• Represent Rockwell Automation's full portfolio of products and services, continuously building expertise in customer-critical areas. • Engage with senior and executive leaders, demonstrating clear economic value tied to business drivers, KPIs, and competitive advantages. • Drive growth through collaboration and indirect leadership of extended teams, balancing efforts across multiple customer levels. • Build trust-based, strategic relationships with key sponsors, formalizing expectations and creating growth strategies for all products and services globally. • Quickly qualify opportunities to focus resources on high-potential activities. • Ensure the Strategic Account has access to all Rockwell Automation resources by developing strong internal partnerships across product groups and global teams. • Participate in customer planning and implementation teams to provide early input and recommend strategies that deliver mutual benefit. • Identify new growth opportunities across products and services for shared success. • Develop and communicate an annual Strategic Account plan in coordination with global sales and support teams, tracking progress throughout the year. • Expand Rockwell Automation's global presence and ensure consistent delivery across regions. • Travel as needed to communicate objectives, engage extended teams, and pursue global growth opportunities. • Define and share mutually agreed success stories as industry references to support global selling efforts. • Model executive-level sales presence and mentor colleagues when appropriate. • Apply company policies and procedures in compliance with legal, safety, quality, and environmental standards.

• Maintain and expand our business with channel partners • Prospect and acquire new channel partners • Manage and support channel partners, including C&C (Cash & Carry), office suppliers and food wholesalers • Design and execute acquisition strategies for new channel partners • Define and manage the funnel for new channel partners and sales channels • Prepare an annual business plan for channel partners • Manage and negotiate commercial terms with trade partners and monitor contracts • Design, develop and implement sales promotion activities and promotions with trade partners • Create and deliver presentations to trade partners, training sessions and public events • Ensure close collaboration with the sales organization

• Contribute to marketing and communications campaigns, including strategy development, goal setting, tactical planning, research, and execution. • Identify and target media opportunities for client campaigns, including industry-specific outlets, high-profile platforms, podcasts, influencers, and video channels. • Craft compelling content such as press releases, pitches, and briefing materials. • Secure thought leadership opportunities for clients across podcasts, events, and media engagements. • Manage all stakeholders, both internal and external, ensuring seamless execution of campaign strategies. • Oversee all public relations activities, including handling media inquiries and founder requests. • Leverage and grow media relationships within business and industry sectors to maximize coverage. • Track, analyze, and report PR results, providing comprehensive post-campaign summaries. • Stay informed on industry trends impacting clients, recommending strategic communication adjustments as needed. • Provide support for crisis communications when required. • Ensure responsiveness to clients and teammates, fostering effective collaboration and timely project delivery.

• Developing trust and relationships with our customers • Ensuring growth and product utilization within our customer base • Acquiring a thorough understanding of our customer needs and requirements • Expanding the relationships with existing customers by continuously proposing solutions that meet their objectives • Serving as the link of communication between customers and internal teams • Ensuring the timely and successful delivery of Veriff services according to customer needs and objectives • Resolving any issues and problems faced by customers and dealing with complaints to maintain trust • Clearly communicating the progress of initiatives to internal and external stakeholders • Assisting with challenging customer requests or issue escalations as needed