Job Closed
This listing is no longer active.
Associate Partnerships Marketing Manager
Location
United States
Posted
150 days ago
Salary
$70K - $90K / year
Seniority
Mid Level
Job Description
Associate Partnerships Marketing Manager
BetterHelp
• Manage and grow a portfolio of existing partners, identifying opportunities to deepen relationships and maximize revenue potential. • Track partner performance across key KPIs and collaborate on marketing optimizations to foster mutual success. • Support the setup and ongoing management of BetterHelp’s partnership account on Impact.com, including helping migrate existing partners, ensuring accurate tracking, and supporting a smooth transition. • Conduct full-funnel analysis of partner campaigns, including acquisition costs, ROAS, and overall performance insights. • Prepare and deliver regular performance reports and recommendations to internal teams and external partners. • Negotiate affiliate CPAs, budgets, and campaign terms to ensure efficient spend and high ROI. • Maintain strong, proactive communication with partners through ongoing check-ins, strategy alignment, and issue resolution. • Actively support the development and ongoing refresh of affiliate creative assets to drive partner performance and alignment with brand guidelines. • Support the development of new partnership opportunities with creative ideas, test strategies, and cross-channel initiatives. • Collaborate cross-functionally with Marketing, Creative, Data, Product, and Legal/Compliance to launch campaigns and ensure seamless execution.
Job Requirements
- 1-3 years of experience in affiliate marketing or partnerships marketing.
- Self-starter with the ability to work independently within a set of clearly established goals and targets.
- Familiarity with affiliate networks preferred.
- Strong relationship-building and communication skills, with the ability to manage a high-volume of external stakeholders.
- Ability to interpret performance metrics (CPA/CAC, LTV, ROAS, ROI, etc.) and make data-informed decisions.
- Creative problem-solving skills with comfort bringing new ideas, tests, or optimization strategies to partners.
- Experience working in a cross-functional, collaborative environment (Marketing, Creative, Data, Product, and Legal/Compliance teams).
- Comfortable working in a fast-paced startup culture with the ability to adapt/shift priorities quickly and balance multiple projects
Benefits
- Remote work with regular in-person bonding experiences sponsored by the company
- Competitive compensation
- Holistic perks program (including free therapy, employee wellness, and more)
- Excellent health, dental, and vision coverage
- 401k benefits with employer matching contribution
- The chance to build something that changes lives – and that people love
- Any piece of hardware or software that will make you happy and productive
- An awesome community of co-workers
Related Guides
Related Job Pages
More Account Manager Jobs
• Manage tasks for client response, client follow up, and client deliverables • Work with operations management to identify customer opportunities for process improvement, consulting solutions, strategy, and growth • Handle and respond to requests for budget proposals or inquiries for information • Directly accountable for account relationship, meeting client expectations, and BCD M&E account financial performance • Ensure client profiles are maintained, kept up to date, and accessible • Serve as liaison between client and internal support teams
• Managing a digital brand focused on websites (management of website tactics required, pharma agency background required) • Build and sustain relationships with key clients grounded in an understanding of their business goals. • Demonstrate ability to provide confident counsel on client inquiries and establish fluency in the capabilities and offerings of Avalere Health. • Develop proficiency in the client's market, trends, influencers, competitors, and key stakeholders. • Effectively communicate the brand’s business objectives to the agency team both verbally and through written communications. • Provide feedback on work in development across strategy, creative, technical and analytic project types as well as interpret client and medical/regulatory/legal feedback for the agency team. • Document all scope requests, author project briefs, and write SOWs. • Partner with delivery and account leadership to monitor revenue and profit and mitigate risks. • Demonstrate an eye for opportunities, catching potential growth opportunities and partnering with account leadership to grow revenue within assigned accounts.
• Assist in the onboarding of new vendors, ensuring all contracts, tracking links, assets, and game information are in place. • Maintain up-to-date partner records, dashboards, and internal documentation. • Serve as a point of contact for general partner inquiries and escalate issues as needed. • Maintain organized files, contracts, and communication history. • Support competitive research on partners, game offerings, and market trends. • Help coordinate partner-driven campaigns, promotions, giveaways, and content placements. • Collect and distribute creative assets, sweepstakes disclosures, and brand guidelines to partners. • Track campaign deliverables and ensure deadlines and requirements are met. • Work closely with Marketing, Product, Compliance, and Analytics to support partnership initiatives. • Prepare weekly and monthly performance reports for internal teams and partners.
VP, Sales – Payor Partnerships
Nomi HealthRebuilding healthcare with services and technology solutions that deliver easy access to quality, affordable care.
• Drive TPA Revenue Growth: - Own Payor channel bookings and revenue targets — with accountability for both new logo acquisition and strategic account expansion. - Build and manage a high-velocity pipeline focused on top TPAs, health plans, networks, and payor aggregators. - Lead enterprise deal cycles from first call to close, setting the bar for team execution. - Accelerate time to revenue through disciplined pipeline management, strategic targeting, and rapid follow-through. • Execute and Evolve the Payor GTM Strategy: - Define and execute the Payor go-to-market strategy, including ICP, value proposition, sales motions, and pricing structure. - Partner with Marketing, RevOps, and Product to run targeted campaigns and convert demand into booked revenue. - Identify high-leverage channel and partner opportunities to expand reach and velocity. - Iterate fast: test, learn, and refine GTM plays to maximize win rates and deal velocity • Support the Development of a Payor-focused Sales Pod: - Develop Payor-specific sales assets, enablement tools, and pipeline strategies - Collaborate with peers across Employer, Broker/Consultant, and Network segments to coordinate cross-sell plays. - Instill a high-accountability culture with clear activity metrics and performance expectations. • Collaborate Across the Business - Work closely with Product and Technology teams to align capabilities with market needs. - Partner with Client Experience to ensure clean handoffs and shorten time to value. - Serve as the Payor market voice — informing pricing, roadmap, and strategic partnerships. - Engage directly with C-suite executives to shape strategic relationships.




