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Freehand

Freehand is an equal opportunity employer. We are committed to building a team that reflects the diversity of the customers and industries we serve.

GTM Architect

Location

Worldwide

Posted

100 days ago

Salary

0

Seniority

Mid Level

Job Description

GTM Architect

Freehand

Role Description As our first GTM Architect (aka Sales / Revenue Enablement) hire, you'll build the function from scratch — the playbook, the collateral, the training, the systems. You'll work shoulder-to-shoulder with our Founder CEO, CRO and sellers to understand what's winning, then turn that into infrastructure that scales. This is a commercial role: we want someone who thinks like a seller, uses AI as a reflex, and has opinions on where our next market segment is. What you'll own: - Seller onboarding, training programs, and certification frameworks - Sales collateral: decks, one-pagers, battle cards, objection guides - GTM narratives for new segments, verticals, and use cases - Enablement tooling and content systems, built with AI where it removes friction - Leading indicators that tie enablement activity to pipeline and revenue Qualifications - 3–5 years in field/ revenue/ sales enablement, ideally at an early-stage B2B AI or SaaS company - Designed, owned and run seller training programs end-to-end - Built collateral field teams actually use — you know why most decks fall short - Written GTM narratives: ICP, value prop, competitive positioning, the pitch itself - Native AI user — it's in how you draft, research, build, and find leverage - Thinks at the market level: spots adjacencies, new segments, brings ideas forward - Has genuine credibility with sellers, earned from time working alongside them Benefits - Take what you need Vacation Policy - Full health coverage (with multiple gold-standard carriers across medical, dental & vision) - Life Insurance and Disability benefits - HSA/FSA Access - 401(k) with a 4% Employer Match - Fully-paid Parental Leave

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