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Human Error. Conquered.
Competitive Intelligence and Strategy Analyst
Location
United States
Posted
21 days ago
Salary
$80K - $90K / year
Seniority
Junior
Job Description
Competitive Intelligence and Strategy Analyst
KnowBe4
• Build and operationalize a modern, AI-forward competitive intelligence function, including workflows, source libraries, monitoring systems, and reporting cadences. • Collect, synthesize, and structure competitive and market intelligence across competitors, pricing, product, partnerships, talent, and broader market signals. • Create and maintain competitor profiles, battlecards, trackers, dashboards, and intelligence repositories for internal use. • Deliver timely and actionable insights to field and corporate stakeholders to improve positioning, inform decisions, and support execution. • Build systems to monitor and analyze trends in cybersecurity, Human and Agentic Risk Management, AI/ML, adjacent markets, regulatory developments, emerging threats, and technological advancements. • Partner closely with the Senior Analyst, Competitive Intelligence & Strategy on ecosystem, corporate development, and broader market analyses. • Conduct continuous competitive research by monitoring earnings calls, analyst reports, third-party tools (e.g., AlphaSense, Crayon, Gong), field intelligence and the use of AI to uncover strategic insights that inform deal strategy and sales enablement. • Conduct detailed analyses of cybersecurity competitors, including product features, pricing models, market positioning, strategic direction, and customer perceptions. • Collaborate closely with product marketing, sales, and product management teams to support competitive positioning and strategic initiatives. • Perform competitive research to gain firsthand insights into competitor sales tactics, messaging, product demonstrations, and customer experience. • Provide timely alerts and briefings to internal stakeholders on competitive moves, market shifts, or disruptive industry trends. • Lead competitive win-loss analysis projects, identifying patterns, insights, and actionable recommendations to improve win rates. • Present competitive intelligence findings clearly and persuasively to executives and cross-functional teams to inform strategic planning. • Drive workstreams within high-priority strategic initiatives across the company, taking ownership from problem definition through execution and delivery. • Support and help lead cross-functional projects spanning go-to-market strategy, partnerships and alliances, international expansion, and other critical business priorities. • Translate strategic priorities into actionable plans, track progress, and ensure initiatives move forward with pace and accountability. • Partner closely with stakeholders across Sales, Product, Marketing, Finance, and Operations to align on priorities and drive execution. • Structure complex business problems, develop hypotheses, and translate analysis into clear, actionable recommendations. • Build executive- and board-ready materials, including strategic updates, analyses, and decision-support content. • Identify and evaluate growth opportunities across markets, customer segments, and routes to market, and support execution where relevant. • Translate market dynamics into clear strategic implications and recommended actions.
Job Requirements
- Bachelor's degree in business, economics, data analytics, information science, engineering, cybersecurity, or a similar analytical field.
- 0-3+ years of experience in competitive intelligence, strategy, market research, consulting, research operations, or a similar analytical role in SaaS, technology, or cybersecurity.
- Experience using a mix of paid research tools and open-source intelligence sources strongly preferred.
- Hands-on experience with AI tools, automation, scraping/monitoring workflows, knowledge systems, or analytics tooling is strongly preferred.
- Strong analytical and structured problem-solving skills, with the ability to convert fragmented data into clear insights.
- Demonstrated ability to build repeatable research processes and maintain high-quality intelligence assets.
- Comfort working with AI-enabled research tools, automation workflows, databases, spreadsheets, and presentation tools.
- Excellent written and verbal communication skills, including the ability to develop clear executive-ready slides and memos.
- Strong attention to detail, sound judgment on source quality, and ability to distinguish signal from noise.
- Ability to collaborate effectively across GTM, Product, Finance, Legal, and executive stakeholders in a fast-growth environment.
- Curiosity about cybersecurity, Human Risk Management, AI/ML, and adjacent markets.
Benefits
- company-wide bonuses based on monthly sales targets
- employee referral bonuses
- adoption assistance
- tuition reimbursement
- certification reimbursement
- certification completion bonuses
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