• Own and evolve the global content marketing strategy to support brand awareness, new logo growth, customer expansion, product launches, customer retention, and thought leadership • Translate business objectives into actionable content plans across the entire buyer and customer lifecycle • Lead content planning and prioritization across channels, audiences, and regions • Ensure all content aligns with brand messaging, positioning, and strategic product marketing narratives • Optimize the use of AI-powered technologies to accelerate content creation, effectively balancing AI with human expertise and oversight • Lead, mentor, and develop a team of regionally-dispersed content creators • Establish clear roles, workflows, and metrics to ensure operational excellence • Foster a culture of creativity, collaboration, and continuous improvement • Oversee the development of high‑impact content including thought leadership, whitepapers, case studies, web pages, email copy, video scripts, social content, and more • Review and elevate content quality, ensuring clarity, accuracy, consistency, and brand alignment • Partner with our Brand/Creative Services teams to collaborate on the delivery compelling multimedia content • Work closely with the wider marketing and Go-to-Market group to understand priorities and turn them into effective content strategies • Ensure content supports key commercial initiatives such as campaigns, launches, ABM programs, sales enablement, and customer expansion • Build strong internal relationships to source insights, customer stories, and subject‑matter expertise • Owns the effective communication of content resources and how to take advantage of them across the marketing and wider go-to-marketing group • Define content KPIs tied to business outcomes • Track content performance using analytics tools and deliver regular insights and recommendations • Drive a culture of experimentation and data‑driven optimization across formats and channels • Maintain a centralized editorial calendar mapped to company priorities • Oversee content governance, workflows, documentation, and scalable processes • Manage budgets and agency relationships

• Design and implement AI-powered content tooling solutions using modern AI technologies (Claude, Copilot, AI Agents, MCP servers) • Develop and integrate LLM-based features for content generation, analysis, and automation • Design and implement REST API solutions to support AI agent workflows and content processing pipelines • Build and maintain MCP (Model Context Protocol) servers for seamless AI tool integration • Develop responsive UI applications using modern frameworks (React, Angular, TypeScript, JavaScript) • Translate ideas into clear, maintainable code with minimal supervision • Perform code reviews and provide constructive feedback to ensure high-quality deliverables • Coordinate with cross-functional teams including product, UX, and offshore development teams in an Agile/Scrum environment

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Manager, Content Marketing. In this strategic role, you will be integral to enhancing our brand narrative and driving the content strategy across the entire buyer journey. Your expertise will guide collaborations across multiple teams, including demand generation and product marketing, to ensure alignment with business goals. You will have a significant impact on brand awareness, engagement, and pipeline growth within the healthcare sector. This position offers the opportunity to work remotely while making a meaningful difference in the healthcare industry. - Develop and own a unified content marketing strategy aligned with business and brand goals. - Oversee the creation of high-impact content across various formats including blog posts, case studies, and videos. - Coordinate closely with diverse teams to fuel campaigns and brand initiatives. - Elevate brand voice and visual identity across multiple channels. - Lead customer marketing initiatives including testimonials and case study development. - Manage content calendar ensuring timely execution and performance-driven editorial planning. - Define and track key performance indicators related to engagement and conversion metrics. - Conduct audience and competitive research to inform content strategies. - Optimize content workflows utilizing various tools and platforms. Qualifications - 8+ years of B2B SaaS marketing experience with a focus on content and customer engagement strategies. - Exceptional storytelling and editorial skills with strong attention to messaging and design. - Highly organized with strong project management capabilities; thrives in fast-paced environments. - Deep understanding of content distribution channels and best practices. - Experience in healthcare tech/digital health is required. - Excellent written, verbal, and interpersonal communication skills. - Passionate about creating content that educates and inspires trust while driving demand. Benefits - Enjoy remote flexibility with teams across the US and globally. - Excellent Medical, Dental, and Vision insurance for you and your family along with a 401k match. - Focus on well-being through wellness reimbursement programs and company-wide wellness days. - Flexible time off allows you to balance work and personal life effectively. - Be part of a mission-driven team committed to making a positive impact in healthcare.

• Content Synthesis: Read and comprehend complex industry news • WordPress Management: Publish articles with clean formatting • Webinar & Email Ops: Build landing pages and manage Zoom setups • Newsletter Curation: Assemble weekly digest • YouTube Support: Basic video editing and channel management • AI-Assisted Workflows: Use and experiment with AI tools • Analyze & Iterate: Regularly assess your work