• Dedicate 10-12 hours weekly with flexible scheduling; • Participate in two 30-min weekly check-ins about the project; • Produce and manage 10-15 posts per account for 2+ accounts weekly across TikTok, Instagram, YouTube, and Facebook platforms; • Source, identify, and clip relevant video content from news outlets, cultural events, and social media platforms; • Craft platform-optimized captions and post copy that authentically represents each account's distinct voice; • Strategically leverage our comprehensive content database including stories, videos, photos, CapCut templates, and trending sounds; • Monitor emerging platform trends and algorithm updates to continuously refine content approach; • Track and analyze key performance metrics and audience engagement patterns; • Work effectively with fellow Social Media Managers and Content leadership; • Contribute to cross-platform content initiatives and strategy discussions.

• Create visually appealing posts, Stories, and short-form videos using client materials and brand guidelines. • Produce punchy, on-trend Reels using simple text overlays, short clips, and visually engaging editing styles. • Adapt content into Pinterest-friendly formats when needed. • Work with guidance from the Creative Lead to ensure messaging, tone, and aesthetics align with each brand. • Schedule approved posts, Reels, and Stories in Metricool according to content calendars and posting strategies. • Ensure accuracy in captions, hashtags, tagging, and timing. • Pull monthly Metricool reports and customise them based on provided examples. • Highlight key performance insights, successes, and opportunities. • Follow Loom video instructions to replicate report formats and standards. • Experience with TikTok trends, editing styles, and platform best practices is a strong plus. • Ability to recreate Instagram content in TikTok-friendly formats is an advantage, though not required.

• Manage inboxes and respond to client inquiries, collaboration requests, and general messages in a timely and professional manner. • Schedule appointments, fittings, photoshoots, and other client or project-related events. • Maintain calendars and timelines across multiple ongoing projects. • Organize files, receipts, contracts, and project documentation. • Support with research, supplier communication, and booking logistics as needed. • Oversee social media posting schedules across platforms (Instagram, TikTok, etc.). • Upload and publish pre-created content according to the social media calendar. • Monitor DMs and comments, engage with followers, and escalate important messages to the client. • Track engagement, reach, and performance data to provide simple weekly summaries. • Support with content organization and maintaining folders for future posts. • Ensure brand tone and visuals are consistent across communications and social posts. • Collaborate with the stylist to maintain project and campaign tracking documents. • Occasionally assist with digital assets — such as mood boards, lookbooks, or client presentation decks (using Canva or Google Slides).

• Be the voice of Cheddar when communicating to our audience on all social platforms, including instagram, TikTok, youtube and LinkedIn. • Develop and execute a social strategy to grow and engage a digital audience across all relevant platforms • Have a great understanding of the latest social media trends to create content that resonates with consumers, as well as working with external content creators to further the appeal and reach of our brand online • Work with affiliates/influencers to product content, collaborate, and drive both awareness and use of the Cheddar product • Be the point of contact for all social platforms, triaging and managing all inbound communications and working cross-functionally with customer service, product, compliance and development teams to resolve customer issues • Implement processes to streamline the execution of social strategies, including content creation and iterations • Work with the performance marketing team to feedback and inform the latest trends across social media and social finance • Collaborate with brand partners to curate and execute social campaigns