Director of Influencer Marketing
Location
New York
Posted
50 days ago
Salary
$110K - $150K / year
Seniority
Lead
No structured requirement data.
Job Description
Director of Influencer Marketing
Bubble Skincare
Title: Director of Influencer Marketing Location: New York, NY Job Description: Location: New York, NY (Hybrid, 4x Week In-Office) Reporting to: VP of Community Department: Community & Influencer Salary: $110k-$150k About Bubble: Bubble is redefining skincare: derm-developed, community-powered, and joyfully disruptive. In just a few years, we’ve built one of the fastest-growing skincare brands in the U.S., with a community of 200K+ ambassadors and millions of fans who see Bubble as more than products—it’s a movement. We’re shaping culture, driving real results, and creating a new blueprint for what a skincare brand can be. Role Overview: We’re now looking for a Director of Influencer Marketing to lead and scale our influencer ecosystem. This role will sit at the center of culture, creators, and community—building meaningful partnerships that take Bubble to the next level. You’ll collaborate closely with cross-functional partners in Community, Commercial, PR, Social, and Brand to ensure the Bubble campaigns are integrated into key moments across the business– from new product launches to experiential campaigns. This is an exciting opportunity to shape the future of one of Bubble by elevating the voices of those who love us most. Key Responsibilities: Set the Strategy: - Build and own Bubble’s global influencer strategy across TikTok, YouTube, Instagram, and emerging platforms, ensuring we’re consistently ahead of the curve. Lead with Culture: - Identify and activate creators who shape conversations—spanning skincare, lifestyle, pop culture, and beyond—making Bubble a brand that always feels tapped into what matters. Build Partnerships: - Develop tiered influencer programs (from micro to mega) that balance authenticity, scale, and ROI. Manage and grow long-term relationships with top creators and their teams. Drive Impact: - Partner with marketing, social, and PR to build integrated influencer moments around launches, campaigns, and brand activations. Ensure influencer work connects directly to business outcomes. Scale the Engine: - Oversee influencer budgets, contracts, and reporting. Implement best practices, learnings, and systems that elevate how we work with creators. Mentor & Grow: - Lead a small but mighty team, developing the next generation of influencer talent within Bubble. Who You Are: Experienced: 7+ years working in influencer marketing, with at least 2 years in a leadership role at a fast-growing consumer brand. You’ve learned from the best in the space and can bring those insights here. - Strategic & Creative: You see both the big picture and the fine details. You know how to design campaigns that feel fresh, cultural, and high-impact. - Connector: You have a deep network of creators, agents, and managers, and know how to open doors and make the right partnerships happen. - Analytical & Results-Driven: You love culture but also the numbers. You know how to measure influencer impact beyond vanity metrics and tie programs to business growth. - Builder: You thrive in fast-moving, entrepreneurial environments. You can create systems and structure without losing agility. - Culture-Obsessed: You live and breathe TikTok, creators, and internet culture—you’re always the first to know what’s trending and who’s rising. Why Join Bubble At Bubble, you’ll help write the next chapter of one of the most exciting beauty brands of our generation. You’ll have the freedom to shape how Bubble shows up in culture, the backing of a brand with real momentum, and a team that values joy, creativity, and impact in equal measure.
Related Guides
Related Categories
Related Job Pages
More Influencer Marketing Jobs
Senior Strategist, Influencer
New Engen, Inc.New Engen is a digital marketing agency driving impact for brands across every phase of the customer journey.
• Develop Insight-Driven Influencer Strategies • Translate client briefs into clear, actionable influencer strategies that align with business goals and campaign KPIs. • Build thoughtful plans that define creator mix, targeting, flighting, and testing approaches while balancing data-driven insights with creative, platform-native ideas. • Build Strategic Plans that Drive Performance • Design influencer programs that connect brand objectives with measurable outcomes. • Identify opportunities to optimize performance, improve efficiency, and drive stronger results across campaigns. • Partner Cross-Functionally to Bring Strategies to Life • Collaborate closely with sales, media, and execution teams to ensure strategies are actionable and set up for success. • Align on audience targeting, amplification approaches, and campaign execution to deliver cohesive, high-performing programs. • Support Pitches and Client Engagements • Contribute to pitch development by shaping strategic narratives and building clear, compelling recommendations. • Participate in client presentations, helping communicate strategy and respond to questions with confidence and clarity. • Leverage Insights and Trends to Inform Strategy • Stay ahead of social trends, platform updates, and the evolving creator landscape. • Use data, research, and tools to uncover insights, inform recommendations, and continuously strengthen strategic approaches. • Guide Testing, Optimization, and Performance Improvement • Help define testing frameworks and optimization plans that improve campaign outcomes over time. • Analyze performance and translate learnings into actionable recommendations that refine creator selection, content direction, and overall strategy.
Mandatory Internship, Influencer Campaign Management
Social Match - We are hiring!Creator & Social centric by heart 🩷
• You will support our Influencer Campaign Management team • Research influencers of all kinds on Instagram, YouTube, TikTok and other platforms • Reach out to influencers according to the client’s preferences • Assist in developing strategies, concepts and the execution of campaigns • Prepare briefings and contracts as the basis for collaboration with influencers, and create campaign reports upon completion • Contribute to presentations using PowerPoint and Google Slides
Influencer Marketing Manager
paselo GmbHWissenschaftlich entwickelte Nahrungsergänzungsmittel für Hunde
Role Description Wir suchen eine Person, die unsere Community nicht nur verwaltet, sondern aktiv mitgestaltet — die echte Beziehungen zu Influencern und Creatorn aufbaut und paselo als Marke in der Hundesport- und Hundewelt verankert. - Aufbau, Pflege und Skalierung unseres Influencer- & Creator-Netzwerks - Ganzheitliches Onboarding neuer Influencer: Erstkontakt, Briefing, Vertragsprozesse, Guidelines, Tool-Setup und Kampagnenstart - Betreuung langfristiger Influencer-Beziehungen mit Fokus auf Qualität, Performance und Markenfit - Operative Steuerung von Kooperationen inkl. Timings, Deliverables, Feedbackschleifen und Content-Abnahmen - Fokus auf Community: Creator, die von unseren Produkten überzeugt sind. - Organisation und Betreuung von Influencer- & Creator-Events - Analyse relevanter KPIs (Reichweite, Engagement, CTR, CVR, CPA) und Ableitung konkreter Optimierungen Qualifications - Einschlägige Erfahrung im Influencer Marketing oder Social Media Management - Aufgeschlossen, freundlich und einen kühlen Kopf auch in stressigen Situationen - Strukturierte, sorgfältige und gewissenhafte Arbeitsweise - Du bist Hundeliebhaber und willst nicht einfach nur einen Job — sondern echten Impact in einer Marke, die schnell wächst und Dich mitgestalten lässt? Company Description - Wissenschaftlich entwickelte Nahrungsergänzungsmittel für Hunde
Influencer Talent Manager
Grail TalentConnecting the most talented creators with the very best opportunities
• Manage & Scale Creators : Oversee influencer portfolios and help talent grow their platform presence while securing brand deals. • Talent Acquisition : Scout and sign new creators, focusing on emerging and established influencers. • Foster Brand Relationships : Build and nurture strong partnerships with brands and agencies to book top talent for campaigns. • Strategic Growth : Collaborate with internal teams to shape the overall strategy and expand Grail’s talent roster. • Autonomous & Flexible Work : Thrive in a dynamic, fast-paced environment while having the flexibility to work independently and remotely.
