Account Director, Automotive

Account ExecutiveSalesContractRemoteLeadTeam 51-200Since 2013H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

43 days ago

Salary

0

Seniority

Lead

10 yrs expEnglish

Job Description

Account Director, Automotive

Interdependence

• Serve as senior lead for automotive account – 20 to 30 hours per week - providing high-level strategy, vision, and counsel to brand, marketing, and executive stakeholders. • Build trusted partnerships with client executives, aligning PR and integrated programs to drive measurable business and brand impact. • Oversee integrated communications programs, including product launches, executive visibility, lifestyle storytelling, and brand positioning within the luxury and performance automotive landscape. • Anticipate challenges and provide proactive solutions to ensure long-term client success. • Lead the strategy, planning, and flawless execution of high-touch automotive events, including vehicle launches, ride-and-drive programs, auto shows, concours events, press previews, and VIP experiences. • Manage event logistics, vendor partners, talent coordination, and on-site execution to deliver brand-defining moments. • Develop experiential concepts that connect automotive clients with luxury, lifestyle, fashion, and entertainment audiences. • Leverage existing relationships with top-tier influencers, tastemakers, and celebrity talent to drive brand visibility and cultural cachet. • Lead influencer and celebrity seeding, partnerships, and integrations across product launches and tentpole moments. • Oversee talent vetting, contracting, and on-site management at events, drives, and brand experiences. • Identify culturally relevant moments and personalities that align with each client's positioning. • Lead development of integrated media relations programs that secure meaningful, business-impacting coverage across automotive, lifestyle, luxury, and business outlets. • Shape executive narratives and messaging frameworks for complex automotive stories — including design, performance, innovation, heritage, and lifestyle angles. • Cultivate and maintain relationships with top automotive journalists (Motor Trend, Car and Driver, Road & Track, Robb Report, duPont REGISTRY, etc.) as well as luxury lifestyle and consumer media. • Oversee production of strategic content including press releases, bylines, and feature pitches. • Direct cross-functional internal teams and external partners to deliver high-quality work with efficiency and precision. • Provide direction and feedback to account staff and contractors supporting the business. • Manage program budgets, timelines, and staffing allocations across concurrent initiatives.

Job Requirements

  • 10+ years of PR or communications experience, with significant agency experience supporting automotive clients; experience with luxury or high-end automotive brands is a strong plus.
  • Proven track record leading integrated PR programs that include large-scale events, influencer partnerships, and celebrity engagement.
  • Established relationships with automotive and lifestyle media, as well as influencer and talent networks.
  • Deep understanding of the automotive landscape, including key trends across luxury, performance, EV, and emerging mobility.
  • Exceptional writing, pitching, and storytelling abilities.
  • Demonstrated leadership experience managing teams, budgets, and client portfolios.
  • Strong presentation, negotiation, and client relationship-building skills.
  • Comfortable working cross-functionally in a fast-paced, all-remote environment with frequent travel to events and on-site activations.
  • Available to work on a contract basis – 20 to 30 hours per week - with flexibility to scale hours around client programs and event cycles.

Benefits

  • flexible remote work
  • opportunity to work alongside a top-tier agency team on premier automotive and luxury brand programs

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