Role Description MFour Mobile Research seeks a Manager, Data Insights. This position is fully remote and can be performed from anywhere in the US. - Build a team of data analysts, BI developers, and data scientists. - Mentor team members in addition to overseeing product deliverables. - Recruit top talent and develop new skill sets. - Identify meaningful trends and anomalies that lead to key business decisions. - Visualize or write up meaningful conclusions to leadership, product, and customer service. - Work closely with product and customer service to influence product strategy and customer service processes based on data analysis. - Partner with data engineering for data needs. - Conduct deep-dive analysis and lead all efforts for consumer segmentation and analysis. The position directs the work of two people: one Senior Data Analyst and one Data Analyst. Qualifications - Bachelor’s degree in Computer Science, Information Systems, or related quantitative field. - 3 years’ experience in job offered or as a data analyst, systems analyst, systems engineer, or another closely related field. - Experience with tools such as Excel, SQL Service, R, Python, Power BI, and/or Tableau. Company Description MFour Mobile Research is located at 19800 MacArthur Blvd., Suite 700, Irvine, CA 92612. If interested, please e-mail resumes to: - Rachel Whitaker - Talent and People Manager - rwhitaker@mfour.com

• Design and scale customer engagement programs, including community initiatives, webinars, events, and recognition programs • Grow and activate our customer community, increasing participation and peer-to-peer engagement • Build and manage scalable advocacy programs, including review generation (e.g., G2), testimonials, and customer stories • Identify and nurture engaged customers into advocates and contributors • Partner with Customer Success and Implementation teams to align advocacy efforts and ensure a seamless customer experience • Collaborate with Lifecycle Marketing to promote programs and increase participation • Track and optimize performance based on engagement, participation, and advocacy metrics

We are Generac, a leading energy technology company committed to powering a smarter world. Over the 60 plus years of Generac’s history, we’ve been dedicated to energy innovation. From creating the home standby generator market category, to our current evolution into an energy technology solutions company, we continue to push new boundaries. The Market Development Manager is responsible for building foundational market presence for Generac's PWRcell solar+storage solution within emerging installer networks. This role actively prospects new business opportunities and converts small-to-medium solar installers into Generac customers who resell PWRcell solutions and other Generac ecosystem components. The position focuses on relationship building, lead development, and learning the solar industry fundamentals while contributing to territory growth. Job Duties: Prospecting & Lead Development - Identify and qualify emerging solar installation companies (1-50 installations annually) using provided lead lists and prospecting tools - Conduct initial outreach calls, emails, and discovery conversations with potential installer partners - Execute structured prospecting campaigns and follow-up sequences - Schedule and coordinate product demonstrations and technical presentations with prospects - Research prospect companies and key decision makers to personalize outreach efforts - Maintain accurate prospect data, activity tracking, and opportunity progression in CRM system Relationship Building & Support - Support existing small installer relationships with basic account management activities - Coordinate with distribution partners for product availability, pricing, and delivery logistics - Facilitate connections between new partners and technical support resources - Participate in local trade shows, networking events, and industry meetups - Assist senior MDMs with larger account activities and complex sales situations - Provide basic product information and competitive positioning to prospects Learning & Development - Complete required solar industry training programs and product certifications - Study competitive landscape, product positioning, and market dynamics - Attend product training sessions, technical webinars, and sales methodology courses - Shadow experienced Market Development Managers on sales calls and account meetings - Participate in territory planning sessions and quarterly business reviews - Contribute to team knowledge sharing and best practice discussions Requirements: Minimum Requirements: - Bachelor's Degree in Business, Marketing, Engineering, or equivalent work experience - 1+ years of experience in sales, marketing, customer service, or solar industry exposure - Strong verbal and written communication skills with customer service orientation - Basic proficiency with CRM systems and Microsoft Office Suite - Willingness to travel 20-40% within assigned territory - Valid driver's license and reliable transportation - Ability to learn technical concepts and explain them to varied audiences Preferred Qualifications - Solar industry familiarity or demonstrated interest in renewable energy - Previous B2B sales, business development, or account management experience - Technical aptitude for understanding power electronics and electrical systems - Experience with prospecting tools, lead generation, or sales automation platforms - Bilingual capabilities (Spanish preferred in certain territories) Knowledge, Skills and Abilities - Customer-focused mindset with relationship-building capabilities - Goal-oriented with ability to work independently and manage time effectively - Adaptability and willingness to learn in a fast-paced, evolving industry - Basic understanding of business-to-business sales processes - Problem-solving skills and attention to detail - Professional presentation and interpersonal skills Physical Demands: While performing the duties of this job, the employee is regularly required to talk and hear; and use hands to manipulate objects or controls. The employee is regularly required to stand and walk. On occasion the incumbent may be required to stoop, bend or reach above the shoulders. The employee must occasionally lift up to 25 - 50 pounds. Specific conditions of this job are typical of frequent and continuous computer-based work requiring periods of sitting, close vision and ability to adjust focus. Occasional travel. “We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.”

• Develop and implement a customer‑focused aftermarket and service strategy that deepens customer intimacy and addresses operational challenges. • Create end‑to‑end lifecycle management solutions, supporting customers from installation through operation, upgrades, maintenance, and end‑of‑life. • Design and promote value‑driven service agreements, including dynamic maintenance plans, performance‑based contracts, and digital‑enabled offerings. • Optimize entitlement capture through comprehensive, tailored service packages aligned with customer lifecycle stages. • Identify opportunities to expand service scope, including digital services, modernization, and remote support. • Drive strategic pricing, cross‑sell, and upsell initiatives that strengthen customer trust and maximize lifetime value. • Lead the integration of Industry 4.0, IoT, AI, and predictive analytics to enable predictive maintenance, remote diagnostics, and proactive lifecycle management. • Develop solutions that improve uptime, cost efficiency, and asset longevity, ensuring customers realize maximum value from their investments. • Oversee global service operations to ensure consistent, high‑quality service delivery aligned with customer expectations. • Standardize processes and establish KPIs focused on customer satisfaction, repeat business, resolution times, and service effectiveness. • Foster a culture of continuous improvement, leveraging digital tools and analytics to elevate service performance. • Build deep, strategic relationships with key clients, acting as a trusted advisor to understand workflows, operational pain points, and growth goals. • Implement customer feedback systems and loyalty programs that reinforce trust and drive advocacy. • Build, inspire, and develop a multicultural, high‑performance team committed to excellence in customer service and lifecycle management. • Promote a culture of safety, innovation, and continuous learning aligned with company values. • Implement talent development, succession planning, and leadership programs to sustain a customer‑focused service organization. • Manage divisional financials with a focus on margin improvement and lifecycle profitability. • Use data‑driven insights to identify opportunities for cost efficiencies and growth acceleration.