Manage onsite performance and optimize consumer experience by implementing digital strategies. Collaborate with cross-functional teams on merchandising and product representation, while overseeing content calendars and driving engagement metrics for...

• Lead the transformation of marketing technology initiatives • Enhance client engagement through innovative marketing strategies • Serve as a strategic advisor to drive impactful results • Foster and develop top-performing teams to deliver solutions • Collaborate with stakeholders to identify and implement leading practices • Utilize data-driven insights to inform decision-making processes • Maintain alignment of marketing efforts with overall business objectives • Promote a culture of continuous improvement and operational excellence

• Manage product merchandising within Salesforce Commerce Cloud, including categorization, sorting, and search optimization • Execute promotional campaigns, product launches, and seasonal updates across the site • Optimize product listings, content, and on-site search to improve conversion rates and customer experience • Collaborate with marketing teams to align merchandising strategies with campaigns and promotions • Analyze site performance metrics and user behavior to inform merchandising decisions • Maintain product data accuracy, ensuring pricing, inventory, and content are up-to-date • Partner with developers and QA teams to test and validate merchandising changes and site updates • Identify opportunities to improve navigation, product discovery, and overall site usability • Support A/B testing and personalization initiatives within SFCC

• Execute page configuration, content uploads, and product setup across Shopify and Recharge • Support sale and promotion changeovers, ensuring accuracy and timely updates • Perform pre- and post-launch QA checks to ensure site functionality and user experience across devices • Assist with CRO test setup, including product configurations and offer variations • Monitor and escalate site bugs, partnering with internal teams for resolution • Support Recharge operations, including sync processes and discount setup • Populate and update content pages (blogs, recipes, landing pages) • Update site content, including product pages, bundles, landing pages, and promotions • Support execution of product launches, homepage updates, and seasonal campaigns • Conduct QA and UAT testing for site updates, ensuring a seamless experience • Coordinate with engineering/technical teams to troubleshoot bugs and test customer flows. • Help ensure tracking tools (pixels, tags, events) are functioning properly.