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Bikeleasing-Service Deutschland logo
Bikeleasing-Service Deutschland

Dienstrad-Leasing leicht gemacht | Beste Konditionen für Arbeitgeber, Arbeitnehmer & Selbstständige

Marketing Automation, CRM Manager

Customer Success ManagerCustomer SuccessFull TimeRemoteSeniorTeam 201-500Since 2015H1B No SponsorCompany SiteLinkedIn

Location

Germany

Posted

84 days ago

Salary

0

Seniority

Senior

Bachelor DegreeGerman

Job Description

Marketing Automation, CRM Manager

Bikeleasing-Service Deutschland

• You develop and implement automated marketing processes and create strategic concepts for multi-stage marketing and sales campaigns, particularly for lead generation and customer retention across the entire lifecycle • For targeted customer acquisition and activation, you design innovative lead magnets and coordinate the content and visual implementation within the marketing team for all brands in our group • With well-designed automations you enable our target audiences to experience a seamless customer experience, from the first interaction to long-term retention • You segment customer data, apply relevant A/B testing strategies, and manage automated processes across all brands to support both acquisition and retention goals • Your analytical and data-driven approach enables you to evaluate our campaigns against key KPIs and deliver valuable insights for planning and optimizing future activities. You place special emphasis on conversion, engagement, and retention metrics across all brands

Job Requirements

  • Your HubSpot skillset ranges from designing thoughtful journeys and visually crafting individual emails to the technical implementation of high-performing workflows and their continuous optimization
  • Having implemented successful measures in both B2B and B2C, you know exactly how to deploy whitepapers, content pieces, and videos effectively
  • CPA, CAC, CLV, lead scoring, and lead nurturing are not just buzzwords for you—they are part of your core repertoire
  • You have a deep technical understanding, are highly familiar with integrating different systems via APIs, and have already supported processes around data integration and automation
  • The ideal mix of visionary thinking, creative flair, and technical know-how completes your profile

Benefits

  • A solid technical setup and a well-structured onboarding
  • You are part of our growth, can drive many initiatives and actively help shape them — together we create strong career prospects
  • Expect maximum flexibility — supported by our modern flexitime model and our workation policy
  • Via Probonio you receive a monthly €50 voucher of your choice — plus €60 annually for your birthday
  • In addition to attractive insurance conditions for your company pension plan, you also receive capital-forming benefits (employer savings contributions)
  • You can lease up to two bicycles or e-bikes (pedelecs) through the employer

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