• Collaborate with the client on product vision, help set your team goals and guide the team to ensure OKRs are achieved; • Translate the product vision and roadmap through to delivery, operation and continuous improvement; • Develop a deep understanding of customer personas, jobs-to-be-done and product behaviours; • Lead multiple cross-functional squads to deliver innovative solutions, in line with roadmap and stakeholder expectations; • Develop and prioritise a roadmap with the team along with a coherent product backlog that supports it; • Manage and rigorously prioritise the backlog to ensure that it is up-to-date, relevant, and actionable, confidently narrowing 30+ incoming requests down to the 4–5 highest-impact initiatives; • Optimise the best technical solutions to avoid over- and under-engineering problems, making sure that Development effort focuses on the right areas; • Support multiple engineering squads working largely independently, while reporting into a dedicated Product/Delivery Manager to ensure alignment and clarity of expectations; • Demonstrate high agency and ownership, able to push back constructively, defend product decisions with data and reasoning, and operate with genuine self-sufficiency.

Role Description Join PatientPoint, a leading force in digital health, and help us turn every patient touchpoint into an opportunity for impact. Our mission: to empower better health by delivering timely, behavior-changing content in doctors’ offices across the US. With a rapidly expanding network spanning tens of thousands of physician practices and hundreds of thousands of providers, your work here will directly influence how patients and clinicians make decisions… giving you a chance to drive meaningful outcomes at scale. PatientPoint is seeking a Product Manager to join our growing Ad Tech team focused on scaling PatientPoint's advertising platform, with a focus on our Precision product. This role sits at the intersection of client management, healthcare, media, measurement, and technology, and plays a critical part in delivering relevant, compliant, and high-performing advertising experiences that advance both patient education and partner engagement objectives. You will collaborate closely with engineering, analytics, and operational teams to execute a roadmap that delivers seamless programmatic advertising, advanced targeting, and yield optimization across our healthcare-focused digital ad products. What You’ll Do: - Own and prioritize sprint-level execution, write user stories, groom backlogs, manage trade-offs, and QA deliveries, inform strategy and ensure alignment with business objectives. - Collaborate with engineers, analysts, and campaign ops to deliver seamless, secure, and scalable ad experiences across all patient-facing digital endpoints, continuously enhancing ad serving platforms and proprietary ad management tools. - Support integrations with SSPs, DSPs, ad servers, creative delivery platforms, and patient engagement platforms. - Serve as the primary liaison for the digital advertising product and initiatives you focus on, aligning cross-functional stakeholders across commercial, sales, content, compliance, and technical teams to ensure coordinated execution. - Define and monitor success metrics for ad performance; improve instrumentation of, and leverage, analytics to drive ongoing improvements in effectiveness, relevance, and user engagement. - Stay informed of industry trends, emerging technologies, and best practices to ensure PatientPoint remains at the forefront of healthcare ad tech innovation. - Translate strategic product vision into detailed execution plans. - Drive post-launch feedback loops and product iteration. - Contribute to platform documentation, process design, and product enablement materials. Qualifications - 3+ years of experience in product management, ideally within Ad Tech, digital media platforms (with a focus on publisher experience), or health tech environments. - Deep understanding of publisher side digital advertising systems, including Google Ad Manager, DV360, Kevel, VAST/VPAID standards, SSPs/DSPs, and IAB guidelines. - Proven experience integrating data and business systems such as Snowflake and Salesforce with ad server platforms. - Strong technical writing skills, proficient at creating detailed, actionable product requirements and documentation. - Demonstrated ability to effectively collaborate cross-functionally, balancing both technical and business considerations. Requirements - Experience working with patient- or healthcare-related platforms, with a strong understanding of privacy, consent, and regulatory requirements including HIPAA and PHI. - Understanding of healthcare marketing compliance, including pharmaceutical advertising regulations. - Previous ownership and accountability for revenue-generating products, including budgeting, forecasting, and financial analysis. - Technical proficiency with analytics and management tools such as Salesforce, JIRA, Looker, and SQL. - Bachelor’s degree in Computer Science or related field, or equivalent practical experience. Benefits - Competitive compensation. - Flexible time off to recharge. - Hybrid work options. - Mental and emotional wellness resources. - 401K plan. - Comprehensive range of modernized benefits and cultural perks.

• Робота над продуктовим роадмапом • Вести стратегію і запуск мобільного застосунку на tier-one ринках • Проводити user research, інтерв'ю та usability-тести, щоб валідувати продуктові рішення • Визначати і трекати ключові продуктові метрики — retention, activation, engagement, conversion • Співпрацювати з дизайном, щоб створювати інтуїтивний, гейміфікований UX • Щодня використовувати AI-інструменти, щоб прискорювати research, прототипування та execution • Заглиблюватись у психологію особистості та психотипи, щоб точніше діджиталізувати людський досвід

Director of Product Management, Growth locations USA - Remote New York City Charleston Bozeman Denver Ames time type Full time job requisition id R11647 Workiva is seeking a strategic Director of Product Management, Growth to orchestrate and lead new and innovative growth solutions, our core platform capabilities, and emerging AI/ML initiatives. In this role, you will define the vision and go-to-market strategy for scalable, compliant, and enterprise-grade features. You will lead a dedicated team of Product Managers, partnering across Engineering, Design, Customer Success Security, Sales, and Legal to ensure alignment and a shared vision for creating marketing-leading solutions. Ensuring our solutions platform remains the global standard for automated, data-driven reporting. What You’ll Do - Lead the roadmap for product releases platform innovation, translating ambiguous customer input, market trends and emerging technologies into focused bets with clear success metrics (adoption, quality, and ROI) - Lead the integration of AI-driven capabilities into 0→1 and 1→N features, focusing on document intelligence and assistive user experiences - Meet with strategic customers to identify needs, validate features, and ensure development is on track - Foster a culture of evidence-based decision-making through experimentation frameworks and human-in-the-loop feedback - Research competitive solutions and the broader technology landscape to identify new solution opportunities, markets, and use cases - Hire, coach, and develop a high-performing team of Product Managers - Inform internal stakeholders of product strategy and goals, ensuring their input is considered in the broader ecosystem - A hands-on oriented Leader is preferred that is comfortable stepping in to help to define requirements, covering a broad level of product detail and able to directly interact with Engineers to drive optimal outcomes What You’ll Need Minimum Qualifications - 10+ years of experience in product management or related field with a Bachelor’s degree, 8+ years of experience with an advanced degree - 4+ years of experience specifically managing and developing other Product Managers within an enterprise SaaS environment - Demonstrated multi-year experience delivering Enterprise SaaS offerings from early stage through scale; with a feature-set that includes data-driven capabilities, complex platform features or data-driven products (e.g., automation, analytics, or AI-enhanced workflows) - Exceptional verbal, written, and interpersonal communication skills, with a strong executive presence Preferred Qualifications - Experience in FinTech, RegTech, or highly regulated/compliance-heavy environments - Experience navigating "0 to 1" product development within a startup or a new business unit in a mature company - Expertise in usage-based pricing models or value-based packaging - Strong data fluency (analytics, SQL, or equivalent) and experience with experimentation frameworks - Familiarity with the operational trade-offs of AI features (e.g., latency, cost-to-serve, and LLM output reliability) Travel Requirements & Working Conditions - Up to 25% travel - Reliable internet access for any period of time working remotely, not in a Workiva office How You’ll Be Rewarded ✅ Salary range in the US: $177,000.00 - $284,000.00 ✅ A discretionary bonus typically paid annually ✅ Restricted Stock Units granted at time of hire ✅ 401(k) match and comprehensive employee benefits package The salary range represents the low and high end of the salary range for this job in the US. Minimums and maximums may vary based on location. The actual salary offer will carefully consider a wide range of factors, including your skills, qualifications, experience and other relevant factors. Workiva is the platform designed to bring confidence, control, and a competitive edge to the world’s most complex organizations. Our AI-powered platform unifies finance, risk, and sustainability on a single, secure foundation—ensuring data is trusted, traceable, and ready to act on. With an unbroken path from source to output, leaders gain confidence in their numbers, visibility into current and emerging risks, and the ability to move with speed and precision in a constantly changing world. At Workiva, you’ll bring technology to market that executives, boards, and regulators depend on. The work you do here helps organizations navigate uncertainty, maintain trust, and make decisions that stand up to scrutiny. If you’re energized by meaningful challenges, inspired by collaborative teams, and motivated to help organizations turn uncertainty into advantage, we’d love to meet you. Employment decisions are made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other protected characteristic. Workiva is committed to working with and providing reasonable accommodations to applicants with disabilities. To request assistance with the application process, please email talentacquisition@workiva.com. Workiva employees are required to undergo comprehensive security and privacy training tailored to their roles, ensuring adherence to company policies and regulatory standards. Workiva supports employees in working where they work best - either from an office or remotely from any location within their country of employment. #LI-LP1