• Build & Scale Global Partner Marketing Programs: Lead the end-to-end lifecycle of global partner programs, from initial design and pilot to global rollout and optimization. • Global-to-Local Enablement: Build "Global Program Kits" and Playbooks that empower regional field marketing teams to execute with speed and consistency. • Drive Early Pipeline Engagement: Manage and optimize global rewards and incentive programs designed to drive early-stage deal registration and pipeline velocity. • Data-Driven Growth: Analyze regional performance data to identify opportunities for expanding rewards programs into new markets, ensuring they are culturally and operationally relevant. • Build the "Champion" Community: Create and manage a global community for our partners, specifically focused on technical and sales champion programs that drive long-term loyalty and brand advocacy. • Elevate Strategic Partner Experience: Lead the strategy and execution for high-touch partner engagements, including Executive Summits, Partner Advisory Boards, and the dedicated partner experience at our annual user conference (Forward). • Strategic Team Direction: Manage and mentor a focused team, providing the strategic guidance and project management necessary to hit global milestones. • Represent the Partner Marketing Organization: Serve as the primary point of contact and advocate for the Partner Marketing team across the organization, ensuring partner needs are represented in product launches, corporate events, and sales strategy. • Global Communication Strategy: Design and manage a global partner communication architecture to ensure a predictable, high-impact of information across all regions and partner types. • Multi-Channel Orchestration: Own the tactical execution of the global partner calendar across Newsletters, Portal Updates, Webinars, and Rubrik.com, providing partners with actionable market intelligence and the insights needed to win. • Cross-Functional Orchestration: Ensure seamless alignment between Partner Sales, Product Marketing, and Channel Ops to resolve complex operational matters and eliminate friction in the partner journey.

• Design and run experiments end to end, including targeting decisions, measurement plans, and experiment readouts, for high-volume guest email and push campaigns • Conduct strategic deep dives and advanced analyses, including guest segmentation and exploration of new parts of the guest lifecycle, to extract actionable insights that inform the roadmap • Use internal tooling to build campaign audiences and to set up and review experiments • Produce focused reporting that helps the team understand campaign performance and program-level trends • Partner with marketing managers, marketing directors, marketing ops, and cross-functional teams to translate business questions into measurement plans and rigorous analyses • Communicate findings and recommendations through clear written readouts and verbal storytelling, influencing decisions made by senior stakeholders • Leverage AI tooling (e.g., Claude Code) to write SQL, accelerate analysis, and scale documentation

• Assist with end-to-end event coordination, including registration, travel, and booth logistics. • Manage pre-event and post-event fulfillment (shipping collateral, banners, swag). • Coordinate vendor relationships for booth materials, giveaways, and printing. • Research upcoming healthcare and payer conferences to inform event strategy. • Track and report event outcomes (leads, engagement, spend). • Oversee inventory and fulfillment of marketing materials stored in the warehouse. • Maintain an up-to-date catalog of available collateral and swag. • Coordinate shipments to field and sales teams as needed. • Support database cleanup and contact uploads in HubSpot (no coding required). • Support direct mail campaign delivery and coordinate list processing. • Conduct research on audience targeting, keywords, and competitor ads. • Support ad campaign setup by preparing creative briefs, tracking links, and images. • Monitor ad spend summaries and campaign metrics in coordination with digital marketing. • Research new opportunities for digital advertising and sponsorship. • Support campaign planning and execution by updating trackers, timelines, and deliverables across marketing initiatives. • Support email marketing, landing page reviews, and proofreading. • Manage monthly newsletter by customer segment. • Maintain marketing calendar and internal communications for key initiatives. • Help coordinate photo/video shoots and manage asset libraries. • Contribute to internal culture campaigns and team communications. • Build and post blog and web content from content contributors. • Manage and monitor social media accounts. • Build and post social content promoting blog and web content.

• Oversees the comprehensive marketing strategies for the Parish Team (in collaboration with the PSSG unit) across Ascension platforms. • Develops and executes targeted marketing plans, translating overarching objectives into actionable tactics. • Plans, coordinates, and executes marketing campaigns across multiple channels—including email, social media, Amazon, and Ascension’s website—focused on the Catholic Parish market. • Writes clear, compelling, and brand-aligned copy for digital and print marketing materials. • Coordinates and attends conferences, with specific metrics and goals to gauge effectiveness, including preparation of promotional materials, lead capture, and post-event follow-up. • Coordinates with other team members to provide opportunities for teacher/catechist training, including but not limited to webinars and in-person events. • Manages campaign timelines, ensuring deliverables are completed on schedule and aligned with unit goals. • Uses HubSpot, Google Analytics, and other reporting tools to track performance, measure ROI, and recommend improvements. • Contributes to market research initiatives, analyzing customer demographics and buying behavior to identify growth opportunities. • Provides regular reports on campaign effectiveness, customer engagement, and key performance indicators (KPIs). • Partners with product owners, editorial, graphics, and media teams to create cohesive marketing content. • Works alongside Sales & Parish Relationship Managers to ensure marketing initiatives support sales objectives and customer engagement goals. • Coordinates with internal stakeholders to maintain consistency of brand voice and Catholic identity across campaigns. • Assists in the development of annual marketing plans for the Paris Team, including identifying new market segments and channels for growth. • Coordinates customer engagement efforts aimed at expanding and retaining the customer base, employing a strategic approach to foster long-term relationships and drive growth. • Supports the allocation and tracking of the Parish team’s marketing budget. • Contributes to continuous process improvement, including workflow integrations with Zapier and marketing automation via HubSpot and Klaviyo. • Mentors interns or entry-level team members, providing guidance on marketing tools and processes when needed. • Collaborates with the Sales Manager to ensure alignment with overall marketing and sales goals.