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Gururo

Practical Learning

Digital Marketing Executive

Digital MarketingDigital MarketingFull TimeRemoteSeniorTeam 11-50Since 2015H1B No SponsorCompany SiteLinkedIn

Location

India

Posted

79 days ago

Salary

0

Seniority

Senior

Bachelor DegreeEnglishDart

Job Description

Digital Marketing Executive

Gururo

• Assist in the formulation of strategies to build a lasting digital connection with consumers • Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.) • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness • Be actively involved in SEO efforts (keyword, image optimization etc.) • Prepare online newsletters and promotional emails and organize their distribution through various channels • Provide creative ideas for content marketing and update website • Collaborate with designers to improve user experience • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.) • Acquire insight in online marketing trends and keep strategies up-to-date • Maintain partnerships with media agencies and vendors

Job Requirements

  • Proven experience as Digital Marketing Executive or similar role
  • Excellent understanding of digital marketing concepts and best practices
  • Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
  • Skills and experience in creative content writing
  • Analytical mindset and critical thinking
  • Excellent communication and interpersonal skills
  • BSc/BA in marketing or relevant field

Benefits

  • Health insurance
  • Professional development opportunities

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