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Incubator Lab

Incubator Labs is a performance-focused growth organization that builds and scales brands through rapid experimentation, creative iteration, and disciplined execution. We operate as an internal growth engine, not an agency. No third party or agency submissions will be accepted. IncubatorLab is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We consider all qualified applicants for employment regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. If you have a disability or special need that requires accommodation, please feel free to contact us.

Post-Purchase Funnel Copywriter

Location

Germany

Posted

44 days ago

Salary

0

Seniority

Mid Level

No structured requirement data.

Job Description

Post-Purchase Funnel Copywriter

Incubator Lab

Copywriter (Post-Purchase & OTO Specialist) We aren’t looking for a generalist or a "content creator." We are hiring 1–2 elite direct-response copywriters dedicated exclusively to the post-purchase funnel. Your sole mission is to optimize the sequence that happens after the initial transaction to maximize Lifetime Value (LTV) and Revenue Per Customer (RPC). The Role You will own the entire post-checkout experience. This includes crafting high-converting One-Time Offers (OTOs), strategic downsell pages, order bumps, and subscription upsell flows. If you don't find "take rates" and "funnel momentum" exciting, this isn't the role for you. Required Experience - The Track Record: 3+ years specifically writing post-purchase/OTO copy (general DTC brand storytelling doesn't count here). - The Tech Stack: Hands-on experience building/optimizing flows within Checkout Champ, ClickFunnels, or ThriveCart. - Long-Form Mastery: Proven ability to write 2,000+ word sales pages and full-length VSL scripts (not just catchy headlines). - Niche Expertise: Direct experience in the Health, Wellness, or Supplement verticals. - Data-Backed Portfolio: You must be able to show a portfolio that includes conversion data (take rates, RPC, or AOV lift). Preferred Qualifications - Compliance Savvy: Deep understanding of FTC/FDA supplement claim guidelines and experience working alongside legal/compliance teams. - Subscription Architecture: Experience writing compliant recurring billing disclosures that convert without being "sneaky." - High-Volume Background: Experience writing for brands scaling at $5M+ per month in DTC volume. - Funnel Logic: A deep understanding of how to maintain "buying momentum" across a multi-step OTO stack. How to Apply We value results over resumes. To be considered, please send your portfolio featuring at least two OTO or VSL samples. Note: Please include specific conversion data where available. We will not review applications that do not include relevant work samples.

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