• Drive strategic and operational initiatives impacting our customer base and customer-facing teams • Develop and lead impactful, measurable strategies that drive revenue growth and meaningful interactions with customers • Lead workstreams with cross-functional teams as necessary to ensure we are bringing the best thinking to key initiatives • Manage special projects across functions and departments • Lead and develop a cross-functional team with diverse strategy and analytics backgrounds as they execute on key projects and hunt for insights to drive company strategy

• Drive strategic and operational initiatives impacting our customer base and customer-facing teams • Develop and lead impactful, measurable strategies that drive revenue growth and meaningful interactions with customers • Lead workstreams with cross-functional teams as necessary to ensure we are bringing the best thinking to key initiatives • Manage special projects across functions and departments

• Write the core story of the Supplier Network and paid products. Develop segment-specific value propositions for different supplier profiles and ensure they are clearly communicated across all channels. • Partner with Product and Growth teams to drive supplier sign-ups, activation, and upgrades. • Lead the strategy for product pricing and bundling. • Systematically test landing pages, onboarding flows, email sequences, and packaging options to optimize performance. • Maintain a sharp, up-to-date view of competitors and market trends. • Partner with Product, Growth, and Data Science to build and maintain a robust segmentation framework backed by data and research.

• Establish and continuously sharpen positioning and messaging for Fairmarkit's autonomous sourcing platform and supplier marketplace, — tailored to CPOs, procurement leaders, and finance stakeholders on the buyer side, and to supplier relationship and business development teams on the supply side • Build AI-native PMM workflows from the ground up: use LLMs, automation, and purpose-built tooling to produce high-quality content, run research, and keep pace with a fast-moving product org without sacrificing depth • Lead end-to-end go-to-market for new features and major launches — from narrative and packaging through naming, pricing input, launch plans, and post-launch analysis • Partner closely with Product to influence the roadmap using customer, market, and competitive insights, especially around agentic AI use cases, UX, and procurement workflows • Build and maintain core messaging frameworks, battlecards, and objection-handling guides; enable Sales and Customer Success through trainings, playbooks, and ongoing deal support • Collaborate with Demand Gen, Brand, and ABM to develop integrated, product-led campaigns that drive pipeline, win rate, and expansion in target accounts • Own core customer-facing assets including— decks, one-pagers, explainer pages, release notes, in-app education — for both buyers and suppliers, clearly communicating new capabilities and driving adoption across the marketplace • Conduct market, buyer, and competitive research on procurement technology, source-to-pay, and AI/agentic platforms to identify whitespace and sharpen differentiation • Champion the voice of the customer: synthesize qualitative and quantitative feedback from both procurement teams and suppliers into insights that shape product strategy, messaging, and sales motions • Collaborate with product to define and track PMM success metrics — launch performance, feature adoption, content usage, win rates, and segment-level impact — and use data to iterate