Title: Insights Analyst, AdTech Location: New York Job Description: Are you ready to revolutionize the advertising industry? At Cognitiv, we are not just another AdTech company—we are industry trailblazers redefining media buying with our Deep Learning Advertising Platform. Since 2015, we have harnessed the power of cutting-edge deep learning technology and data science to transform how brands connect with their customers. Our mission? To bring intelligence to advertising and deliver unparalleled precision, relevance, and impact at scale. With our innovative platform, advertisers enjoy unprecedented flexibility—whether it is activating Dynamic Deals through their preferred DSP, leveraging our managed service DSP, or utilizing our industry-first ContextGPT product. As a part of Cognitiv, you will be at the forefront of AI-driven advertising solutions, driving change and achieving remarkable growth in a rapidly evolving industry. Now, we’re growing! The Insights team at Cognitiv is at the forefront of transforming data into actionable intelligence and empowering our clients to understand their customers and enhance their campaign performance. As an Insights Analyst, you will leverage your expertise in AdTech, combining technical prowess with business acumen to deliver compelling stories through data. You will be instrumental in addressing key questions from Customer Success, Sales, and our clients, using diverse data sources to provide clear and impactful answers. In this role, you will write code to pull custom insights, create visualizations, and develop presentations that convey cohesive and persuasive narratives. Your ability to work cross functionally is essential, as you will interact with business & technical teams, and sometimes clients, to ensure high-quality, accurate analyses. We encourage innovative thinking and welcome your ideas, experiences and fresh approaches to contribute to Cognitiv’s ongoing success. This position will be located in New York City with a hybrid work schedule of 3 days in office (Mon/Tue/Wed) and 2 days remote optional (Thursday/Friday). What You’ll Do: - Build client-facing reports and visuals. Create monthly and quarterly presentations and visualizations that highlight campaign performance and deliver actionable recommendations. - Conduct exploratory analysis. Perform exploratory data analysis to answer client questions with clarity and precision. - Leverage internal data platforms. Provide bespoke insights for wrap reports and ad hoc analyses using Cognitiv’s internal data systems. - Strengthen data storytelling. Design visuals and presentations that emphasize the “so what” behind the data, ensuring the insights you create are clear, compelling, and actionable. - Partner cross-functionally. Collaborate with Client Success and Performance Strategy teams to incorporate client strategies, product offerings, and campaign optimizations into reports and recommendations. - Own projects and timelines. Operate as an individual contributor while managing projects and timelines with internal stakeholders. Who You Are: - AdTech or agency experience. This isn’t your first rodeo! You have been at an Ad Tech company or agency in an insights or analytical role. - SQL proficiency. Skilled in SQL, including joins, CTEs, case statements, and building intermediate datasets for visualization. - Analytical and presentation strength. Strong analytical thinking paired with the ability to present insights effectively. - Clear communicator. Demonstrated ability to communicate analysis results to internal teams. - Programmatic ecosystem knowledge. Working knowledge of the programmatic advertising ecosystem and media measurement methodologies. - Strong communication skills. Excellent verbal and written English communication skills, with the ability to speak clearly and confidently when presenting insights to stakeholders. Bonus Points: - Broad industry exposure. Familiarity with a wide range of client verticals. - Statistical and analytical methods. Knowledge of statistical tests and methods. - AI and data workflow automation. Experience with AI-driven workflow automation for reporting and analytics needs, as well as familiarity with ETL processes and job orchestration for custom data pipelines. - Advanced data experience. Experience working with third-party datasets for custom insights and measurement, along with big data experience handling log files and large datasets. - Data visualization and dashboard design. Experience with dashboard design and wireframing, using tools such as Tableau or Looker. Salary: - $100,000-$115,000 Base Salary + Equity What We Offer Compensation is based on experience, skills, and other factors. Base salary is just one part of your total rewards at Cognitiv—you’ll also receive equity and a comprehensive benefits package. Highlights include: - Medical, dental & vision coverage (some plans 100% employer-paid) - 12 weeks paid parental leave + 4 weeks WFH - Unlimited PTO + Work-From-Anywhere August - Career development with clear advancement paths - Equity for all employees - Hybrid work model & daily team lunch - Health & wellness stipend + cell phone reimbursement - 401(k) with employer match - Parking (CA & WA offices) & pre-tax commuter benefits - Employee Assistance Program - Comprehensive onboarding (Cognitiv University) - …and more! What You’ll Find at Cognitiv - Festiv – We make work fun with cross-team games, events, and creative team bonding. - Responsiv – You’ll be close to clients and leadership, influencing real outcomes. - Inclusiv – Diversity and individuality are celebrated across all levels. - Inventiv – We reward curiosity and embrace bold ideas. - Transformativ – We support your growth with training, mentorship, and flexibility. - Collaborativ – We operate across coasts, connected by purpose and teamwork.

About CloudWalk: CloudWalk is an AI-first fintech building its own technology to bring justice to the broken payment system in Brazil. Some people say a company is a unicorn when it reaches a valuation of over 1 billion dollars. We are one of those companies. But we are also a much cooler type of unicorn: a freaking amazing beast that is incredibly rare, cool as hell and damn hard to catch. Join us at CloudWalk, where we’re not just engineering solutions; we’re building a smarter, AI-driven future for payments — together. The opportunity:If you are curious, have no fear of working hard, love to solve problems, and have logical and systemic thinking, this challenge is for you. You will be at the core of the fast-growing payments acquirer of Brazil, monitoring and building tools to help the company operate well, efficiently, and with no big problems in the day-to-day. We want firefighters that use code to stop the fire. Are you sure that you can handle it? This is a night shift position — candidates must be available to work during nighttime hours. What you will be doing:Understand and analyze constantly our operation processes. Constantly rethink and iterate routines and solutions. Develop internal tools to automate routines and solve problems. Make analysis and dashboards using Grafana and Metabase. Monitoring the overall operations of the company. What you need to succeed:A love for data — not just crunching it, but listening to what it says; Use artificial intelligence tools to accelerate insight generation, pattern recognition, and opportunity discovery; Ability to leverage AI to enhance data understanding, whether by summarizing patterns, automating insight extraction, or simplifying complexity; No excuses and no bullshit mindset. Agility and proactivity to solve big problems. Passion for challenges and puzzles. Ability to understand complex systems by a hands-on learning process. Upper-intermediate English (talking, reading, and listening) to thrive in a global, distributed environment. It is desirable:Software development skills. Work with APIs and integrate systems. Data analysis skills. Familiarity with tools like SQL, Python, notebooks, or AI-based assistants — but more importantly, a sense of purpose when using them; Experience with: Grafana and Prometheus. Machine learning, AI modeling is a plus.

About CloudWalk: CloudWalk is an AI-first fintech building its own technology to bring justice to the broken payment system in Brazil. Some people say a company is a unicorn when it reaches a valuation of over 1 billion dollars. We are one of those companies. But we are also a much cooler type of unicorn: a freaking amazing beast that is incredibly rare, cool as hell and damn hard to catch. Join us at CloudWalk, where we’re not just engineering solutions; we’re building a smarter, AI-driven future for payments — together. The opportunity:If you are curious, have no fear of working hard, love to solve problems, and have logical and systemic thinking, this challenge is for you. You will be at the core of the fast-growing payments acquirer of Brazil, monitoring and building tools to help the company operate well, efficiently, and with no big problems in the day-to-day. We want firefighters that use code to stop the fire. Are you sure that you can handle it? What you will be doing:Understand and analyze constantly our operation processes. Constantly rethink and iterate routines and solutions. Develop internal tools to automate routines and solve problems. Make analysis and dashboards using Grafana and Metabase. Monitoring the overall operations of the company. What you need to succeed:A love for data — not just crunching it, but listening to what it says; Use artificial intelligence tools to accelerate insight generation, pattern recognition, and opportunity discovery; Ability to leverage AI to enhance data understanding, whether by summarizing patterns, automating insight extraction, or simplifying complexity; No excuses and no bullshit mindset. Agility and proactivity to solve big problems. Passion for challenges and puzzles. Ability to understand complex systems by a hands-on learning process. Upper-intermediate English (talking, reading, and listening) to thrive in a global, distributed environment. It is desirable:Software development skills. Work with APIs and integrate systems. Data analysis skills. Familiarity with tools like SQL, Python, notebooks, or AI-based assistants — but more importantly, a sense of purpose when using them; Experience with: Grafana and Prometheus. Machine learning, AI modeling is a plus.

CTG is seeking to fill a Tableau Developer (Business Intelligence Analyst) position for our client. Location: RemoteDuration: 6 months Duties: - Design, develop, and maintain interactive Tableau dashboards and reports to support business decision-making. - Translate business requirements into technical specifications and data visualization solutions. - Stand up, configure, and administer Tableau environments (Tableau Server or Tableau Cloud). - Collaborate with business stakeholders to gather requirements, define KPIs, and deliver actionable insights. - Optimize performance of dashboards, data extracts, and queries for scalability and efficiency. - Develop and maintain SQL queries to extract, transform, and analyze data from relational databases and data warehouses. - Ensure data accuracy, integrity, and consistency across reporting solutions. - Implement and maintain data security, governance, and role-based access controls. - Support ongoing enhancements, troubleshooting, and user support for BI solutions. - Participate in Agile or iterative development processes, including sprint planning and reviews. Skills: - Strong Tableau development expertise, including dashboards, calculated fields, parameters, and data blending. - Proficiency in SQL and working with relational databases and data warehouses. - Experience administering Tableau Server or Tableau Cloud environments. - Solid understanding of data visualization best practices and storytelling with data. - Knowledge of data governance, security, and access controls. - Familiarity with cloud data platforms such as Azure, AWS, or Snowflake (preferred). - Exposure to complementary BI/analytics tools such as Power BI or Alteryx (nice to have). - Strong analytical, problem-solving, and communication skills. Experience: - 4+ years of hands-on experience developing Tableau dashboards and reports. - Proven experience standing up and administering Tableau environments (Tableau Server or Tableau Cloud). - Experience working in Agile or iterative delivery environments preferred. - Experience supporting enterprise-level BI and analytics solutions. Education: - Bachelor’s degree in Computer Science, Information Systems, Data Analytics, or a related field, or equivalent work experience. - Tableau certifications such as Tableau Desktop Specialist, Certified Data Analyst, or Tableau Server Certified Associate are a plus. Excellent verbal and written English communication skills and the ability to interact professionally with a diverse group are required. CTG does not accept unsolicited resumes from headhunters, recruitment agencies, or fee based recruitment services for this role. To Apply:To be considered, please apply directly to this requisition using the link provided. For additional information, please contact Recruiter Malti Jha at Malti.Jha@ctg.com. Kindly forward this to any other interested parties. Thank you! The expected base salary for this position ranges from $50.00 to $59.00/hour. Salary offers are based on a wide range of factors including relevant skills, training, experience, education, market factors, and where applicable, licensure or certifications obtained. In addition to salary, a competitive benefit package is also offered. About CTG CTG, a Cegeka company, delivers IT and business solutions that enhance clients’ digital agility, empowering them to seize new opportunities and overcome any challenge. Backed by more than 60 years’ experience and a commitment to being a reliable, results-driven partner, we work shoulder to shoulder with clients to shape digital together. Our vision is to be an indispensable partner to our clients and the preferred career destination for digital and technology experts. With more than 9,000 team members in over 15 countries, we combine global expertise with local insight to deliver innovative solutions. We operate across the Americas, Europe, and India, working with over 3,000 clients in many of today's highest-growth industries. Together, we shape what’s next—working shoulder to shoulder to deliver impactful solutions for our clients and society. Our culture is built by the people who work at CTG, the values we hold, and the actions we take. It's a living, breathing thing that is renewed every day through the ways we engage with each other, our clients, and our communities. At CTG, you’ll find a workplace where you are encouraged to grow, supported in your ambitions, and empowered to shape your own career journey. For more information, visit www.ctg.com. CTG will consider for employment all qualified applicants including those with criminal histories in a manner consistent with the requirements of all applicable local, state, and federal laws. CTG is an Equal Opportunity Employer. CTG will assure equal opportunity and consideration to all applicants and employees in recruitment, selection, placement, training, benefits, compensation, promotion, transfer, and release of individuals without regard to race, creed, religion, color, national origin, sex, sexual orientation, gender identity and gender expression, age, disability, marital or veteran status, citizenship status, or any other discriminatory factors as required by law. CTG is fully committed to promoting employment opportunities for members of protected classes.