• Help run and manage social media and digital content strategies • Generate traffic, build mailing lists and create sales with quality content • Work directly with project leads to create content calendars and report on progress • Produce regular content that is fact-checked and aligned with content strategies • Plan and execute campaigns from creation to follow-up

• Write press releases or blogs & make press kits • Develop marketing emails and social media posts • Identify key search terms and optimize content • Self-directed identification of new opportunities

• Review and advise on technical training scripts, lesson plans, and Sequence Of Operation (SOOs) • Review and validate technical training assessments to confirm they appropriately measure competency, understanding, and operational readiness of Serverfarm data Center technicians at the appropriate role levels • Ensure training content reflects Serverfarm’s vision of operational excellence for safety, compliance, and risk management expectations • Ensure technical training is aligned and standardized across Serverfarm sites and operator role levels • Partner with Operations, Engineering, and Learning & Development teams to ensure training content supports Serverfarm’s business objectives and operational maturity model • Identify gaps, inconsistencies, or outdated content and drive updates to maintain a current and effective training library • Review and provide technical input into Serverfarm’s training tools, and delivery methods • Review and assess vendor technical bulletins, product updates, and announcements for impact on Serverfarm operations and training requirements • Engage with equipment vendors and internal engineering stakeholders to ensure vendor-specific content is accurate, relevant, and correctly contextualized for Serverfarm environments • Ensure training materials reflect current technologies used across Serverfarm’s mechanical, electrical, plumbing, and control systems

• Develop and produce compelling content for social media and ads. • Collaborate with the marketing and creative teams to align content with brand strategies and campaigns. • Conduct research to stay updated on industry trends and incorporate relevant topics into content creation. • Maintain a content calendar to ensure consistent posting and timely delivery of content.