• Own the roadmap for Zeta's mobile and conversational messaging capabilities • Drive integration across SMS, RCS, WhatsApp, Mobile Push & Athena • Align messaging platform capabilities with Athena-powered AI workflows • Partner with Product & Engineering to accelerate platform development • Collaborate with Activations and Customer teams to drive client adoption • Work with Product Marketing and Sales to translate capabilities into market-ready offerings • Validate enterprise messaging use cases with strategic clients • Identify opportunities for verticalized messaging solutions • Support product demos, pilots, and strategic client deployments

• Cultivate the conservation finance strategy in the Southern Rocky Mountain region, and manage the project pipeline in collaboration with the World Resources Institute and other key partners. • Foster and deepen long-term relationships with peer organizations, land managers, government agencies, beneficiary payors, on-the-ground restoration implementors, Indigenous Partners, and funders. • Advise on Rocky Mountain project development strategy as it fits into the broader departmental and organizational goals, Blue Forest-WRI partnership, and growing field of conservation finance. • Serve as an advisor on 3-4 conservation finance projects, stewarding long-term relationships with project partners, guiding internal structure and culture, managing staff who lead project development, and providing strategy guidance to project teams. • Attend in-person meetings and events throughout the region to build partnerships and on-the-ground knowledge, please note the significant travel required for success in this role. • Lead Blue Forest’s consulting practice, developing strategies for consulting to public or private entities or new business models for revenue generation. • Design and maintain systems for consulting practices, establishing frameworks and standards, impact requirements, resource planning processes, and accountability structures. • In partnership with the Director of Natural Capital, help shape, advance, and implement beneficiary payor engagement strategies across multiple projects and geographies. • Develop a strategy to expand the FRB to other sectors and ecosystems while also developing alternative financing mechanisms based on partner needs in collaboration with the finance team and senior leadership. • Collaborate with the science, finance, Indigenous partnerships, and conservation teams to identify and pursue new geographies, ecosystem restoration types, beneficiary funding streams, and other thematic opportunities for pipeline development and enhancement. • Continuously improve and progressively assume ownership of Blue Forest conservation finance practices, processes, systems, and documentation. • Support Blue Forest communications, fundraising, and other teams in developing written content about project development team priorities, project pipeline, and processes. • Help refine the project development process and identify strategic areas of improvement (e.g. community engagement, beneficiary engagement). • Propose new tools to accelerate and support the project development process. • Supervise 2-3 team members on the project development team.

• Lead, direct, and oversee all clinical aspects of current and future pharmacy benefit programs, ensuring appropriate policies, procedures and resources are in place and aligned with all applicable regulations and requirements • Directs and manages staff responsible for the development and implementation of new and revised clinical pharmacy services across pharmacy and medical management; ensures strategic alignment of clinical services across the enterprise where appropriate • Directs and oversees all aspects of staff and any vendor(s) performing case review for the pharmacy care management programs, member appeals, grievances and complaints all within the established time periods • Leads the management of appropriate drug utilization through formulary creation, clinical criteria development, and utilization management activities, including prior authorization and appeals

• Champion the vision, frameworks, and standards that empower marketers to deliver consistent, high-impact customer experiences across audiences, brands, and digital channels. • Partner with commercial and brand marketing leaders to shape and execute an integrated, forward-thinking digital strategy aligned to business goals. • Enable the execution of digital campaigns by leveraging established tools, platforms, and processes to drive scalability and consistency. • Cultivate strong cross-functional relationships to embed a customer-centric mindset across the organization, while also managing external partners (agencies, vendors) to ensure strategic alignment and delivery excellence. • Lead the deployment and governance of Salesforce Marketing Cloud (SFMC) initiatives across global markets, ensuring cohesive execution and platform integration. • Design and maintain dynamic digital dashboards to track KPIs, optimize campaign performance, and inform strategic decision-making. • Collaborate closely with the Digital Strategy & Execution team to provide strategic guidance and amplify digital engagement initiatives across the enterprise. • Oversee the implementation, optimization, and utilization of BeOne’s Customer Engagement ecosystem to ensure a 360-degree view of customer interactions across Sales, Marketing, Medical & Market Access. • Act as a point of contact for Commercial and Marketing teams, fostering communication, collaboration, and alignment across departments and stakeholders. • Leverage advanced digital analytics platforms such as Google Analytics 4 (GA4) and dashboarding tools to derive actionable insights and drive data-informed marketing strategies.