Company Description Job Description  The role of Assistant or Associate Product Copywriter on the A&F Creative Marketing team will focus on the creation of on-brand product descriptions to live online, as well as product naming and more editorial descriptions to live on-garment. In addition to writing, this role collaborates closely with merchandising and site merchandising teams to ensure accuracy, inform customers, and contribute to elevating the brand by conveying product quality and differentiators. Successful candidates will have a relentless passion for fashion as well as for our brands, a strong knowledge of copywriting, and applicable experience in marketing, ideally retail. All A&F copywriters must possess near-perfect editing and grammar skills and be able to write short, smart, snappy copy that has a clear point of view and a recognizable voice. The ideal applicant is curious, energetic, optimistic and highly collaborative. What will you be doing? - Writing engaging and accurate product descriptions for A&F, kids, baby/ toddler, and YPB - Maintaining consistent copy structure and voice across all product categories and brands - Ensuring legal compliance of product claims across all product descriptions - Working closely with site merch to ensure a consistent, seamless customer experience - Brainstorming unique, ownable product names for OPM (on-product marketing) - Writing editorial/ romanticized language to define collections and key items on-product - Closely collaborating with design to execute hangtags and OPM - Owning the color naming process for all brands in collaboration with the studio team - Staying on top of fashion trends and language, including competitor product naming - Helping communicate key OPM moments through to seasonal campaign concepting - Editing copy based on leadership feedback, changes to product, trends, performance, etc. - Staying curious and up-to-date on fashion trends and industry standard language - Performing and sharing competitive research with the team to inform copy going forward - Participating in team collaborations to strengthen the culture, share knowledge, and serve as the subject matter expert from a product perspective What will you need to bring? - All A&F copywriters must possess near-perfect editing and grammar skills and be able to write short, smart, snappy copy that has a clear point of view and a recognizable voice - Bachelor's degree, preferably in English, Creative Writing or Advertising/ Copywriting, or related experience - A relentless passion for fashion and working knowledge of product terminology - 1+ years of copywriting experience, preferably in the retail/ product copy space - A portfolio showcasing your technical writing ability, relentless attention to detail, and grammar proficiency - please include any samples of creative writing if it helps convey your editorial copywriting/ product naming skills - Basic knowledge of marketing principles - Strong written/ verbal communication & exceptional editing skills - Seamless ability to operate autonomously with strong time management skills and a self-starter mindset - Ability to multitask and meet tight deadlines in a fast-paced, ever-changing environment - Open to constructive criticism in collaborative environments and can quickly action upon - An ongoing interest in fashion and familiarity with our brand/ competitors - Working knowledge of Microsoft Office, Excel & Teams mandatory, experience with Mural and PIM helpful but not required Our Company  Abercrombie & Fitch Co. (A&F Co.) is a global retailer of five iconic, omnichannel lifestyle brands catering to the kid through millennial customer: Abercrombie & Fitch, abercrombie kids, YPB, Hollister and Gilly Hicks. At A&F Co., we’re here for our associates, customers and communities on the journey to being and becoming who they are – and because no journey is the same, we strive to create an inclusive culture, where everyone is free to share ideas.   Our Values  We lead with purpose and always put our people first, which is evidenced by our Great Place to Work™ Certification, as well as being a 2021 recipient of Fortune’s Best Workplaces in Retail, and named a Best Place to Work for LGBTQ+ Equality by the Human Rights Campaign for 16 consecutive years. We’re proud to offer equitable compensation and benefits, including flexibility and competitive Paid Time Off, as well as education and engagement events, including various Associate Resource Groups, volunteer opportunities and additional time off to give back to our global communities.   What You'll Get As an Abercrombie & Fitch Co. (A&F Co.) associate, you’ll be eligible to participate in a variety of benefit programs designed to fit you and your lifestyle. A&F is committed to providing simple, competitive, and comprehensive benefits that align with our Company’s culture and values, but most importantly – with you! We also provide competitive incentives to reward the commitment our associates have for moving our global business forward:   - Incentive bonus program - 401(K) savings plan with company match - Annual companywide review process - Flexible spending accounts - Medical, dental, and vision insurance - Life and disability insurance - Associate assistance program - Paid parental and adoption leave - Access to fertility and adoption benefits through Carrot - Access to mental health and wellness app, Headspace - Paid Caregiver Leave - Mobile Stipend - Paid time off & one paid volunteer day per year, allowing you to give back to your community - Work from anywhere (Mondays and Fridays are “work from anywhere” days for most roles & six work from anywhere weeks per year) - Seven associate wellness half days per year - Onsite fitness center - Merchandise discount on all of our brands - Opportunities for career advancement, we believe in promoting from within - Access to multiple Associate Resource Groups - Global team of people who will celebrate you for being YOU! Additional Information ABERCROMBIE & FITCH CO. IS AN EQUAL OPPORTUNITY EMPLOYER   This role allows for remote work across the U.S.. Therefore, in states and cities that require the hourly or salary compensation or pay range to be included in a job posting, the recruiting pay range for this position is $54,000 - $68,000. Factors that may be used to determine your actual salary may include your specific skills, your years of experience, your work location, comparison to other employees in similar or related roles, or market demands. The range may be modified in the future.

• Demonstrate our core values — Humble, Hungry, Smart, and Proactive — in day-to-day work • Research, develop, and write high-quality, human-driven copy across multiple formats, including web pages, blog articles, emails, advertisements, video scripts, e-books, case studies, Q&A, customer spotlights, and calls to action (CTAs) • Collaborate closely with product marketing managers, creatives, SEO specialists, designers, and other teammates to conceptualize, create, and publish compelling content that drives action • Edit and proof all copy to ensure it is error-free and aligned with brand voice, point of view, and product-specific messaging • Adapt writing style for different audiences by developing a strong understanding of target customers, personas, and use cases • Effectively optimize content for search visibility, conversions, and user navigation, incorporating feedback and edits as needed • Use AI-assisted tools to accelerate research, ideation, and early drafts, while ensuring all final copy is thoughtfully written, edited, and owned by the copywriter • Build and maintain a strong understanding of SEO content marketing best practices and performance-driven content strategies • Conduct research internally and with customers to inform content direction and messaging • Perform content research and analysis using tools such as GA4, Search Console, Semrush, Ahrefs, and similar platforms • Manage multiple priorities and deadlines within two-week sprints to ensure timely delivery of content requests • Accurately input, format, and publish blog posts in WordPress • Request and coordinate creative assets (e.g., stock imagery, original graphics, infographics) as needed to support content • Develop content for external sites, partners, and guest publishing opportunities • When assigned, conduct outreach to third parties to support backlinking and content distribution efforts • Participate in peer editing, Content Team initiatives, and special or “all hands” content projects • Attend and actively participate in content strategy, brainstorming, optimization, and planning meetings • Use office and collaboration tools (e.g., Microsoft Office, Google Workspace, Monday) efficiently to manage and produce content • Complete required insurance product training and stay current on product updates and offerings • Attend and participate in Marketing Department offsites and bi-monthly team-building events • Required to perform other duties as requested, directed, or assigned

• Bring a constant stream of 'breakthrough' ideas to the table, testing new angles and hooks to stay ahead of market fatigue. • Lead the development of highly persuasive, engaging scripts for TV and video spots designed to drive immediate viewer action and lead generation. • Write conversion-focused print copy that aligns with client lead generation goals. • Manage multiple projects simultaneously, delivering high-quality, and error free work, in a deadline driven environment. • Maintain an understanding of our client’s current and future needs and the KPIs we use to measure performance. • Integrate AI-driven tools and emerging technologies into the copywriting workflow to accelerate the copy development process, research, ideation, and iteration.

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description This role involves managing web copywriting to enhance Americares' online presence and engagement. - Write clear, persuasive, and original copy for website pages to meet defined objectives for target audience. - Manage execution of website content governance system, ensuring all content is current, accurate, and reflects brand. - Collaborate with designers, developers, and marketing teams to ensure copy aligns with design and UX best practices. - Collaborate with Multi-Media, Social, and Direct Response teams in sourcing imagery and/or video to complement copy. - Conduct keyword research and implement SEO strategies to improve organic search performance. - Edit and proofread copy for accuracy, clarity, and consistency. - Maintain a consistent tone of voice and messaging across all web content. - Stay up-to-date with industry trends, SEO best practices, and digital content strategies. - Actively model and contribute to Americares values, work culture, and mission. - Engage in and contribute to team spaces with openness, global competencies, and a growth mindset. - Other duties and responsibilities as assigned. Qualifications - Demonstrated experience writing for websites, marketing campaigns, or digital platforms (with at least some of that experience coming from global non-profit organizations). - Strong understanding of SEO principles and UX writing. - Excellent grammar, attention to detail, and storytelling skills. - Familiarity with CMS platforms, especially WordPress. - Ability to manage multiple projects and meet deadlines in a fast-paced environment. - Knowledge of best practices for website copywriting to optimize AI-generated search results. Requirements - Fluency in languages that are spoken in at least one of our core locations (India, Philippines, Tanzania, El Salvador, Puerto Rico, Colombia, etc.), in addition to English. - Prior experience in a humanitarian and/or global health development organization. Benefits - Please review our benefits summary on our Careers page. Company Description Americares is a global health and disaster relief organization that helps people and communities around the world access health in times of disaster and every day. - Each year, Americares reaches 80 countries on average, including the United States, with life-changing health programs, medicine, medical supplies, and emergency aid. - Americares is one of the world’s leading nonprofit providers of donated medicine and medical supplies. - For more information, visit americares.org.