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Flock Safety logo
Flock Safety

We are the first public safety operating system empowering over 2500 cities to eliminate crime.

Website Experience Manager

ManagerManagerFull TimeRemoteSeniorTeam 501-1,000Since 2017H1B SponsorCompany SiteLinkedIn

Location

United States

Posted

87 days ago

Salary

$100K - $130K / year

Seniority

Senior

Bachelor Degree5 yrs expEnglish

Job Description

Website Experience Manager

Flock Safety

• Own the website experience end to end, with a primary focus on conversion rate optimization (CRO), SEO/AEO management, and site experience improvements. • Build and scale our A/B testing program through VWO. • Manage our SEO program in partnership with our agency. • Develop our emerging AEO (Answer Engine Optimization) strategy to ensure Flock is discoverable in AI powered search. • Partner with Brand/Creative on web page builds and project management.

Job Requirements

  • 5+ years of experience in managing and optimizing websites for high-growth companies
  • Expert user of Webflow or similar CMS
  • Proven track record of driving results through A/B testing programs with tools like VWO, Optimizely, or similar tools
  • Strong understanding of CRO methodology, hypothesis development, test design, statistical significance, and iteration
  • Independent self-starter, capable of taking ownership of projects and driving them to completion
  • Deep knowledge of technical SEO and experience managing SEO agencies
  • Familiarity with AEO concepts and AI driven search optimization
  • Proficient in Google Analytics (GA4), Google Tag Manager (GTM), and Google Search Console (GSC)
  • Experience with martech tools such as Qualified (chatbot), VWO, 6sense, and personalization platforms
  • Proficient in website content management and strategy and a deep understanding of current web best practices and technologies
  • Ability to manage agency partners and internal stakeholders cross-functionally
  • Understanding of HTML/CSS for website customization
  • Highly organized with the ability to prioritize high impact work over reactive requests
  • A shared passion in our mission to eliminate crime.

Benefits

  • Flexible PTO: We seriously mean it, plus 11 company holidays.
  • Fully-paid health benefits plan for employees: including Medical, Dental, and Vision and an HSA match.
  • Family Leave: All employees receive 12 weeks of 100% paid parental leave. Birthing parents are eligible for an additional 6-8 weeks of physical recovery time.
  • Fertility & Family Benefits: We have partnered with Maven, a complete digital health benefit for starting and raising a family. Flock will provide a $50,000-lifetime maximum benefit related to eligible adoption, surrogacy, or fertility expenses.
  • Spring Health: Spring Health offers a variety of mental health benefits, including therapy, coaching, medication management, and digital tools, all tailored to each individual's needs.
  • Caregiver Support: We have partnered with Cariloop to provide our employees with caregiver support.
  • Carta Tax Advisor: Employees receive 1:1 sessions with Equity Tax Advisors who can address individual grants, model tax scenarios, and answer general questions.
  • ERGs: We want all employees to thrive and feel like they belong at Flock. We offer four ERGs today - Women of Flock, Flock Proud, LEOs and Melanin Motion. If you are interested in talking to a representative from one of these, please let your recruiter know.
  • WFH Stipend: $150 per month to cover the costs of working from home.
  • Productivity Stipend: $250 per year to use on Audible, Calm, Masterclass, Duolingo, Grammarly and so much more.
  • Home Office Stipend: A one-time $750 to help you create your dream office.

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