities - Collaborate on the creation and execution of Tri Delta’s email and texting marketing communications and campaigns. - Provide leadership, coordination, and support in the creation and delivery of regularly scheduled email communications. - Ensure consistent and strategic communication in all email messaging. - Update and oversee the email and texting communications calendar to ensure emails are strategically planned for maximum exposure. - Strategize communications in partnership with the Brand Advancement Team and other executive office staff to ensure a well-rounded communication approach. - Update, maintain, and add to external website content; partner with the website developer to ensure content and design are implemented and functioning correctly. - Support chapter sites by answering member questions and maintaining site content. - Manage and maintain Tri Delta’s URLs. - Collaborate with the brand design manager to ensure Tri Delta’s brand strategy is consistently implemented on the organization’s website and chapter sites. - Oversee and manage the website pop-ups. - Collaborate with the Technology Team to provide regular website, email, texting, on-site event app, and web metrics and analysis reports (including Google Analytics) to inform communication strategy. - Ensure sufficient communication data is provided to project managers throughout project scope to support strategic adjustments. - Experience and familiarity with Salesforce reporting. - Have understanding and scope with social media analytics and reporting. - Help manage email, text, social media, and web communication tasks within the project management system. - Manage account engagement email system, on-site event app, and texting platform in collaboration with the Technology Team (including campaigns, forms, reporting, and communication preferences). - Effectively communicate and make available the Brand Advancement project management process across the organization. - Manage and support the digital media specialist, including workflow oversight and coaching. - In collaboration with the Director of Brand Advancement, Strategic Communications, keep teams informed of the communications calendar and potential roadblocks. - Edit photos for web and email use. - Partner with the Events Team to manage event applications, including designing on-site event apps and serving as vendor liaison. - Collaborate on the content calendar to align digital content with other planned brand advancement opportunities. - Maintain current knowledge of web, email, texting, and social media communication trends. - Share important insights and recommend improvements to Tri Delta’s communication strategy as needed. - Assist in the maintenance of accurate member records to ensure communication efforts are maximized among all audiences. - Abide by and lead others in Tri Delta’s project management process and practices. - Receive and act on feedback; focus on self-development to become the best version of yourself. - Pursue open and consistent communication with Tri Delta employees and volunteers. - Conduct all work with a focus on elevating Tri Delta’s brand as a premier women’s organization dedicated to helping women live, learn, and lead – with Purpose, for a lifetime. - Be passionate about serving others (e.g., Tri Delta employees, Board members, collegiate and alumnae members) and helping them become the best versions of themselves.
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