Betr

• Build and ship features for sportsbook, casino, and fantasy apps using React Native • Implement complex UI: market layouts, betting slips, player props, lobby experiences • Create physics-based animations and gesture-driven interactions (carousel pagers, radial controls, animated transitions) • Work with canvas-based graphics for player cards, game visualizations, and dynamic effects • Contribute to our theme-based design system with 100+ shared components • Build and maintain WebSocket subscriptions for live odds, match updates, and user notifications • Implement state synchronization between real-time streams and local stores • Handle deep linking from push notifications, attribution links, and web referrals • Integrate payment flows: in-app purchases, bank transfers, card entry with verification • Debug and fix platform-specific issues across iOS, Android, and web • Optimize performance: animation frame rates, render efficiency, memory management • Write worklet functions for animation-thread execution • Maintain E2E automation tests and contribute to CI/CD pipelines

About Betr Founded in 2022 by Joey Levy and Jake Paul, Betr has built the world's first real money gaming super app. In September 2023, Betr launched Betr Picks, which has quickly become one of the leading fantasy sports pick 'em products in the U.S. The product is currently available in 34 states. In September 2025, Betr launched Betr Social Sportsbook and Betr Arcade. Since launch, Betr Social Sportsbook, which is live in 32 states, has been one of the fastest growing products in the industry. Betr Arcade has quickly emerged as a leading skill games platform and is live in 38 states. Betr Social Casino soft launched in February 2026 and is launching in 28 states. Betr plans on launching prediction markets in 2026. Betr has one million paying users and is one of the fastest growing companies in the industry. Betr is also the most followed sports gaming company on social media in the world, featuring 24/7 original content created by Betr Media, the company's internal media division. Betr is backed by Fuel Venture Capital, Aliya Capital Partners, IA Sports Ventures, FinSight Ventures, Florida Funders, Harmony Partners, 8vc, and other top-tier investors. About the role: The Betr team is looking for a CRM Marketing Manager to provide hands-on experience in Braze to drive customer engagement, retention, and lifecycle marketing initiatives. The ideal candidate has experience in Real Money Gaming / iGaming (e.g., sportsbook, casino, DFS, or social/sweepstakes platforms) and understands how to balance data, creativity, and technical execution. While this role is Miami-preferred, we are open to candidates from all locations and are focused on finding the best overall fit for the position. What You’ll Do: - Own and execute CRM strategy across email, push, in-app, and SMS channels - Build and manage lifecycle journeys (onboarding, activation, retention, reactivation, VIP) - Develop customer segmentation strategies based on behavior, lifecycle stage, and value - Partner with Product, Analytics, and Marketing teams to align on campaigns and promotions - Analyze campaign performance, A/B test, and continuously optimize for KPIs (retention, LTV, engagement) - Manage lifecycle journeys including onboarding, activation, retention, reactivation, and VIP flows - Support promotional campaigns (bonuses, offers, events) in a regulated gaming environment - Ensure compliance with regulatory and responsible gaming standards Bonus Points: - Understanding of event tracking, instrumentation, and real-time triggers - Ability to translate marketing needs into technical requirements/user stories About You: - 2–5 years of CRM / lifecycle marketing experience - Hands-on experience with Braze (strongly preferred) or similar CRM platforms - Experience in iGaming / real money gaming (sportsbook, casino, DFS, or related) - Strong understanding of segmentation, personalization, and lifecycle marketing - Familiarity with player incentives, promotions, and bonus structures - Experience with experimentation and A/B testing - Data-driven mindset with comfort analyzing performance metrics - Ability to balance technical execution with marketing and brand considerations Nice To Have: - Basic SQL or experience working with data teams At Betr, we're driven by a shared vision to reshape the sports & gaming industry. As a dynamic startup poised for remarkable growth, we're dedicated to crafting innovative experiences that cater to sports enthusiasts across the nation. We believe in pushing boundaries, embracing diversity, and fostering a collaborative culture that extends beyond the world of sports. Join us in shaping the future of sports entertainment! Betr provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity or gender expression. We deeply understand the value of bringing together a team with different perspectives, educational backgrounds, and life experiences. We encourage people from underrepresented backgrounds to apply Thank you for your interest in Betr. We look forward to reviewing your application.

• Build amazing consumer experiences, taking responsibility for code quality, scalability, reliability and performance • Work closely with product managers, designers, and other engineers to understand business requirements and translate them into technical specifications • Excel in working in a collaborative team environment (5+ developers) on a large-scale PHP/Laravel codebase • Have strong communication skills, the ability to articulate complex and technical concepts across teams, & understand the value of over communication (engineering teams succeed and fail based on the level of communication) • Practice disciplined software engineering, are passionate about writing clean, readable code, & are constantly striving to improve the code you encounter • Have experience working in a scrum environment, understand, and want to contribute to our continuous efforts to improve our development infrastructure and processes • Have the ability to work remotely on complex problems • Be a self-starter with a positive attitude!

• Own integration with sports feed data providers • Build and maintain WebSocket clients for real-time odds and event data • Ingest and normalize data from REST APIs and streaming feeds • Handle data mapping between providers (teams, players, events, markets) • Troubleshoot data quality issues and discrepancies across feeds • Design and maintain Kafka topics and consumer/producer architecture • Monitor and troubleshoot consumer lag issues • Optimize message processing for high-volume, real-time data streams • Manage data flow between microservices (ITC → SBK → Picks) • Work with Redis for caching and performance optimization • Maintain and extend the Market Management System • Build tools for product ops (Retool dashboards) • Implement market settlement logic • Handle market limits and configuration management • Support live market suspension/unsuspension logic • Ensure 99.9% uptime for critical data pipelines • Optimize memory consumption and application stability • Implement monitoring and observability (Datadog) • Debug production issues across distributed systems • Participate in on-call rotation

• Assist in the onboarding of new vendors, ensuring all contracts, tracking links, assets, and game information are in place. • Maintain up-to-date partner records, dashboards, and internal documentation. • Serve as a point of contact for general partner inquiries and escalate issues as needed. • Maintain organized files, contracts, and communication history. • Support competitive research on partners, game offerings, and market trends. • Help coordinate partner-driven campaigns, promotions, giveaways, and content placements. • Collect and distribute creative assets, sweepstakes disclosures, and brand guidelines to partners. • Track campaign deliverables and ensure deadlines and requirements are met. • Work closely with Marketing, Product, Compliance, and Analytics to support partnership initiatives. • Prepare weekly and monthly performance reports for internal teams and partners.