VML, a subsidiary of WPP, is a global marketing and communications agency specializing in brand experience, commerce, and customer experience. Founded in 1992,
Senior Medical Editor
Location
New York
Posted
100 days ago
Salary
0
Seniority
Senior
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Job Description
Senior Medical Editor
VML Global
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Senior Director of Product Management, Video Games
2K2K develops interactive entertainment for handheld gaming systems, console systems, personal computers, and mobile devices. The gaming and entertainment company
Title: Senior Director of Product Management, Video Games Location: Los Angeles, California, United States Job Description: Who We Are Founded in 2005, 2K Games is a global video game company, publishing titles developed by some of the most influential game development studios in the world. Our studios are responsible for developing 2K’s portfolio of world-class games across multiple platforms. Include Visual Concepts, Firaxis, Hangar 13, CatDaddy, Cloud Chamber, and HB Studios. Our portfolio of titles is expanding due to our global strategic plan, building, and acquiring exciting studios whose content continues to inspire all of us! 2K publishes titles in today’s most popular gaming genres, including sports, shooters, action, role-playing, strategy, casual, and family entertainment. Our team of engineers, marketers, artists, writers, data scientists, producers, problem solvers, and doers, are the professional publishing stewards of our growing library of critically acclaimed franchises such as NBA 2K, BioShock, Borderlands, Mafia, Sid Meier’s Civilization, Tiny Tina’s Wonderlands, WWE 2K, and XCOM. At 2K, we pride ourselves on creating an inclusive work environment, which means encouraging our teams to Come as You Are and do your best work! We are dedicated to diversity and inclusion and want our community of candidates to reflect this commitment. We encourage all qualified applicants to explore our global positions. 2K is headquartered in Novato, California and is a wholly owned label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO). What We Need We are hiring a Sr. Director of Product & Analytics to help shape and steward the product direction for a new IP franchise at 2K. This role plays a central part in sharpening our understanding of the target player, strengthening our value proposition, and ensuring our product strategy reflects real player and market signal. This leader will bring together product management and analytics into a cohesive way of working. That includes shaping product strategy, defining how we measure success, guiding prioritization, informing engagement and monetization approaches, and ensuring our roadmap is grounded in evidence and aligned with broader franchise objectives. Success in this role requires integrated thinking, influence, and alignment. You will partner closely with Studio leadership in Design, Creative, Engineering, and Production, as well as Publishing teams in Research & Insights, Commercial, Marketing, and Operations. The expectation is to deliver a cohesive product perspective that connects player experience, market positioning, and business outcomes. Through clear reasoning, structured tradeoffs, and evidence-based recommendations, you will help build shared understanding and make the right path forward clear. Product and Analytics are intentionally combined in this phase. You will lead Product Management and a Director of Analytics, embedding insight generation directly into product planning and decision-making. You will also help establish the foundations and operating model that allow Analytics to evolve into a standalone growth function as the franchise matures. What You Will Do - Shape and evolve the product strategy: - Partner with Studio and Publishing leadership to refine the product vision, target player definition, and differentiated value proposition - Help frame the key product bets across core gameplay, progression, economy, and long-term engagement systems - Translate strategic direction into structured product plans with clear hypotheses, measures of success, and explicit tradeoffs - Provide roadmap clarity and prioritization: - Connect player signal, market context, development realities, and commercial considerations into aligned roadmap recommendations - Make tradeoffs visible, including expected impact, risk, and opportunity cost - Maintain transparent documentation of major decisions, assumptions, and confidence levels - Partner on user testing and insight application: - Work closely with Research & Insights and Studio to define key learning questions, user testing priorities, and success criteria - Ensure we are asking the right questions at the right moments in development - Translate research findings and qualitative feedback into clear product implications and concrete adjustments to the roadmap - Integrate analytics into product thinking - Partner with the Director of Analytics and Studio to define instrumentation strategy aligned to product hypotheses and decision needs - Establish measurement frameworks that connect player behavior to strategic questions across engagement, retention, and monetization - Ensure readouts consistently drive alignment on what we learned, what it means, and what changes as a result. - Strengthen cross-functional integration: - Work closely with Marketing on positioning, player targeting, and persona alignment to ensure product and go-to-market thinking remain connected - Collaborate with Commercial and other Publishing leaders to align product systems with long-term franchise and revenue strategy - Support teams in arriving at integrated decisions that reflect both player experience and business objectives - Lead and develop the team: - Lead and mentor Product Managers and Director of Analytics - Set a high bar for product craft, structured reasoning, and cross-functional partnership. - Develop leaders who can frame complex problems, influence peers, and operate effectively across Studio and Publishing - Build for scale - Design an operating model that enables Analytics to mature into a standalone growth function over time: - Design an operating model that enables Analytics to mature into a standalone growth function over time - Ensure the organization is prepared for the shift from early validation to launch optimization What Will Make You a Great Fit - Strong product judgment in ambiguous, early-stage environments. You can frame the right questions, identify the critical variables, and help teams focus on what matters most - Experience shaping F2P and/or live-service products, including engagement systems, progression, economies, and lifecycle strategy. You understand how player value and commercial durability reinforce each other - Comfort balancing intuition and evidence. You use data to sharpen thinking, not to defer decisions, and you can make calls when signal is directional rather than perfect - Collaborative leadership style. You build trust, elevate the quality of discussion, and help teams reach better outcomes through structured reasoning and shared context - Ability to draw out the best ideas in others. You create space for strong perspectives, challenge assumptions constructively, and synthesize inputs into clear, forward-moving direction - Clear, structured communicator who can distill complexity into aligned recommendations for cross-functional leaders and executives - Proven track record building and developing high-performing product and analytics teams. You set a high bar, invest in talent, and grow leaders who can think strategically and operate independently Bonus Points - Experience in PvP shooters - Experience building an experimentation culture from early development through live service - Experience scaling analytics into a standalone growth or performance function - Experience contributing to the launch and long-term operation of a live F2P franchise The pay range for this position in California at the start of employment is expected to be between $227,700 and $337,020 per Year. However, base pay offered is based on market location, and may vary further depending on individualized factors for job candidates, such as job-related knowledge, skills, experience, and other objective business considerations. Subject to those same considerations, the total compensation package for employees in regular roles may also include other elements, including a bonus and/or equity awards, in addition to a full range of medical, financial, and/or other benefits, provided that temporary or intern roles will not be eligible for many of these payments or benefits. Details of participation in compensation and benefit plans (if applicable) will be provided if an employee receives an offer of employment.If hired, employee will be in an ~at-will position~ and the company reserves the right to modify base salary (as well as any other discretionary payment or compensation or benefit program) at any time, including for reasons related to individual performance, company or individual department/team performance, and market factors. Please note that 2K Games and its studios never uses instant messaging apps or personal email accounts to contact prospective employees or conduct interviews and when emailing, only use 2K.com accounts. #LI-Hybrid
Senior Field Marketing Specialist
Columbia SportswearColumbia Sportswear is a family-owned outerwear company founded in 1938 in Portland, Oregon. From its foundings as a hat company, Columbia Sportswear has experi
Title: Senior Field Marketing Specialist - North Carolina or South Carolina Location: Remote South Carolina time type Full time job requisition id R-020316 ABOUT THE POSITION The Senior Field Marketing Specialist drives regional engagement and digital growth for Columbia Sportswear’s Performance Fishing Gear (PFG) category. This role builds strong connections with wholesale partners, influencers, athletes, and local communities to boost awareness, sell-through, and brand affinity. Combining event execution, account activation, influencer collaboration, and content creation, the Specialist brings strategic thinking and hands-on execution to strengthen PFG’s presence and authenticity within the fishing community. HOW YOU’LL MAKE A DIFFERENCE Event & Community Marketing - Organize and execute in-store and off-site events that engage local fishing communities, nonprofits, and business partners. - Conduct business-to-business outreach to build relationships that increase PFG within our wholesale channels to drive brand awareness. Wholesale Account Engagement - Collaborate with fishing wholesale accounts to support marketing campaigns, product launches, and seasonal promotions. - Maintain feedback loop with sales leads to identify trends and surface new account opportunities. Content Development & Social Media - Coordinate product seeding, social collaborations, and content activations to expand brand reach. - Identify and manage partnerships with fishing influencers, athletes, and outdoor personalities. - Create and manage social content that highlights influencers, events, products, partnerships, and community. - Align content strategy with seasonal marketing plans and brand guidelines. - Support performance marketing efforts across email, social, and digital platforms. - Use analytics and segmentation to optimize campaign performance and generate qualified leads. Cross-Functional Collaboration - Work closely with Marketing, Merchants and Sales teams to ensure alignment with business KPIs. - Continuously test and refine marketing tactics to improve account sell-thru. YOU ARE - Knowledgeable about the fishing community in your area and where to shop for fishing gear. - An outstanding communicator, both written and verbally - Self-motivated with the ability to multi-task and work both independently and collaborate with various types of teams. YOU HAVE - Bachelor’s degree in marketing, Business and/or Finance - Typically required 5-8 years of professional experience and strong competency with the application tools, systems and process to accomplish the job. - Minimum of 3-5 years as an individual contributor to hit quotas in sales and account management. - Proven ability to achieve quotas and forecast accurately. - Extensive experience with high volume account management, various size groups, high touch customer service and ability to adapt to customers as needed. - High level of comfort and experience using LinkedIn and proven ability to network, attract, build and maintain strong business relationships. - Strong interpersonal, communication and presentation skills #LI-JC1 #hybrid This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company. Columbia Sportswear Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. At Columbia Sportswear Company, we’re proud to offer regular full-time employees a benefits package that includes a variety of services and products to help make your life and work more rewarding. Our benefit programs contribute to overall employee well-being by aligning those programs with the fundamental elements of well-being: physical, social/emotional, financial, career and community. Benefits that can protect your family’s financial future and help you save money through our 401k plan plus a generous company match. Columbia offers medical, dental, vision, life Insurance, disability, flexible spending accounts, health savings account, and an assortment of voluntary benefit offerings (accident, critical illness, hospital indemnity, and legal services). In addition, Columbia offers EAP + which is free and confidential 24/7/365 counseling services. We have extensive wellness benefits, employee discounts and a generous time off program available.
• Define and own Boldr’s category and market narrative • Lead the evolution of Boldr from traditional outsourcing provider to modern CX solutions partner • Develop clear, differentiated messaging that resonates with CX and operations leaders • Ensure consistency in how Boldr is represented across all market touchpoints • Build a repeatable, scalable pipeline engine aligned to revenue goals • Translate positioning into GTM strategies that drive qualified pipeline and accelerate deals • Partner closely with Sales, Customer Success, and RevOps to ensure alignment between marketing activity and revenue outcomes • Own marketing’s contribution to pipeline, not just activity • Establish Boldr’s presence within key CX ecosystems, particularly across SaaS and eCommerce communities • Partner closely with internal leaders to leverage and expand existing ecosystem relationships and partnerships • Translate partnerships and relationships into structured, repeatable GTM motions that drive pipeline • Design and execute curated, high-impact engagements such as executive dinners, roundtables, and community-led experiences • Build relationships that create trust and convert into pipeline • Build a campaign engine that translates insights and expertise into scalable demand • Develop thought leadership that reflects Boldr’s perspective on CX, AI-enabled service delivery, and modern outsourcing • Ensure all content reinforces positioning and supports pipeline generation • Partner with RevOps to establish clear visibility into marketing’s impact on pipeline and revenue • Optimize and leverage HubSpot to support scalable marketing execution and reporting • Build operating rhythms for planning, execution, and measurement • Prioritize high-impact initiatives over channel-level optimization • Partner with Talent Acquisition to translate market positioning into narratives that support hiring in key markets • Collaborate with Customer Success, CX, Product, and Impact teams to ensure alignment between offering, delivery, and market positioning • Serve as a voice of the market at the leadership level • Lead and develop a global marketing team • Design the team structure over time as the function scales, including leveraging global talent • Build a culture of accountability, speed, and high standards • Communicate clearly and influence at the executive level • Operate with ownership, urgency, and accountability
Title: Senior Manager, Lifecycle Marketing Location: Los Angeles, CA LOCATION: US - Remote Job Description: THE COMPANY: BIRDY GREY Birdy Grey is a direct-to-consumer brand whose mission is to celebrate friendships during one of the most important milestones in a person’s life: their wedding. Founded in 2017 by best friends Grace Lee (Founder & Chief Creative Officer) and Monica Ashauer (Co-Founder & Chief Strategy Officer), Birdy Grey offers affordable bridesmaid dresses starting at just $89, groomsmen suits starting at $199, plus fun gifts and accessories for everyone in the wedding party. Since day one, we've dressed over 2 million bridesmaids and we're proud to be a trusted resource for brides and grooms on their most cherished day. THE OPPORTUNITY: Sr. Manager, Lifecycle Marketing REPORTS TO: Chief Growth Officer LOCATION: US - Remote Headquartered in Los Angeles, CA with an office in New York, NY, Birdy Grey supports remote work for eligible roles. We ask that all employees travel to either office once a quarter. This role is not eligible for visa sponsorship. #LI-Hybrid Birdy Grey is hiring a Sr. Manager, Lifecycle Marketing to lead lifecycle strategy across the customer journey. This is not a traditional email and SMS role. It is a high-impact, cross-functional leadership role responsible for orchestrating how Birdy Grey converts early signals of intent into revenue and trust over time. This person will own lifecycle strategy and execution across the full journey, from first lead through purchase, party coordination, suits activation, repeat purchase, and reactivation. They will build and optimize the always-on lifecycle architecture that ensures Birdy Grey remains relevant, helpful, and conversion-oriented across a long, emotional, high-consideration planning cycle. You will be directly responsible for lifecycle-attributed revenue, managing programs that collectively influence millions in annual revenue across owned channels. This is a build role: you will be standing up the lifecycle function, designing the operating model, and creating the infrastructure from scratch. The ideal candidate is both strategic and hands-on. They can think in systems, work in the weeds, build from scratch, and partner cross-functionally to turn lifecycle into a meaningful growth lever for the business. SCOPE OF RESPONSIBILITIES - Own Lifecycle Marketing as a revenue function across the full customer journey, with responsibility for strategy, execution, testing, performance, and optimization across owned channels and CRM touchpoints. - Build and manage Birdy Grey’s always-on lifecycle architecture across lead nurture, conversion, onboarding, cross-sell, retention, and reactivation. - Develop milestone-driven customer journeys that reflect the realities of wedding planning over time, moving beyond simple time-based communication toward more relevant, behavior and journey-based orchestration. - Own the conversion path from first signal to purchase, including swatch leads, quiz completions, saved favorites, wedding date capture, account creation, and other emerging qualified lead types. - Lead the bride-to-bridesmaid handoff journey, ensuring Birdy Grey effectively supports the transition from individual decision to group purchase through proactive, useful, conversion-oriented communication. - Activate groom and suits cross-sell programs in partnership with internal stakeholders, using lifecycle touchpoints to convert bride momentum into incremental category revenue. - Build the post-wedding lifecycle strategy, including repeat purchase, bridesmaid-to-bride reactivation, referral-minded programs, and longer-term customer value expansion. - Partner closely with Digital Product to improve lead capture, onboarding experiences, party coordination flows, and other high-leverage moments where product and lifecycle intersect. - Partner with Performance Marketing on handoff logic, audience definitions, suppression strategy, and lead quality feedback loops so acquisition and lifecycle work as distinct but connected functions. - Partner with Creative to brief and scale lifecycle asset needs across evergreen programs, campaigns, seasonal moments, and testing roadmaps. - Manage agency partners and help shape the long-term operating model for lifecycle as the function grows. - Build a rigorous testing and learning agenda across messaging, segmentation, timing, audience logic, and journey design, and translate learnings into ongoing performance improvement. - Use customer and business data to identify friction, opportunity, and performance gaps, then turn those insights into practical programs that improve conversion and customer value. - Help shape the future lifecycle infrastructure of the business, including segmentation strategy, personalization readiness, and the systems required to support a more intelligent and connected customer journey. - Leverage AI and automation tools to accelerate content creation, segmentation, predictive modeling, and personalization at scale. THE RIGHT CANDIDATE: QUALIFICATIONS & PERSONAL ATTRIBUTES EDUCATION: Bachelor’s Degree Required EXPERIENCE / REQUIREMENTS: - 5+ years of experience in Lifecycle Marketing, CRM, retention, or customer journey orchestration, with at least 3 years in a DTC ecommerce environment. - Demonstrated experience building lifecycle infrastructure, operating models, or customer journey programs from the ground up. - Strong experience in long consideration-cycle businesses where customers convert over weeks or months rather than in a single session. - Experience building and optimizing lifecycle programs across multiple journey stages including nurture, conversion, onboarding, retention, and reactivation. - Track record of owning business-impacting lifecycle programs tied to conversion, revenue, and customer value, not just channel execution. - Experience working closely with agencies and cross-functional internal partners across marketing, product, creative, analytics, and customer experience. - Strong understanding of segmentation, testing, personalization, customer behavior, and performance analysis. - Hands-on proficiency with enterprise ESP and marketing automation platforms (e.g., Klaviyo, Iterable, Attentive, Postscript or similar). - Excited about AI and actively leverage AI tools (e.g., Claude, Gemini, Copilot) to accelerate your own work and identify opportunities to embed AI-driven automation across operations - Impeccable organizational skills and attention to detail - Excellent verbal, written, and interpersonal communication skills - Strong analytical skills with the ability to perform data deep dives to surface actionable insights. - Proactive problem solver with the ability to troubleshoot and/or escalate issues effectively. - Hard working and willing to roll sleeves up - no job is too big or too small. - You have an entrepreneurial spirit. You thrive in a dynamic, fast-paced, fluid environment. You are comfortable with ambiguity and take initiative to lead projects. NICE TO HAVES: - Experience in apparel, fashion, or event-driven consumer categories. - Experience with retention and reactivation strategies that extend customer value beyond the initial purchase. - Familiarity with AI-assisted content generation, predictive segmentation, or automation tooling. - Experience in SaaS or other long consideration-cycle customer journeys. - Passion for experimentation, iteration, and using customer insight to improve performance. WHY BIRDY GREY: BENEFITS & PERKS (for eligible Full-Time Employees) - Competitive Compensation: Based on experience and performance + Annual Performance Bonus - Healthcare Benefits: 100% employer covered medical dental & vision plans, 50% spouse and dependent medical coverage + access to One Medical + Mental Health Benefits - Retirement: 401K + up to 4% match after 3 months - Generous PTO: Flexible Open PTO Policy + 11 paid holidays - Wellness: A monthly wellness day + monthly wellness stipend + summer Fridays - Flexibility: Partial remote with a high level of autonomy and accountability - Employee Discount: Free bridesmaid dresses + 50% discounts on Birdy Grey products - Family Benefits: 3 months of paid parental leave - Purpose: Join in the success of a high-growth, 80% women, minority founded, early-stage startup by driving performance and building out new processes Highlights: - Birdy Grey is #305 on Inc5000's List of Fastest Growing US Companies 2022 - #22 on BuiltIn’s Best Startups to Work for in LA - Be part of a company innovating the $75B+ US wedding market (IBISWorld, 2019) - Join a Women Founded Small Business blazing trails in the Bridal industry - Birdy Grey is making waves on BuzzFeed, The Knot, Brides, People, Allure, PopSugar, Bustle and more - Named #5 on LA’s 50 Hottest Startups in 2020 by Pitchbook & Dot.LA - Customers can participate in Birdy Grey’s giveback program with The Princess Project, a non-profit that provides prom dresses and accessories to teens in need Additional Information The Lead Announces the 2021 Foremost 50 List: The Annual Power List of High-Growth D2C Brands Cult-favorite bridal brand brings $99 bridesmaid dresses to one-day pop-up in Plano My wedding party wore thse $99 bridesmaid dresses from Birdy Grey and everyone looked amazing, proving you don't need to make anyone spend $400 on a dress they'll wear once


