• Supports the mission, values and vision of the company. • Maintains the best interest of Lyons Magnus first and foremost. • Work with employees of Lyons Magnus in a positive and constructive manner to maintain a professional relationship. • Demonstrates courtesy, discretion, friendliness and diplomacy. • Works within a team environment to share information and help others as needed. • Design sell sheets, product one-pagers, and trade presentation decks for the sales team • Create Amazon A+ content modules, listing infographics, and product call-out graphics • Produce packaging inserts, retail point-of-sale materials, and new product launch assets • Support internal and external presentation design as directed by the Senior Brand Manager • Design static and animated content for Instagram, Facebook, and LinkedIn • Create website banners, hero images, email header graphics, and digital ad units • Develop reusable templates for recurring content and resize master creative across platform specs • Assist with influencer and partnership asset requests as needed • Edit and retouch product and lifestyle photography for use across all channels • Maintain and organize shared asset libraries so files are easy to find and consistently named • Review creative across channels for brand consistency and flag discrepancies to the team

• Own the visual design layer. • Translate UX wireframes and brand systems into high-fidelity web concepts, component libraries, and responsive layouts in Figma. • Set the visual direction. • Build component systems that scale. • Use AI as a force multiplier. • Connect dots across the team. • Maintain craft.

• Prepare visual specification packages for art, signage, logos, wallpaper, murals, and cutouts using PowerPoint. • Create, preflight, and deliver high-resolution production files for print and fabrication, including downloading, upscaling, resizing, and formatting artwork. • Ensure color accuracy across deliverables through color adjustments and matching. • Refine and output print-ready artwork using Adobe Illustrator and Photoshop. • Coordinate with design, print, and production teams to move concepts from inception to completion and meet project timelines. • Enforce quality control standards for all outputs. • Maintain organized documentation, file systems, and version control. • Produce files for non-paper media (canvas, vinyl, acrylic, etc.) for CNC/laser cutting and roll-to-roll/flatbed printing. • Support image recreations, custom mural creation, and AI-assisted asset generation. • Prepare ADA signage and related production-ready packages. • Stay current with design trends and emerging technology (including AI tools) to improve quality and efficiency.

• Craft compelling design assets such as ad sets and landing pages, that are backed by data to drive improvement of digital marketing KPIs. • Produce motion graphics and basic short-form video cutdowns optimized for social media advertising, including LinkedIn, Instagram, and YouTube. • Edit existing video assets into high-performing ad units tailored to platform specifications, aspect ratios, and attention spans. • Collaborate with the media and content teams to align motion creative with audience insights and campaign goals. • Maintain brand consistency across all static, motion, and video assets while adapting creatively to different audience segments and platforms. • Collaborate with internal teams and client teams to understand business goals, target audience, and additional data points to help with the creation of A/B tests and data driven designs • Design and implement A/B tests tests and other experiments using CRO tools such as Optimizely, Unbounce, and/or Crazyegg • Conduct user research, usability testing, and heat mapping analysis to gather insights and validate design decisions. • Continuously iterate and refine designs based on feedback, data insights, and testing outcome • Manage multiple design projects simultaneously while communicating effectively with project management and additional internal stakeholders to provide updates on the status of their projects, respond to feedback, and ensure that their needs are being met. • Stay updated on industry trends, best practices, and emerging technologies related to CRO and user experience design.