• Build strong relationships across Operations, Engineering, Data Science, Program Management Marketing, and partner-facing teams to understand existing workflows and how product decisions are made today. • Help shape the product management function by developing clearer operating rhythms, shared practices, and improved alignment across teams. • Lead one of our highest-impact early initiatives: delivering a redesigned and refactored enterprise partner dashboard that enhances clarity, usability, and customer value. • Translate business needs, customer insights, and operational realities into clear product requirements, user stories, and sequencing plans. • Develop wireframes and user flows that guide understanding, prioritization, and execution across engineering and design partners. • Manage the full product lifecycle—including discovery, planning, development, release, and iterative improvement—for the initiatives under your stewardship. • Drive cross-functional coordination with Engineering, QA, Operations, Marketing and Program Management to ensure smooth delivery and alignment. • Lead user acceptance testing and ensure that all releases meet a high standard of quality and reliability. • Provide Tier 2 product expertise for escalated issues, helping diagnose root causes and ensuring insights are translated into future improvements. • Engage with internal teams and external partners to gather detailed input and validate product decisions. • Work across the full suite of internal and external product experiences—helping establish coherence, shared standards, and scalable patterns

• Build deep understanding of enterprise file transfer/automation workflows and guide product decisions • Maintain an active view of competitor products and differentiation • Translate strategy into a sequenced roadmap and drive execution • Produce clear, structured documentation • Coordinate releases across teams and ensure go-to-market readiness • Use customer feedback to iterate quickly and improve usability

• Product Strategy & vision: Define and own the long-term vision and strategy for Upper funnel ads products & Brand Safety, aligning it with broader business goals and market trends in the industry. • Requirements gathering: Gather insights from advertisers, users, and sales to understand their pain points and needs. Translate these insights into innovative Brand ads products that drive brand awareness, optimize CPMs, and uphold safety & suitability on our platform. • Leadership: Be the champion of Reddit’s Brand Ads & Safety products. Drive energy and excitement for the product area within the organization and help all cross-functional teams deliver holistic solutions that make advertisers successful. • Roadmap Ownership: Build and scale solutions that leverage Reddit’s unique DNA. Develop, prioritize, maintain, and execute the product roadmap for your area of ownership across all Reddit teams, balancing short-term wins with long-term innovation. • Driving execution: Choose success metrics, set goals, and create accountability within the company. Help them deliver against the roadmap. • Cross-Functional Collaboration: Work closely with engineering, data science, design, user research, sales, marketing, legal, and other teams to ensure smooth product development. Act as the glue that keeps stakeholders aligned and on track. • Communication: As a senior member of the Product Management team and the product owner of a core ads area, you’ll regularly communicate across functions and the entire ads team, including presenting to senior executives.

• Drive features from conception to successful implementation • Build stakeholder buy-in across Sales, CSM, and Support teams • Own your products completely, including support • Conduct field discovery to understand real dealership challenges • Specific Areas You Might Own: Workshop efficiency and technician communication tools, customer communication and notification features, digital workflow optimization for service departments, and tools that reduce paperwork and manual processes