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Senior Media Planner – Political & Advocacy
Location
Illinois + 1 moreAll locations: Illinois | Texas
Posted
85 days ago
Salary
$70K - $85K / year
Seniority
Senior
Job Description
Senior Media Planner – Political & Advocacy
Zeta Global
• Lead the development of media plans and proposals that support new business and account growth • Own the end-to-end planning process for RFPs and proactive proposals, ensuring accuracy, clarity, and on-time delivery • Present media strategies and recommendations to sales teams and internal stakeholders; manage updates as campaign details evolve • Guide campaign design across channels including display, video, social, email, streaming audio, and DOOH • Translate campaign goals into specific audience, inventory, and targeting recommendations using internal and third-party data • Act as a subject-matter expert on products, solutions, and media capabilities for sales and internal partners • Collaborate closely with sales, analytics, and other teams to ensure alignment on goals, timelines, and deliverables • Capture and share market and client feedback to inform planning approaches and product improvements • Help build and maintain proposal templates, reference materials, and best practices • Continuously improve proposal quality, workflows, and planning processes to increase efficiency and consistency
Job Requirements
- Bachelor’s degree preferred (or equivalent experience)
- 3–4 years of experience in digital media planning, strategy, or online advertising
- Strong understanding of digital ad metrics, analysis, and pricing models (CPM, CPC, CPA)
- Experience planning across multiple advertising categories and using data to inform recommendations
- Advanced working knowledge of Excel and PowerPoint
- Ability to work independently while contributing to a collaborative team environment
Benefits
- Unlimited PTO
- Excellent medical, dental, and vision coverage
- Employee Equity
- Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!
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