• Localize, translate and adapt content of various categories (such as music, film, gaming and sports content) while adhering to writing style guide and guidelines • Write new copy for a range of multimedia products such as music, TV and apps, video on-demand and game subscriptions services. • Perform regular linguistic review of their own work as well as the work performed by other members of the localization team for all content types. • Copy-edit and fact check content to ensure accuracy of content • Perform LQA (Localization QA) testing of any content published on live platforms (music and app descriptions, marketing material and marketing campaigns). • Conducts market-specific research on local content treatment, content, product and terminology trends and best localization practices for the target audience in their market. • Transcribe spoken content such as lyrics • Report on data and/or assets across a broad scope of media and content types. • Review linguistic assessments, create training material and documents for new projects and ensure that other counterparts of the localization team are fully trained on terminology, style and best practices • Collaborate with global language team via virtual meetings, emails on content review tasks to ensure calibrating terminology and style, understanding trends and market specific insights, translations based on the market team's needs.

• Own the content strategy across PLG and SLG GTM motions, aligning editorial calendars with product launches, campaigns, and market trends • Develop a content roadmap that serves the full funnel—from awareness and education to consideration and conversion • Identify high-impact content opportunities by monitoring the AI/ML ecosystem, competitor activity, and community conversations • Create and oversee production of diverse content formats: technical tutorials, use case deep-dives, comparison guides, video scripts, social content, developer documentation, case studies, and more • Build and execute a distribution strategy that maximizes reach across search (SEO), social, developer communities (Reddit, Hacker News, Discord), newsletters, and syndication partners • Optimize content for both traditional SEO and generative engine optimization (GEO) to ensure Runpod surfaces in AI-powered search and discovery tools • Leverage AI tools and workflows to scale content production—from ideation and research to drafting, editing, and repurposing • Build repeatable systems and templates that maintain quality while increasing output velocity • Stay current on AI content tools and experiment with emerging technologies to maintain competitive advantage • Partner with Product and Engineering to translate technical capabilities into compelling narratives • Collaborate with Sales to develop content that supports enterprise deals: battlecards, ROI calculators, and solution briefs • Work with Developer Relations to amplify community content and identify customer stories worth telling • Define and track content KPIs: organic traffic, engagement, lead generation, pipeline influence, and content-attributed revenue • Run experiments to continuously improve content performance and iterate based on data

• Spearhead and evolve Rula’s content ecosystem across organic social and owned content surfaces at a pivotal moment of brand growth • Own both strategy and content creation, ensuring our content remains culturally relevant, clinically grounded, and performance-driven • Lead and mentor a growing content team and partner closely with marketing peers – across Growth, Lifecycle, Creative Studio, and PR • Build the operating model that allows us to scale high-quality content efficiently and responsibly • Shape how people experience Rula at scale, bringing a strong point of view on quickly evolving content strategy & creative best practices • Translate audience and cultural insights into storytelling that resonates emotionally while delivering measurable business impact • Connect brand, culture, and performance across the organization, navigating complexity and moving quickly when cultural moments arise • Make thoughtful tradeoffs in a regulated healthcare environment, excelling at the intersection of strategy and creative execution

• Maintain and manage the website end to end, including updates, page hygiene, accuracy, and consistency. • Own website content structure, navigation, and CMS management. • Perform SEO optimization, content audits, and ongoing improvements. • Collaborate with marketing, design, and leadership teams for website updates and campaigns. • Handle to end to end website content along with editing, updating, and optimizing existing content.