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Tarallo

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Senior Copywriter

Location

Brazil

Posted

66 days ago

Salary

0

Seniority

Senior

Portuguese

Job Description

Senior Copywriter

Tarallo

• Write copy for digital marketing campaigns and institutional materials; • Develop copy for ads, landing pages and clients' social media; • Write scripts for videos; • Collaborate with designers and strategists to ensure visual and textual cohesion; • Research trends and consumer behavior to optimize persuasive writing; • Analyze metrics and refine content for improved performance; • Participate in internal team meetings (post reviews, daily stand-ups, results); • Attend biweekly meetings with clients; • Implement content strategy aligned with the client's profile; • Create a weekly content calendar 15 days in advance and manage the process through to post scheduling; • Prepare and provide scripts for the production of REELS and STORIES, reviewing and overseeing the full workflow; • Monitor the client's Instagram daily, ensuring all posts are executed as planned; • Maintain continuous communication in the group, responding promptly to requests and connecting client, copywriter, and designer; • Produce materials for paid traffic campaigns, including scripts and copy for creatives as requested; • Draft website copy and ManyChat messages as directed by the strategist; • Handle occasional ad hoc requests from clients; • Produce, test, and present new content tests in weekly meetings; • Analyze results and report client metrics weekly; • Complete ad hoc tasks assigned by the team lead.

Job Requirements

  • Experience as a Copywriter
  • Strong persuasive writing skills
  • Knowledge of digital marketing
  • Ability to work collaboratively in a team

Benefits

  • Bonuses
  • Flexible hours
  • Career development plan
  • Remote work

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