Destination Madison describes itself as the official destination marketing organization for Madison, Wisconsin, and is on a mission to create economic impact th
Content and Social Media Specialist
Location
Wisconsin
Posted
85 days ago
Salary
$50K - $58K / year
Seniority
Senior
Job Description
Content and Social Media Specialist
Destination Madison
Title: Content & Social Media Specialist Location: Madison WI US $50,000 ‒ $58,000 Annually Job Description: The Content & Social Media Specialist leads the development and execution of Destination Madison social media and content initiatives. This includes writing annual content plans, creating monthly content calendars and executing content across various channels and platforms, including: digital marketing campaigns, social campaigns (influencer, creator, organic and paid), social media writing and asset creation, web writing and asset creation, email marketing and testing of new formats. As a member of Destination Madison’s Brand team, this full-time, salaried position is internally classified as a Marketing Specialist position and reports to a Marketing Manager or higher. Primary Duties and Responsibilities - Use Brand Guides, Signature Stories and Advisory Board/External Consultant resources to inform high-level digital and social content plans and execution. - Adapt high-level content strategies into a full-year plan for content creation that maximizes efficiency and exposure for applicable markets. - Stay abreast of industry data, content best practices and trends; use insights to develop effective content that aligns with brand standards and grows KPIs. - Collaborate with brand team and internal clients on concept through completion of campaigns and projects. - Lead 360-degree development of seasonal or thematic content campaigns to include content marketing plan, verbal direction, image/video capture, collaboration on graphic assets, writing social and marketing tactics, platform integration and internal/external presentations as needed. - Collaborate with external ad agency, video editor, content creators and external vendors on concepting and execution of paid and organic seasonal marketing campaign assets (e.g. header images, social graphics, paid assets). - Maintain expertise in content creation best practices, trends and KPIs in order to partner with PR team in evaluating influencers/creators and maintaining budget. - Build and enhance partner and industry relationships through content development, event attendance and giving presentations. - Execute email marketing, including content creation, list development and email layouts. - Develop, test and curate content for social and digital content platforms that help expand reach and engagement, ultimately growing key KPIs in social and digital channels. - Research, evaluate and implement new content management tools as needed. - Support implementation of content components for new monetization strategy. - Complete other duties and projects as assigned Education & Experience - Bachelor’s degree in Marketing, Communications, Journalism or other related field and 1-3 years of professional experience in a marketing position - Experience managing and measuring social and digital marketing campaigns - Experience concepting and executing successful projects - Demonstrated knowledge of marketing best practices and industry trends - Experience using social media channels for brand or business, including Facebook, Instagram, LinkedIn, TikTok and YouTube - Experience with email marketing platforms, content management systems (CMS) and digital asset management platforms is preferred - Strong knowledge of Greater Madison area attractions, venues, hotels, restaurants and events is preferred Skills and Abilities Required - Effective communication skills across a variety of settings, audiences, and channels, including the ability to present concepts and work to internal and external audiences - Establishes rapport and works collaboratively with diverse groups of people to meet shared objectives. Builds professional relationships based on confidence and trust - Strong organizational, project management and time management skills, with the ability to balance competing priorities and respond quickly to unplanned opportunities - Takes initiative and personal responsibility for delivering quality work, holding self and others accountable to commitments. Utilizes feedback loops to provide transparent updates on progress, results or barriers - Ability to translate marketing objectives into effective creative concepts and copy - Demonstrated skill in concept development for social and marketing tactics and/or campaigns - Ability to match and further develop brand voice across a variety of mediums Work Environment & Job Specifications The work environment and job specifications listed below are representative of those that must be met by an employee, with or without reasonable accommodation, to successfully perform the essential functions of this job. - Primarily perform work in our downtown Madison office, with flexibility to work remotely based on job duties and current organizational policies. - Local travel for content creation and staff outings is required. - Work with frequent interruption and sit for long periods of time. Lift and/or move up to 10 pounds and occasionally move up to 35 pounds. - Occasionally move around the office and access or use computers, video recording devices, and any other pertinent supplies, space or equipment used to perform the duties of the position - Occasional evening and weekend work required for travel, events and organization functions. Compensation & Benefits The starting annual salary for this position ranges from $50,000 to $58,000, depending on experience. A comprehensive benefits package is offered to all full-time team members. Application Process Interested candidates are encouraged to complete and online application by submitting a resume and cover letter through Destination Madison's website. Destination Madison is an Equal Opportunity/Affirmative Action Employer
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Director, Mass Media
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Designer- Social Media Creator
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Title: Designer/Social Media Creator Location: New York, NY Job Description: M BOOTH CAREERS Who We Are At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action. We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world. Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do. M Booth has an immediate opportunity for a mid-level Designer/Social Media Creator to join our growing Creative team. A few things to know before applying: A few things to know before applying: - Team is everything. We pride ourselves on being egoless (or close to it). If you like being part of a supportive and selfless group of people, there’s a good chance you’ll be a fit. - Intellectual curiosity is rewarded. If you love to read, look at art, tinker and make cool things, we’d love to chat. - We take our jobs very seriously, but we do not take ourselves very seriously. If you don’t have a sense of humor, don’t apply. Position Overview: The creative team at M Booth is looking for a Designer/Social Media Creator to join our growing team. This person will primarily work with a highly collaborative social content team across several brands. Successful candidates will be passionate and knowledgeable about content and design and have the ability to work in different styles within established brand guidelines. They will use skills including digital design, photography and videography, video editing and photo retouching and collage to create social first content. Light motion design is a plus. Candidates will be familiar with the process of developing social media from concept through production as well as designing across digital platforms and other mediums when needed. They are highly motivated and are looking to grow alongside us. Day-to-day activities: - Ideate, shoot and/or design social content, ads and other assets. - Find and present content design inspiration that informs your work - Design for various media, primarily social content, but including websites, presentations and print - Present your work to internal teams and external clients - Manage your day to meet strict deadlines, and prioritize requests - Work in close collaboration with a team of creatives and strategists, including brainstorming and working through feedback - Work within brand guides and design systems What You’ll Bring: - 1-5 years of experience - A portfolio including bold social media content and design in other media - Expertise in the Adobe Creative Suite - Knowledge of social media best practices across platforms (TikTok, Instagram, LinkedIn, Pinterest, etc) - Expertise in social media and design trends. - Creative workflow best practices, such as file naming, file housekeeping, and folder structures - Motion design and illustration skills are a plus - Working knowledge of AI image generation and ability to include in workflows - Ability to manage time and prioritize tasks to meet internal and external deadlines - Detail oriented - NOTE: candidates must be authorized to work in the U.S. In order to be considered for this position, you must provide a link to your portfolio. There is an option to drop this into a text box below. What We’ll Bring: Here are a few highlights of the benefits we offer at M Booth: - A workplace that’s alive with courage, ideas, respect and humanity - Professional growth and development programs to help advance your career - Comprehensive health care and wellness plans for your entire family - A 401(k) Savings Plan and Flexible Spending Accounts - Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays - Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits - Salary: $51,000 - $74,000 Location: New York office Our Flexible Work Policy: We believe that our best work happens in a hybrid working environment. If you are in the NYC (or commutable surrounding distance) hub we want to see you in person 2 days a week. That could mean in our office, in our client's office, on the road with them or attending an industry event. M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Social Media Asistant
James Madison UniversityJames Madison University is located in Harrisonburg, Virginia and provides several Undergraduate, Master's, and Doctoral degree programs for their student body
Title: Social Media Asistant Location: Harrisonburg United States Job Description: Position Type: Institutional Employment Position Status: Part-Time FLSA Status: N/A College/Division: College of Health and Behavioral Studies Department: 539320 - IIHHS</p> Pay Band: Pay Rate: Hourly Specify Range or Amount: $12.77 Is this a JMU only position? N/A Is this a grant-funded position? No Is this a Conflict of Interest designated position? N/A Beginning Review Date: 04/06/2026 About JMU: Situated in the heart of Virginia's beautiful Shenandoah Valley, the city of Harrisonburg is a vibrant community with a population of approximately 52,000. Harrisonburg is conveniently located approximately 120 miles from Washington, D.C. and Richmond, VA. JMU is a selective, public institution with a growing national reputation for offering experiences that lead to an outstanding education and supportive environment for students, faculty and staff. The student body includes approximately 21,000 undergraduate and 1,800 graduate students, with over 1,000 full-time instructional faculty. JMU offers thriving programs in the liberal arts, science and technology, and professional disciplines at the undergraduate, master's and doctoral levels. JMU has achieved national recognition for the high quality of its academic programs, focus on maintaining strong student/faculty interaction, and innovative faculty research. General Information: The Institute for Innovation in Health and Human Services (IIHHS) is seeking a student employee for the 2026-27 academic year to assist with the day-to-day management of IIHHS social media accounts, and to provide logistical and administrative assistance for the Institute's interprofessional and interdisciplinary (IPE and IDE) courses and workshops, as well as for other programs at IIHHS. Applicants should be available to work around 10 hours per week (Mon-Fri), with occasional evening shifts as needed. Applications MUST include a cover letter and resume in order to be considered. Duties and Responsibilities: - Provide administrative assistance for IIHHS social media platforms (Facebook, Instagram, LinkedIn) and collaborate with IIHHS programs on social media postings - Receive post materials from IIHHS programs and assemble with appropriate images, captions, and hashtags on social media platforms via Social Champ - Attend monthly IIHHS Social Media Committee meetings and provide updates on analytics and upcoming social media posts. - Monitor social media via IIHHS accounts and list/repost other JMU-affiliated posts - Maintain records of program post history via MS Teams, and social media monthly analytics via MS Excel - Provide support with graphic creation, data visualization, infographic creation, and other data for use in marketing and publicity for IIHHS and the IIHHS annual report (Canva) - Assist with IPE and IDE coursework, workshop preparation/follow-up, and other tasks for IIHHS IPE & IDE Associate Director and Administrative & Operational Services Coordinator - Provide other administrative support for IIHHS and its programs as needed - front desk reception coverage, event planning, etc. - Work shifts at 2031 Deyerle Ave. offices and occasionally at 755 MLK Jr. Way offices; at other locations at JMU as required for IPE and IDE events Qualifications: - Strong verbal and written communication skills - Strong organizational and time management skills - Strong understanding of social media platforms that IIHHS maintains (Facebook, Instagram, LinkedIn) and best practices for social media - Strong interest in social media management - Ability to work independently and collaboratively - Strong computer literacy skills, with knowledge of and/or ability to quickly learn Microsoft 365 applications (Word, Excel, PowerPoint, Outlook, Teams) and platforms related to graphic design (Canva) - Strong sense of personal responsibility (reliability and dependability, with strong accuracy and attention to detail) Successful applicants for this position often major in areas like Marketing or Media Arts & Design. Knowledge and familiarity with CHBS programs (i.e., Psychology, Social Work, Health Professions) is a plus. Additional Posting Information: Founded in 2003, the Institute for Innovation in Health and Human Services (IIHHS) is a community-engaged center of learning, scholarship, and mutual support between James Madison University and the community of Harrisonburg, the surrounding counties, and the Commonwealth of Virginia. IIHHS is a forward-thinking and dynamic organization that strives to cultivate a shared sense of purpose in building healthier and safer communities where all individuals can thrive and flourish. IIHHS is housed with JMU's College of Health and Behavioral Studies (CHBS). Conditions of Employment: Students must be degree-seeking students, enrolled on at least a half-time basis (6 credits for undergraduate and 5 credits for graduate).
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