Dynatrace is a global application performance management software firm and a former member of Compuware. As an employer, the company is in support of helping its team achieve a hea
Field Marketing Scaled Programs Manager
Location
United States
Posted
65 days ago
Salary
$76K - $95K / year
Seniority
Senior
Job Description
Field Marketing Scaled Programs Manager
Dynatrace
Your role at DynatraceDynatrace is seeking a Field Marketing Scaled Programs Manager– North America to join our North America field marketing organization. This person will need to have a deep understanding of metrics and data to inform the build and execution of marketing scaled programs. The Field Marketing Scaled Programs Manager will design and optimize repeatable programs that scale across regions, segments, and sales teams. You’ll partner with Field Marketing, Global Campaigns, and Marketing Ops to drive awareness, engagement, and pipeline through multi-channel field marketing programs such as webinars, virtual events, in-person events, 1:few and 1: many ABM, and industry programs. This role is highly data-driven: you will use performance analytics to identify trends and insights, and continuously optimize programs based on metrics, account engagement, and field feedback. The ideal candidate will also leverage AI tools to maximize and scale efficiencies. Responsibilities: Build scalable field programs: Develop repeatable program and event frameworks including pre, during and post best practices to scale across NORAM. Manage program deliverables such as pre- and post-event emails, campaign tracking, and marketing operations tasks. Cross-Functional Representation: represent NORAM Field Marketing during Global Campaign planning meetings and share updates back to the team. Reporting and Communication: provide regular reports tracking field marketing metrics and analyze program and event ROI data and report back to the team. Recommend efficiencies to maximize ROI. Account Based Marketing: work closely with the ABM and Field Marketing teams to track and manage 1:few and 1:many program execution and provide feedback. Vendor Management: manage program budgets and vendor deliverables as needed.Dynatrace is seeking a Field Marketing Scaled Programs Manager– North America to join our North America field marketing organization. This person will need to have a deep understanding of metrics and data to inform the build and execution of marketing scaled programs. What will help you succeedMinimum Requirements - Bachelor’s degree in marketing, business administration or communications or related fields - Minimum of 5 years’ experience in campaign management Preferred Requirements - Strong written and verbal communication skills for effective collaboration - Excellent organizational and time management skills: Proven ability to manage multiple projects and priorities simultaneously. - Attention to detail - Proficiency in use of marketing tools and software (Asana, 6Sense, PowerBI, Salesforce) - The ability to work collaboratively in cross-functional teams - Creativity and problem-solving aptitude - Strong written and verbal communication skills for effective collaboration - Self-motivated and capable of thriving in a fast-paced environment Why you will love being a Dynatracer - A one-product software company creating real value for the largest enterprises and millions of end customers globally, striving for a world where software works perfectly. - Working with the latest technologies and at the forefront of innovation in tech on scale; but also, in other areas like marketing, design, or research. - A team that thinks outside the box, welcomes unconventional ideas, and pushes boundaries. - An environment that fosters innovation, enables creative collaboration, and allows you to grow. - A globally unique and tailor-made career development program recognizing your potential, promoting your strengths, and supporting you in achieving your career goals. - A truly international mindset with Dynatracers from different countries & cultures all over the world, and English as the corporate language that connects us all - A culture that is being shaped by the diverse personalities, expertise, and backgrounds of our global team. Compensation and RewardsThe targeted base pay range for this role is $76,00 to $95,000. When determining your salary, we consider your skills, experience, education, work location and internal equity.
Benefits
- 401(K), 401(K) matching, Adoption Assistance, Commuter benefits, Company equity, Company-sponsored outings, Customized development tracks, Dedicated diversity and inclusion staff, Dental insurance, Disability insurance, Volunteer in local community, Employee stock purchase plan, Family medical leave, Fitness stipend, Flexible Spending Account (FSA), Flexible work schedule, Generous parental leave, Generous PTO, Company-sponsored happy hours, Health insurance, Open door policy, Life insurance, Mentorship program, Paid volunteer time, Online course subscriptions available, Onsite gym, Open office floor plan, Paid holidays, Paid sick days, Performance bonus, Pet insurance, Promote from within, Lunch and learns, Relocation assistance, Remote work program, Sabbatical, Free snacks and drinks, Continuing education available during work hours, Tuition reimbursement, Mandated unconscious bias training, Unlimited vacation policy, Vision insurance, Wellness programs, Mental health benefits, Home-office stipend for remote employees, Diversity employee resource groups, Hiring practices that promote diversity, Employee resource groups, Hybrid work model, President's club, Wellness days
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Senior Marketing Strategy & Planning Manager
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