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RWS Group logo
RWS Group

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Paid Social Specialist

Performance MarketingPerformance MarketingFull TimeRemoteSeniorTeam 5,001-10,000H1B No SponsorCompany SiteLinkedIn

Location

Ohio + 1 moreAll locations: Ohio | United Kingdom

Posted

101 days ago

Salary

$65K - $75K / year

Seniority

Senior

Bachelor DegreeEnglish

Job Description

Paid Social Specialist

RWS Group

• Optimize website and landing pages to improve conversion, engagement, and user journeys • Identify friction points and drop-offs; implement improvements (layout, messaging, CTAs, forms) • Run A/B and multivariate tests, from setup to analysis and insights • Monitor performance metrics and turn data into actionable recommendations • Collaborate with Campaigns, Paid Media, SEO, and Lifecycle teams to improve conversion paths

Job Requirements

  • Experience in CRO, digital optimization, or performance marketing
  • Hands-on A/B testing and website analytics experience
  • Strong analytical skills and understanding of user behavior
  • Knowledge of UX principles and conversion best practices
  • Familiar with tools like Google Analytics and HubSpot

Benefits

  • Health insurance
  • 401(k) matching
  • Flexible work hours
  • Paid time off
  • Professional development opportunities

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