We are looking for a GA4 Web Analytics Contractor to support an increase in our Marketing Intelligence work, with a strong focus on web analytics using Google Analytics 4 (GA4). This role requires a background in marketing analytics and experience translating digital performance data into meaningful insights for stakeholders. This role is estimated at approximately 20 hours per week, based on business needs and mutual fit. Hours can be worked flexibly provided deadlines and collaboration needs are met. The ideal candidate has experience producing quarterly, ad hoc, and cross-channel reporting, and is comfortable analyzing performance trends QoQ and YoY. This includes evaluating traffic attribution, site performance, user behavior, and broader traffic trends to support business and stakeholder needs. We are seeking someone with foundational knowledge in digital marketing, demonstrated through relevant credentials or certifications, to clearly differentiate themselves as a marketing analyst rather than a general business analyst. What You’ll Do - Design and document GA4 measurement plans using events, parameters, and user properties, with a modern, event-based approach (not pageview-centric or UA-style thinking) - Implement and manage GA4 via Google Tag Manager (GTM), including custom events, enhanced measurement tuning, cross-domain tracking, and consent-aware tagging - Perform ad hoc analysis and create quarterly reports across multiple accounts - Define, implement, and validate structured data layers (e.g., ecommerce and content interactions), and troubleshoot tracking using GTM Preview, GA4 DebugView, and browser-based developer tools - Configure GA4 custom definitions and build actionable analyses using GA4 Explorations, rather than relying solely on default dashboards - Identify data discrepancies, validate event schemas, diagnose tracking issues, and clearly explain GA4 data behavior to both technical and non-technical stakeholders What We’re Looking For - 2+ years of GA4 experience with a deep expertise in GA4’s event-based measurement model - Hands-on experience implementing GA4 for web properties - Strong understanding of GA4 conversions, attribution models, event deduplication, and how GA4 differs from UA in session logic and funnel analysis - Experience designing and debugging data layers - Proficiency with custom dimensions, custom metrics, and advanced reporting - Working knowledge of conversion modeling and attribution - Strong QA, validation, and troubleshooting skills - Minimum of 3 years’ experience working at/for a Digital Marketing Agency - Experience with Adobe Analytics or Adobe Customer Journey (CJA) is a plus - Ability to work approximately 20 hours per week based on business needs and mutual fit POP is an Equal Opportunity Employer that is committed to an inclusive and diverse workplace. All qualified candidates will receive consideration for employment. POP will not discriminate on the basis of race, national origin, gender, gender identity or expression, sexual orientation, protected veteran status, physical or mental disability, age, or other legally protected status. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to careers@wearepop.com. Back to current openings wearepop.com

• Play a key role in the Analytics Engineering function and dbt environment. • Serve as a technical data partner for Product, Operations, Commercial, and other business functions. • Work closely with the Lead Data Engineer and Analytics Lead to contribute to the overall data strategy. • Contribute to the code-based backend of our BI environment. • Actively champion software engineering best practices within the data team.

Title: Adv, Analyst, Invest Tech Location: Atlanta, Georgia Houston, Texas time type Full time Job requisition id R-12914 Job Description: About Invesco As one of the world's leading independent global investment firms, Invesco is dedicated to rethinking possibilities for our clients. By delivering the combined power of our distinctive investment management capabilities, we provide a wide range of investment strategies and vehicles to our clients around the world. If you're looking for challenging work, intelligent colleagues, and exposure across a global footprint, come explore your potential at Invesco. What's in it for you? Our people are at the very core of our success. Invesco employees get more out of life through our comprehensive compensation and benefit offerings including: - Flexible paid time off - Hybrid work schedule - 401(K) matching of 100% up to the first 6% with a discretionary supplemental contribution - Health & wellbeing benefits - Parental Leave benefits - Employee stock purchase plan Job Description About Invesco Invesco Ltd. is a leading independent global investment management firm, dedicated to helping investors worldwide achieve their financial objectives. By delivering the combined power of our distinctive investment management capabilities, Invesco provides a wide range of investment strategies and vehicles to our clients around the world. Operating in more than 20 countries, the firm is listed on the New York Stock Exchange under the symbol IVZ. About Invesco Technology Do you like working with top Technology professionals where everyone has an opportunity to collaborate, share ideas and work on leading-edge technologies? Do you thrive in an environment where you are part of a team implementing innovative technology solutions for clients and employees? Invesco's Technology team is a global organization with 1300+ employees working together to serve the business. We value everyone's ideas and input and provide opportunities to develop skills. If this sounds like a team you want to be a part of, read on to learn more about the opportunity to join us. "The thing I like best about working in Technology at Invesco is the people. Every day, I am inspired by who I get to work with, not just in my local office, but around the globe." - Technology Manager, Houston, USA. Analyst Engineer About the Role The continued refinement and integration of Data is core to the growth and evolution of Invesco's Distribution ecosystem. This position focuses on analyzing and mapping the data to our systems with a a primary focus on a solid data foundation supporting operational reporting and analytics. The ability to communicate with both business partners and technology professionals is a must. Responsibilities of the Role - Understand business and data needs across the organization with a focus on Distribution and Marketing, including our internal Sales teams, external Sales teams, Sales Management teams, Marketing teams, Client Servicing team and Operations teams - Analyze and deliver data requirements, including data sourcing research, data mapping across multiple upstream and downstream systems, data validation requirements, and data services requirements - Work closely with Data Management team to implement governance and policy around client data - Build trust and respect, establish relationships, and develop rapport with the business stakeholders and development team(s) - Collaborate with business partners and development team(s) to collect information and perform research and analysis in support of large-scale strategic projects. - Work in cross functional teams and deliver requirements, perform data analysis, recommend process design/improvements, functional design, information architecture & design. - Partner with development team(s) to build out prototypes based on user validation - Prepare for and support user acceptance testing - Prepare all necessary documentation and processes to enable ongoing support of the systems. - Communicate with peers clear, user-friendly terminology (emails, phone, meetings). Requirements of the Role - A Bachelor's Degree in Computer Information Systems \ Computer Science is preferred or commensurate relevant work experience - Experience with Agile methodology and working on scrum teams. - Experience with data governance - Good experience in data warehousing concepts - Strong written, verbal communication and presentation skills - Ability to explain complex technical issues in a way that non-technical people may understand - Able to work in a global, multicultural environment - Self-motivated. Capable of working with little or no supervision - Ability to react positively under pressure to meet tight deadlines - Able to work independently or as a team player and ramp up on new technologies - Subject matter knowledge in the Financial Industry in areas such as Dealer (dealer, branch, advisor, RIA etc…) is a plus - Enjoy challenging and thought-provoking work and have a strong desire to learn and progress - Minimum of 3-5 years of experience in business and data analysis and process flows - Minimum 3-5 years of previous financials services/asset management industry experience (nice to have) - Good knowledge of SQL skills. - Solid experience of working in an agile scrum project methodology - Experience in report tools (ie. Tableau, PowerBI, Alteryx) - Experience performing data analysis and delivering data requirements - Technical background preferred Full Time / Part Time Full time Worker Type Employee Job Exempt (Yes / No) No Workplace Model Pursuant to Invesco's Workplace Policy, employees are expected to comply with the firm's most current workplace model, which as of October 1, 2025, includes spending at least four full days each week working in an Invesco office. This reflects our belief that spending time together in the office helps us build stronger relationships, collaborate more easily, and support each other's growth and development. The above information on this description has been designed to indicate the general nature and level of work performed by employees within this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job. The job holder may be required to perform other duties as deemed appropriate by their manager from time to time. Invesco's culture of inclusivity and its commitment to diversity in the workplace are demonstrated through our people practices. We are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, creed, color, religion, sex, gender, gender identity, sexual orientation, marital status, national origin, citizenship status, disability, age, or veteran status. Our equal opportunity employment efforts comply with all applicable U.S. state and federal laws governing non-discrimination in employment.

Job Title: Content Analytics Strategist Type: Full-time; Remote Schedule: US Time zone Industry: Health & Wellness Overview We are seeking a data-driven Content Analytics Strategist to own performance insights across creators and content. This role focuses on identifying what is truly driving GMV, uncovering winning patterns, and translating data into clear actions that scale high-performing content while eliminating inefficiencies. Key Responsibilities Performance Tracking & Reporting - Track and analyze performance across creators, content, and campaigns - Monitor key metrics including GMV, ROAS, CTR, hook rate, watch time, and conversion rates - Build and maintain dashboards and reporting systems to surface real-time insights Creator & Content Analysis - Identify top-performing creators and content driving the highest revenue impact - Break down winning content into key variables (hooks, formats, messaging, timing, etc.) - Evaluate underperforming content and diagnose root causes Insight Generation & Strategy Support - Translate data into actionable insights for creative, influencer, and media buying teams - Provide clear recommendations on where to double down, iterate, or cut spend - Partner closely with Content Strategists to refine messaging and creative direction Testing & Optimization - Support structured testing frameworks across creators and content variations - Measure test performance and ensure learnings are documented and applied - Continuously refine KPIs and benchmarks based on evolving performance data Playbook & Knowledge Building - Develop and maintain performance playbooks based on top-performing content and creators - Create standardized reporting and insight-sharing processes across teams - Ensure insights are systematically fed back into content production and scaling efforts Success Metrics - Accuracy and clarity of performance insights delivered - Impact of insights on GMV growth and content efficiency - Speed of identifying winning vs. underperforming content - Adoption of insights across creative and growth teams