Job Closed

This listing is no longer active.

Director, Integrated Marketing

MarketingMarketingOtherRemoteLeadTeam 10,001+Since 1886H1B No SponsorCompany SiteLinkedIn

Location

Utah

Posted

145 days ago

Salary

$169K - $200K / year

Seniority

Lead

Bachelor Degree5 yrs expEnglish

Job Description

Director, Integrated Marketing

The Coca-Cola Company

• Activate The Coca-Cola Company System (e.g., cross-functional team members, segment resources) to develop and implement regional business plans and activation programs that meets Brands, Bottlers, Channel, Customer and Assets Partners’ needs to maximize profit and volume • Lead customization and implementation of integrated marketing communication and Assets’ activation plans by coordinating internal and external functions (e.g. marketing assets & sponsorships, e-marketing, local advertising, consumer / shopper promotions, etc.) in order to achieve high performance results on time and within budget. • Extract maximum value by fully leveraging all sponsorship benefits in contracts through the creation of asset plans that may include packaging, POS, PR, fan engagement, experiential, customer/retail, community, business to business, social/digital/mobile. • Steward and leverage all asset inventory including tickets, team trips, consistent with company policy • Partner with Franchise Leadership on market specific business opportunities utilizing assets • Develop and communicate written briefs for use by agencies or suppliers (e.g., creative, advertising, packaging, consumer promotions, merchandising, etc.) to direct their work activities in order to generate concepts for effective execution of region marketing programs and objectives (e.g., drive trial, increase loyalty).

Job Requirements

  • 5 or more years of experience required, preferably with experiential or sports agencies supporting Consumer Packaged Goods (CPG) and/or the beverages industry
  • Knowledge of brand strategy and application across channel, including local marketing
  • Knowledge of key consumption occasions, shopper messaging, and methods of activation
  • Proven track record of achieving sustainable results
  • Sports Marketing Experience either with Team, League, Agency or client
  • Strong Background in Social, Digital, Mobile technologies

Benefits

  • A full range of medical, financial, and/or other benefits, dependent on the position, is offered.
  • Annual Incentive Reference Value Percentage: 30
  • Professional development opportunities

Related Categories

Related Job Pages

More Marketing Jobs

Pluralis Research logo

Marketing Manager

Pluralis Research

Protocol Learning: Multi-participant, low-bandwidth model parallel.

Marketing145 days ago
OtherRemoteTeam 1-10H1B No Sponsor

• Manage Discord, build Twitter/X presence, and engage in relevant technical communities. • Turn research into blogs, threads, and videos, translating for different audiences. • Build email lists, create run a newsletter, optimize media channels. • Track metrics across channels, run experiments, and optimize for discoverability. • Create co-marketing materials and coordinate announcements with ecosystem partners. • Monitor ecosystem trends and feed positioning insights to leadership.

California
Job Closed
Popmenu logo

Client Marketing Consultant – Professional Services

Popmenu

The customer engagement engine for restaurants.

Marketing145 days ago
OtherRemoteTeam 201-500Since 2019H1B No Sponsor

**What You Will be Responsible For:** - Partnering with Restaurant Owners: Build strong, consultative relationships with restaurant owners and serve as the primary project lead for SMB marketing engagements. Collaborate with partners to define current and future business needs, oversee onboarding and new marketing initiatives, and ensure clear, proactive communication throughout the project lifecycle. Work cross-functionally with account teams and key stakeholders to drive impact-focused partnerships that deliver measurable business outcomes. - Strategic Project Management: Own a portfolio of SMB partners and lead end-to-end delivery of marketing projects with a focus on measurable outcomes and long-term retention. Define project scope, timelines, and success metrics, ensuring alignment across internal stakeholders and parnter teams. Regularly assess project workflows and overall account health, proactively re-engaging non-responsive or at-risk partner projects, and manage escalations with professionalism, driving toward constructive resolutions and sustained project success. Collaborate with Sales, Product, and CX to coordinate resources, remove roadblocks, and translate partner feedback into ongoing improvements. - Marketing Campaign Management: Develop and execute integrated, data-informed marketing campaigns by leveraging a full mix of channels, including email, SMS, paid media, and additional digital tactics. Partner with the content team to ensure all creative assets align with the brand strategy and voice. Continuously evaluate emerging marketing and product opportunities, provide strategic consultation to partners, and deliver clear performance reporting with a focus on ROI and ongoing optimization. - Technology and Marketing Consulting: Develop engaging, scalable resources that enable partners to fully realize the value of Popmenu’s marketing platform. Clearly articulate the strategic impact of key features (e.g., blogs, SMS, email, and other tools) on guest engagement, revenue growth, and brand differentiation. Stay ahead of emerging trends in hospitality and restaurant marketing, applying these insights to shape recommendations and enhance the effectiveness of partners' programs. Partner closely with the sales team to identify opportunities for additional services, consulting partners on how to accelerate growth and expand their marketing investments over time.

United States
Job Closed
Muvr logo

Lifecycle Marketing Specialist

Muvr

On a mission to make your moves effortless, efficient, and enjoyable.

Marketing145 days ago
ContractRemoteTeam 11-50Since 2023H1B No Sponsor

• Own customer communication strategies across the full journey—from onboarding to repeat usage, retention, and reactivation. • Build campaigns that drive engagement and loyalty through email, SMS, push notifications, and in-app messaging. • Develop and execute lifecycle marketing campaigns across onboarding, retention, and reactivation. • Own messaging strategy through email, SMS, push notifications, and in-app channels. • Segment audiences and personalize communications to improve conversion and engagement. • Collaborate with Product and Growth teams to align lifecycle efforts with user experience. • Test and optimize messaging through A/B experiments and performance tracking. • Monitor lifecycle KPIs such as retention, repeat bookings, and customer lifetime value. • Build scalable automation workflows and campaign calendars.

Philippines
Job Closed
OtherRemoteTeam 855Since 2012

Become a Moomoo Campus Ambassador! Job Title: Moomoo Campus Ambassador Location: Your Campus Timeline: Summer 2026 and Beyond Job Overview: We are looking for a proactive Integrated Marketing & Business Development Intern to join our team. This role will involve participating in marketing strategy execution, user growth initiatives, and campus business development, with a focus on leveraging moomoo's product advantages to drive user acquisition and engagement. What you’ll do: Deeply understand moomoo's core product features (professional tools, real-time data, low-cost investing, etc.) and US stock market insights, then act as the key campus liaison to execute localized marketing strategy and promote brand penetration. Develop and implement user acquisition strategies: Design multi-channel promotion plans (including social media, campus communities, etc.), use personalized referral mechanisms, and optimize the user acquisition funnel to drive registration, account opening and conversion. Create data-driven marketing content: Leverage product features, user needs, and US stock market trends to produce high-quality content (articles, posts, case studies) that highlights moomoo's competitive advantages, with a requirement of 3+ compelling pieces weekly aligned with marketing rhythms. Requirements Who You Are: A current undergraduate or graduate student at a U.S. university. A natural leader, plugged into campus life. Strongly connected within the student community. Active on social media platforms popular among students (Facebook, X, TIKTOK, Instagram, Rednote, etc.) Ambitious, proactive, and a self-starter. You don't wait for opportunities; you create them. Experience in finance, tech, or business is a plus, but a passion to learn is all you need to begin Benefits What are the perks? Earn significant referral bonuses for every user you bring to moomoo. The more you refer, the more you earn. Top-performing Ambassadors earn a fast-track opportunity to a summer internship at moomoo's U.S. Headquarters. If you're driven to lead, build community, and shape the future of investing, we want you on our team.

Illinois + 4 moreAll locations: Illinois | California | New Jersey | Massachusetts | New York
Job Closed