Title: Sr. Director, Marketing Location: Dallas- Corp Job Description: Job Description: The Senior Director of Marketing is a high-impact leadership role responsible for the integrated strategy and execution of all marketing efforts. This role bridges the gap between Digital Performance (lead generation) and Marketing Communications (brand, PR, and local messaging). The primary objective is to drive high-volume, high-quality HVAC service and installation leads while building a premium, trusted brand across all Airtron locations. Essential Duties/Responsibilities: - Omni-Channel Strategy: Lead the development of a unified marketing roadmap integrating Paid Search (PPC), Social, SEO, Email, and traditional MarCom (Direct Mail, Local Events, and Collateral). - Performance Management: Oversee multi-million dollar digital budgets with a relentless focus on ROAS, CPA, and market-share growth in competitive HVAC territories. - Brand & Communications: Act as the brand steward, ensuring consistent messaging across all physical and digital touchpoints. Oversee PR, internal communications, and local community engagement. - Cross-Functional Leadership: Direct the Content Manager to align storytelling with performance goals. Partner with the Contact Center to ensure the "Marketing-to-Sales" handoff is seamless. - Vendor & Agency Management: Lead relationships with external agencies (Digital, Creative, Media Buying) to ensure high performance and accountability. Working Conditions: - Hybrid work schedule - Open office environment. - Some overtime required as special projects arise. - Occasional overnight travel Minimum Requirements: - Education: Bachelor’s degree in Marketing or Business - Experience: 10+ years of marketing experience, with at least 5 years in a senior leadership role managing both digital acquisition and brand communications. - Industry Knowledge: Deep experience in multi-location B2C services (HVAC, Plumbing, Electrical, or similar home services). - Technical Depth: Expert-level understanding of the MarTech stack, including Google Ads, GA4, CRM integration, and automated marketing platforms. Additional Knowledge, Skills and Abilities: - Strategic Architect: Ability to see the "big picture" while maintaining a grip on technical execution. - Collaborative Leader: High emotional intelligence and the ability to influence cross-functional teams. - Growth-Obsessed: Driven by hitting lead targets and expanding market footprint. - Data Driven: Relentless focus on data and measurement to improve marketing efficiency and effectiveness. - Inquisitive and Innovative: Willing to constantly test and learn. - Leadership skills and effective leadership behaviors - Analytical problem-solving, Systems thinking, Process optimization - Ability to work independently and as part of a team - Strong work ethic - Capable of making good judgments/decisions - Strong interpersonal communication and collaboration skills, with all levels of the organization - Able to work in a fast-paced, high-pressure environment - Proactive mindset - Strong organizational skills, attention to detail and the ability to multi-task - Ability to build positive relationships with customers, both internal and external - Willingness and ability to work collaboratively with all levels of the organization - Safety mindset and acceptance of a safety culture Physical Requirements: - Must be able to lift/move up to 10 pounds frequently - Must be able to drive and operate a motorized passenger vehicle - Must be able to wear required personal protective equipment (PPE) including but not limited to hard hat, safety glasses, ear plugs, masks/respirators, reflective safety vests, gloves and safety toe, construction-grade work boots - Must be able to adhere to long periods of standing, walking or sitting - Ability to hear, understand and distinguish speech and/or other sounds to operate phones or other equipment safely. - With natural or corrected vision, able to see and focus for close, distance, peripheral vision with normal depth perception - Ability to express or exchange ideas by means of the spoken word to impart oral information to others - Ability to enter text or data into a computer by means of a traditional keyboard or 10-key numeric keypad - Must be able to use arms and hands to reach overhead, signal, grab, hold, lift, turn, push and pull objects and tools Airtron is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

• Build and maintain a partner marketing toolkit: co-branded collateral, battlecards, solution briefs, objection handling guides, demo assets, and sales playbooks tailored to partner sales motions. • Create partner-facing content that positions Schoox clearly within the context of the larger HCM or workforce management platforms our partners sell — helping partner reps articulate the Schoox value proposition alongside the partner’s solutions. • Develop and maintain partner onboarding and training materials to accelerate time-to-productivity for new reseller and referral partners. • Ensure partner teams are current on Schoox product updates, positioning changes, new proof points, and competitive differentiators. • Design and execute joint marketing campaigns with strategic partners — including campaigns, webinars, event sponsorships, and content co-creation. • Build co-marketing plans aligned to partner go-to-market priorities; negotiate and manage partner marketing development funds (MDF) where applicable. • Coordinate Schoox presence at partner-hosted and partner-adjacent events, including UKG Aspire, partner events, and other industry conferences. • Track and report on co-marketing program performance; optimize for partner-sourced pipeline contribution and influenced revenue. • Work with channel sales leadership to identify gaps in partner pipeline and develop targeted marketing programs to address them. • Support partner lead generation efforts by providing campaign-in-a-box programs, customizable assets, and co-branded landing pages that partners can execute independently. • Maintain visibility into partner-sourced and partner-influenced pipeline; report regularly to marketing, sales, and channel leadership on channel marketing contribution. • Serve as the marketing point of contact for channel partners — building strong working relationships with partner marketing and sales teams. • Manage the partner marketing content library: keep assets current, organized, and accessible through our partner portal or equivalent channel. • Collaborate with Sales Enablement and Product Marketing to ensure partner materials reflect current positioning, approved proof points, and competitive messaging.

Title: Marketing & Brand Management Specialist Location: Poland United States Job Description: We’re looking for a Marketing & Brand Management Specialist to support the development of packaging and technical documentation for private brands, ensuring consistency, quality, and compliance across suppliers and markets. The position is available for candidates based in Portugal, Poland or the Czech Republic. Responsibilities - Support creation, update, and implementation of packaging guidelines for private brands, including packaging, bags, stickers, product markings, and installation instructions, ensuring consistency across all categories and suppliers. - Prepare packaging layouts in close collaboration with Brand Marketing, Product Marketing, Product Data, Category Management, Design and Translation teams; brief design team and ensure accurate execution aligned with guidelines. - Monitor correct implementation of packaging and product markings across suppliers; ensure compliance with approved layouts and production standards. - Communicate with Vendor managers and suppliers regarding packaging adjustments, production standards, and product marking requirements; manage packaging-related claims and issue resolution (e.g., incorrect visual design). - Creating product label templates in collaboration with IT and Design team - Ensuring all labels align with brand guidelines and visual identity standards - Maintaining and updating the label database to reflect current product information and regulatory requirements - Coordinating changes and updates with cross-functional teams to ensure consistency and accuracy - Supporting the implementation of new labeling standards and process improvements - Prepare and coordinate technical documentation (MSDS, TDS), including creation, proofreading, and multilingual translation management. - Prepare and coordinate instructions for car parts and accessories, including information collection from suppliers, text creation, technical and legal compliance checks, layout preparation, proofreading, multilingual translation management, uploading to the website. - Coordinating the process of defining category names and translating it to 22 languages in collaboration with the technical writer and translation team. - Ensuring translations are up to date and properly entered into the naming library database. - Work closely with internal stakeholders (Product Marketing, Category Management, Product Data, Design, Translations, Marketing) to ensure timely delivery of packaging and documentation for product launches. - Perform other marketing and brand-related tasks as assigned by the direct manager or team leader. Qualifications - Up to 1 year of relevant experience (marketing, packaging, design, or similar) - Bachelor’s degree in Marketing, Design, Communications, or related field (preferred) - Basic experience working with visual materials or trade marketing assets - Strong communication and coordination skills - Good time management and ability to handle multiple tasks - Attention to detail and accuracy - Basic project management skills (Jira, Confluence) - Proficiency in MS Office and Google Workspace - Basic knowledge of Figma or similar design tools - Structured thinking and problem-solving mindset - Language skills: English – Intermediate or higher (mandatory); Russian/Polish or any other European languages – advantage Specific Job Knowledge - Basic understanding of packaging development, layouts, and product marking requirements. - Ability to work with design teams, review layouts, and ensure alignment with guidelines. - Understanding of technical documentation (MSDS, TDS, instructions) and translation workflows. - Strong focus on accuracy in packaging, labeling, and documentation. - Ability to manage multiple tasks, timelines, and stakeholders in parallel. - Effective communication with internal teams and external suppliers. - Working knowledge of MS Office, Google Workspace, and basic Figma usage. Additional Information - Fast growing international company with stable employment - Strong annual vacation package, depending on country of hire, and 1 additional day off on your birthday - Country-specific additional benefits (e.g., Meal Allowance, Healthcare Insurance) - Mental Wellbeing Program- providing you and your immediate family members with free and confidential mental and physical health support services for a wide range of personal and work-related issues. - AUTODOC Corporate Discount - Opportunities for advancement, further trainings (over 650 courses on soft and hard skills on our e-learning platform) and coaching - Free English and German language classes - Flexible working hours and hybrid work

At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where 'Health for all Hunger for none’ is no longer a dream, but a real possibility. We’re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining ‘impossible’. There are so many reasons to join us. If you’re hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there’s only one choice. Radiology Director Portfolio Marketing Radiology Director Portfolio Marketing PURPOSE Everyone deserves clear answers about their health. Bayer advances Health for All by developing diagnostics and therapies that address unmet medical needs. Our Radiology Division — a market leader built on 80+ years of radiology heritage and the combined strengths of Bayer diagnostic imaging and legacy MEDRAD® — develops and commercializes imaging solutions across CT, MRI, PET and interventional modalities, including devices, contrast agents, dose‑management software and professional services. Building on our legacy, Bayer expanded into Molecular Imaging with the recent acquisition of investigational pan-amyloid radiotracers aimed at improving detection of cardiac amyloidosis. These tracers could enable earlier, more accurate identification of systemic and cardiac amyloidosis — a progressive disease that remains underdiagnosed despite advances in care that affects an estimated 400,000 people globally. Most patients today are diagnosed too late for optimal intervention, so better diagnostic tools can substantially change patient pathways. The lead compound, I‑124 evuzamitide, is a PET radiotracer in Phase III clinical development for detection of cardiac and other systemic amyloidoses and has received U.S. FDA Breakthrough Therapy designation for cardiac amyloidosis and Orphan Drug designation in the U.S. and EU. With near‑term data readout, we’re hiring a director‑level marketer to prepare launch readiness and accelerate growth of our molecular imaging program. This role combines pre‑launch brand strategy, clinical evidence translation, and launch execution with post‑launch US commercialization to build market share and drive clinician adoption of our cutting-edge radiotracers. You will collaborate closely with cross-functional teams to develop and execute comprehensive marketing plans to support diagnostic clarity with target audiences, enhance brand visibility, and ultimately improve patient outcomes. The role may be supported from our Whippany, NJ headquarters or our Indianola/Pittsburgh facility and is structured as a remote position with flexible location options. KEY TASKS AND RESPONSIBILITIES Scope: Local - Leverage data-driven insights to spearhead effective marketing strategies and agile programs for radiotracers, including campaign development & core promotional materials - Use customer insights and analytics to define and prioritize market segments and channel mix (personal vs. non‑personal); support field‑force sizing for the first radiotracer launch - Identify and pilot innovative promotional tactics and partnership models (e.g., pharma CV/Onc collaborations or joint promotion) - Develop and share subject‑matter expertise across Bayer’s cardiology and oncology portfolios and with the MI (NucMed) Device team - Partner with Learning & Development to design and deliver onboarding and launch training (disease state, clinical data, product and competitive positioning, etc.) - Coordinate with Product Squads, Customer Squads, Customer Insights & Analytics, and Digital Marketing & Product Ops to design, measure and communicate programs - Lead matrix teams to align stakeholders and ensure timely execution of brand initiatives - Lead Promotional Review Team (PRT) reviews of key promotional materials - Foster a collaborative culture that cultivates and celebrates learning, open communication, camaraderie, and fun through innovation, new ideas, and recognition The Director Radiology Marketing shapes and executes strategic plans that deliver customer value while driving revenue and profitability for this launch brand, including: - New product launch strategy and planning to deliver flawless execution - Defining and executing competitive strategies to grow market share and defend positioning - Flexibility and collaboration among cross-functional teams - Agency, KPI, and budget management to optimize investments and deliverables - Timely, data-informed decisions in a fast-paced, ambiguous environment - Adherence to company compliance, policy, and guidelines - Works closely with Radiology Marketing, Portfolio, Customer Insights, senior Radiology leadership, GSM, Field Teams (Sales, Service Operations, Clinical), Training, Market Access, Medical - Interacts with customers to develop ongoing company rapport and resolve any issues that arise - Leads brand relationship with agency partners WHO YOU ARE Bayer seeks an incumbent who possesses the following: REQUIRED QUALIFICATIONS - Extensive knowledge and proven delivery across all principal areas of Healthcare Professional (HCP) marketing required, including developing marketing strategy, personal/non-personal tactical development and execution, KOL development, KPI setting/performance measurement, agency management - Proven ability to synthesize complex information, market data, and financials to develop business cases and formulate action plans required - Proven ability to influence without authority and drive highly matrixed teams to deliver on strategic priorities - Pharmaceutical or radiotracer experience required - Excellent written and oral communication skills required - Passion for patients and self-motivation to thrive in a high-intensity, fast-paced environment - Flexibility and willingness be a change agent with demonstrated ability to motivate and inspire colleagues - Willingness to travel up to/roughly 20% domestically PREFERRED QUALIFATIONS - BA/BS preferred, MBA or other advanced degree a plus - 10 years of Pharmaceutical Marketing/Product Management/Brand Management experience preferred, OR - 7 years of Pharmaceutical Marketing/Product Management/Brand Management experience preferred with an MBA or other advanced degree - New product launch experience strongly preferred - Experience in Radiology/Diagnostic Imaging and specifically PET radiotracers preferred - Cardiology experience, oncology experience, and/or commercialization of radioactive products desired - Global strategic marketing experience is a plus - Agile marketing and/or digital marketing experience preferred Employees can expect to be paid a salary between $175,360.00 - $263,040.00. Additional compensation may include a bonus or commission (if relevant). Additional benefits include health care, vision, dental, retirement, PTO, sick leave, etc. This salary range is merely an estimate and may vary based on an applicant’s location, market data/ranges, an applicant’s skills and prior relevant experience, certain degrees and certifications, and other relevant factors. This posting will be available for application until at least 4/10/26. #LI-US #LI-AMS YOUR APPLICATION Bayer offers a wide variety of competitive compensation and benefits programs. If you meet the requirements of this unique opportunity, and want to impact our mission Health for all, Hunger for none, we encourage you to apply now. Be part of something bigger. Be you. Be Bayer. To all recruitment agencies: Bayer does not accept unsolicited third party resumes. Bayer is an Equal Opportunity Employer/Disabled/Veterans Bayer is committed to providing access and reasonable accommodations in its application process for individuals with disabilities and encourages applicants with disabilities to request any needed accommodation(s) using the contact information below. Equal Opportunity Employer Statement: Notice for U.S. Visitors: All information on this site is subject to compliance with local rule and regulations as they may vary from time to time and across different geographies, including, without limitation, U.S. Executive Orders. Bayer is an E-Verify Employer. Location:United States : New Jersey : Whippany || United States : Pennsylvania : Indianola || United States : Pennsylvania : Pittsburgh Division:Pharmaceuticals Reference Code:863769 Contact Us Email:hrop_usa@bayer.com