Meet PortPro's drayOS 2. The latest and most premier operating system for drayage carriers.
Senior Director – Marketing
Location
California
Posted
24 days ago
Salary
$175K - $225K / year
Seniority
Senior
Job Description
Senior Director – Marketing
PortPro
• Own and execute PortPro’s end-to-end marketing strategy across product marketing, demand generation, content, brand, and field/event marketing. • Lead product marketing: positioning, messaging, launches, sales enablement, competitive intelligence, and customer storytelling for a category-defining product. • Drive demand generation programs (paid, SEO, lifecycle, ABM, partner, and event-led) that produce qualified pipeline and measurable revenue impact. • Partner with Sales to build a tight, accountable feedback loop on ICP, message-market fit, conversion rates, and pipeline velocity. • Translate a technical, AI-enhanced platform into clear, compelling stories for drayage operators including owners, dispatchers, and operations leaders who don’t have time for jargon. • Build, run, and report on a marketing budget with discipline. Know your CAC, payback, pipeline coverage, and source-of-pipeline numbers cold. • Hire and coach a small, high-leverage team over time starting by being hands-on yourself. • Represent PortPro at industry events, on webinars, and in customer conversations. You’ll be a voice of the brand, not just the strategist behind it.
Job Requirements
- Proven progression, not just a senior title.
- Scrappy and hands-on.
- Marketing all the way through.
- Product marketing chops.
- Demand gen operator.
- Domain edge (a strong plus).
- Excellent writer and storyteller.
- Data-driven, but commercially minded.
- AI-fluent.
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