Vita Coco logo
Vita Coco

Vita Coco, part of All Market Inc.'s portfolio of beverage brands, was founded in 2004 to bring coconut water into the mainstream. Now a premium lifestyle drink that the company in

Category Manager - Canada

Location

Canada

Posted

47 days ago

Salary

95K - 100K / year

Seniority

Lead

No structured requirement data.

Job Description

Category Manager - Canada

Vita Coco

The Vita Coco Company is on a mission to reimagine what’s possible when brands deliver healthy, nutritious, and great-tasting products that are better for consumers and better for the planet, anchored by the leading coconut water brand in the world -- Vita Coco. We started in 2004 when two guys in a bar realized that coconut water wasn’t getting enough credit in the U.S.. Fast forward: we’re now a publicly traded company (NASDAQ: COCO). As a Public Benefit Corporation and Certified B Corporation, we’re serious about supporting farming communities, protecting natural resources, and building brands that do good. Our HQ is located on the island of Manhattan in New York City (we know...very tropical), with offices in London and Singapore. What You’ll Do: The Category Manager – Canada will play an instrumental role in accelerating Vita Coco’s growth across the Canadian retail landscape. You are a curious, proactive, and business-minded storyteller who knows how to turn data into clear narratives and actionable strategies. As our Canadian market expert, you will develop a deep understanding of the beverage category across regions, channels, and retailers, and you’ll serve as a trusted advisor to both internal partners and external customers. You will also lead the development of the Canadian Category Playbook, an essential guide to category drivers, assortment principles, shelving strategy, shopper insights, and growth opportunities. You will also own the identification, scoping, and onboarding of new Canadian data and insights partners, enabling the organization to bring a richer view of the Canadian shopper to life. This role will report to the Senior Category Manager – Large Format and will be a remote role based in the Toronto area. How You’ll Do It: Storytelling - Bring a storytelling mindset, elevating insights beyond “what happened” to “why it matters” and “what we should do next” - Tailor content and recommendations to audiences across Sales, Marketing, and retailers - Craft compelling presentations that simplify complexity and guide stakeholders toward action - Navigate ambiguity with confidence, connecting dots across multiple data sources Market Expertise - Maintain an informed pulse on the Canadian beverage landscape - Serve as the internal expert on the coconut water and natural + functional beverage categories - Share insights across teams to shape strategy and engagement - Identify growth opportunities using shopper, trade, and competitive insights Category Playbook Development - Build and evolve the Canadian Category Playbook - Translate insights into category principles that guide decision-making - Partner with Sales to integrate the playbook into JBP and sell-ins - Keep the playbook fresh with ongoing learnings Data & Insights Enablement - Scope and evaluate new data partners - Lead onboarding and integration of new datasets - Build scalable reporting tools to improve visibility into Canadian performance - Champion data integrity and analytics best practices Relationships - Partner closely with the Canada Sales team and broker counterparts - Collaborate cross-functionally with Marketing, Innovation, Consumer Insights, and other cross-functional partners - Serve as a trusted advisor to retailers - Manage multiple stakeholders and shifting priorities Analysis - Maintain a strong pulse on business performance - Synthesize multiple data sources into actionable recommendations - Analyze shelving, assortment, pricing, and merchandising to identify growth opportunities - Lead special analytical projects, with the opportunity to take on U.S. projects as business needs warrant What You’ll Bring to Vita Coco: • 5+ years of CPG industry experience, with category management, business insights, or shopper insights experience preferred • Bachelor’s degree in a business-related field required • Significant experience with scanning data sources, such as Circana, Nielsen, and/or retailer-specific data sources • Strong mastery of panel data sources, such as Numerator and/or retailer-specific data sources • Experience with JDA or other space planning software • Proficiency in Microsoft Office (Word, Excel, PowerPoint) • A natural curiosity for and expertise in natural + functional beverage trends and strategy • A continuous improvement mindset rooted in a genuine desire to understand what’s working and what’s not • Proactivity and the desire to go above and beyond to achieve results • Excellent time management skills and the ability to manage multiple projects simultaneously • Note – occasional travel for retailer and internal meetings required At The Vita Coco Company, compensation decisions are dependent upon a variety of factors, which may include, but are not limited to: skill set, experience, education, training, licensure and certifications, knowledge and abilities of the applicant, alignment with market data, and other business and organizational needs. A reasonable estimate of the current pay range for this position is $95,000 - $100,000 CAD. The Vita Coco Company is committed to the principles of equal employment. We are committed to complying with all federal, state, and local laws providing equal employment opportunities, and all other employment laws and regulations. It is our intent to maintain a work environment that is free of harassment, discrimination, or retaliation because of age, race, religion, color, national origin, gender, sex, sexual orientation (including transgender status, gender identity or expression), physical or mental disability, genetic information, marital status, AIDS/HIV status, military service, veteran status, or any other status protected by federal, state, or local laws. The Company is dedicated to the fulfillment of this policy in regard to all aspects of employment, including but not limited to recruiting, hiring, placement, transfer, training, promotion, rates of pay, and other compensation, termination, and all other terms, conditions, and privileges of employment.

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Regional Operations Manager - WEST

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TBC has been a leader of innovative and value-creating business solutions in the mobility industry for over 65 years.

Manager47 days ago
Full TimeRemoteTeam 5,001-10,000Since 1956H1B Sponsor

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United States
3M logo

Global Export Senior Manager*

3M

Here, we innovate with purpose & use science every day to create real impact in every life around the world. #LifeWith3M

Manager47 days ago
Full TimeRemoteTeam 10,001+Since 1902H1B Sponsor

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Minnesota
Hach logo

Regional Sales Manager - Central and North Georgia includes Atlanta

Hach

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United States
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Morris Animal Foundation logo

Digital Fundraising Associate

Morris Animal Foundation

A nonprofit organization, Morris Animal Foundation is committed to helping companion animals and wildlife around the world live longer, happier lives. Founded i

Manager47 days ago

Digital Fundraising Associate Location: DENVER CO US Job Description: Position Summary The Digital Fundraising Associate is responsible for the technical execution, management, and optimization of Morris Animal Foundation’s digital fundraising program. This role focuses on the day-to-day tactical implementation of email campaigns, donation form management, and data reporting within Engaging Networks to drive revenue, donor retention, and engagement. Responsibilities of Position  Email Execution - Production & Deployment: Own the end-to-end execution of all donor email communications, including building, testing, and scheduling appeals, newsletters, and automated welcome series within Engaging Networks. Project manage communications calendar and associated email tasks. - Template Management: Update and manipulate Engaging Networks email templates to ensure brand consistency, mobile responsiveness, and high deliverability. - Segmentation & Logic: Execute complex audience segmentation and suppression lists within the email tool to deliver personalized messaging to diverse donor groups (e.g, mid-level giving, monthly donors). - Automation: Build and maintain automated marketing journeys and triggered emails for donor stewardship and re-engagement.  Donation Form Management & UX - Donation Form Creation: Build, configure, and maintain all online donation forms (standard, Peer-to-Peer, and Tribute) within Engaging Networks. - Optimization: Implement A/B testing on donation forms to increase conversion rates and average gift size. - Technical Troubleshooting: Ensure seamless integration between donation forms, the website, and payment gateways; coordinate with the development partners for advanced technical updates. - Gift Processing Efficiency: Ensure forms are configured correctly for accurate data flow into the donor database and efficient gift acknowledgment. Reporting, Analytics & Optimization - Performance Tracking: Monitor and report on key digital metrics, including open rates, CTR, conversion rates, and ROI for every campaign. - Data Hygiene: Collaborate with the database team to maintain clean records and ensure constituent information from Engaging Networks syncs accurately. - Actionable Insights: Conduct regular audits of campaign performance and form analytics to identify tactical improvements for future deployments. - Testing Management: Maintain a rigorous testing calendar and library of results to standardize best practices across the digital program.  Position Requirements - Advanced, hands-on experience with Engaging Networks platform, or a similar tool, is the top priority for this role. - Knowledge of digital fundraising techniques and donation form management, and proactivity to keep current with best practices  - Experience managing automated email campaigns using marketing automation software  - Excellent organizational skills, strong verbal and non-verbal interpersonal communication skills  - Ability to communicate to a diverse donor pool and audience  - Ability to handle multiple priorities and deadlines with attention to detail  - Ability to communicate relevant constituent information to database team, and maintain standards in data hygiene and verification  - Ability to work cross-functionally with Paid Media and Grants teams to ensure tactical alignment. - Adhere to the Foundation’s safety policies and procedures and encourage others to do the same. - Actively participate in the Foundation’s “One Team” model creating the experience of belonging through productive and inclusive teamwork that effectively advances our mission. - Promote and adhere to Foundation Core Values: Excellence, Respect, Compassion, Collaboration, Innovation, and Determination - Four years’ experience in digital marketing or fundraising and/or an undergraduate degree from an accredited college  - Proficiency using Microsoft Office Suite  - Experience using Google Analytics  - Content creation and proofreading skills  - Content strategy skills  Position Specifications: Full-time, exempt position. Job duties include a general office environment, spent sitting and operating a computer and other office machinery. Must be able to read, write and communicate fluently in English. Proof of authorization to work in the United States required. Work Location Requirements: Hybrid Work Model (some in office work required at MAF central office in Denver; the specific schedule will vary based on position duties, current projects and schedule needs.)  Colorado candidates preferred; Remote work may be considered in certain circumstances. MAF is not currently hiring in CA, HI, NY, NJ. Candidates are welcome to apply if willing to relocate prior to start date.

Colorado