Gen

• Own the full sales cycle for advertiser, offer, and monetization demand • Responsible for sourcing, closing, and growing partnerships with demand partners • Position Gen’s ecosystem as a scalable distribution channel • Run discovery with advertiser stakeholders to understand goals and KPIs • Partner with internal teams to translate advertiser goals into executable strategies • Serve as the commercial owner of advertiser outcomes and monitor performance • Lead pricing, deal structuring, and contract negotiations

Title: AI Social Creative Technologist (Fintech & Personal Finance) Job Description: Job Title - AI Social Creative Technologist (Fintech & Personal Finance) Location: New York City / Hybrid Team: GenStudio About Gen Gen (Norton, Avast, LifeLock, MoneyLion) is a global company powering Digital Freedom across cybersecurity, identity, privacy, optimization and financial wellness. MoneyLion, part of Gen Digital, is a leader in financial technology powering the next generation of personalized products, content, and marketplace technology, with a top consumer finance super app, a premier embedded finance platform for enterprise businesses, and a world-class media arm. GOBankingRates, also part of Gen, is a personal finance news and features website dedicated to helping visitors Live Richer-turning financial goals into milestones and money dreams into realities. Its content is regularly featured on top-tier outlets including MSN, Yahoo!, FOX Business, CNBC, and Business Insider, and it works hand-in-hand with MoneyLion's platform to connect consumers with smarter financial decisions at scale. If this sounds like you, we'd love you to be part of Gen. About the Role We're looking for an editor‑first AI Social Creative Technologist to help power high‑velocity, always‑on social content. This role sits at the intersection of editorial craft, social storytelling, and applied AI-focused on producing fast‑turn, high‑quality creative at scale. You'll be embedded within GenStudio, using AI not as a concept, but as a daily production tool. From rapid ideation to versioning and deployment, you'll help create systems that allow content to move faster, adapt in real time, and continuously evolve based on performance. This is a hands‑on role for someone who thinks like an editor, builds like a technologist, and thrives in the speed and unpredictability of social. What You'll Do - Produce rapid‑turn social video, motion, and design assets across platforms using AI‑accelerated workflows - Translate long‑form, campaign, and evergreen content into social‑native cuts optimized for engagement - Leverage AI tools for ideation, editing, resizing, personalization, visual treatments, and light animation - Build and operate agentic workflows that automate repetitive creative tasks such as versioning, captioning, formatting, and distribution - Develop lightweight AI‑driven systems that can generate, test, and iterate on multiple creative variations simultaneously - Experiment directly in‑feed, using performance data and creative instincts to refine outputs quickly - Collaborate with editors, producers, and creative leads to support always‑on content pipelines - Maintain a strong balance between speed, quality, and brand consistency Agentic & AI‑Driven Approach In this role, you will actively design and use agentic solutions to scale creative production. This includes: - Creating AI agents that can assist in generating variations of content based on platform, audience, or performance signals - Building workflows where agents handle repetitive production steps, freeing up time for creative decision‑making - Integrating tools that enable semi‑autonomous content iteration (e.g., testing hooks, thumbnails, cuts) - Using AI to create feedback loops between performance data and creative output - Exploring multi‑agent pipelines where ideation, editing, and optimization can happen in parallel - The goal is not just to use AI tools-but to operationalize them into repeatable, scalable creative systems. What We're Looking For - Proficiency in Adobe Creative Suite, including Premiere Pro, After Effects, and Illustrator - Strong editorial background with a focus on short‑form and social‑first content - Proven ability to create high‑volume, high‑quality content under tight timelines - Hands‑on experience with AI tools for video, design, and content generation - Familiarity with building or using automated workflows, scripts, or creative pipelines - Deep understanding of platform‑native storytelling (TikTok, Instagram, YouTube Shorts, etc.) - Curiosity around emerging AI capabilities, especially agent‑based systems and automation - Ability to balance experimentation with practical production needs - Collaborative mindset with strong communication skills Business Impact - Expands GenStudio's ability to service always‑on social feeds with high‑volume creative - Enables rapid iteration, testing, and personalization of content using AI‑driven systems - Reduces production bottlenecks and reliance on external vendors for short‑form and reactive work - Lowers cost per asset by augmenting traditional workflows with AI - Helps establish scalable, repeatable creative systems powered by agentic workflows - Ensures AI is embedded directly into production-not siloed as experimentation Why This Role Matters This role is critical to evolving how creative teams operate in a world where speed, scale, and adaptability define success. You'll help shape a future where AI doesn't replace creativity-but amplifies it through smarter systems, faster workflows, and more responsive storytelling. If you're excited about building that future, we want to hear from you. What's Next: Your CV will be reviewed together by the recruiter and hiring manager to assess the scope of your role, the impact you've delivered, and how your experience aligns with the position. If shortlisted, the recruiter will invite you to an initial Zoom conversation to discuss your background, what's compelling you to Gen, and walk you through the interview process. Important Application Note - When you apply, please include your current city and state and let us know work work statues, e.g. Visa status, green card etc.. The annual base salary for this position is expected to be between 80K - 90K USD In addition to base salary, this role is eligible for an annual performance-based bonus. Base salary is one component of Gen's total compensation package, which includes 401(k) match, health insurance options, disability coverage, life insurance, and unlimited paid time off. Actual salaries will vary based on a candidate's qualifications, experience, skills, and competencies related to the role. Gen is proud to be an equal-opportunity employer, committed to diversity and inclusivity. We base employment decisions on merit, experience, and business needs, without considering race, color, national origin, age, religion, sex, pregnancy, genetic information, disability, medical condition, marital status, sexual orientation, gender identity or expression, military or veteran status, or other unlawful factors. Gen prohibits discrimination based on these protected characteristics and recruits talented candidates from diverse backgrounds. We consider individuals with arrest and conviction records and do not discriminate against employees for discussing their own pay or that of other employees or applicants. To conform to U.S. export control regulations, applicant should be eligible for any required authorizations from the U.S. Government.

• Own and grow a portfolio of key partner accounts, while identifying, qualifying, and developing new partner opportunities. • Develop and execute joint business and account plans that drive partner revenue growth and align to Gen’s strategic priorities. • Build and deepen relationships with executives, influencers, and decision-makers across partner organizations. • Manage and document a robust pipeline of partner opportunities, providing accurate forecasts, performance insights, and regular reporting. • Collaborate with cross-functional teams (e.g., Marketing, Product, Finance, Legal) to structure, launch, and support partnerships that align with company goals and compliance requirements. • Articulate the value and performance of partnerships to leadership and internal stakeholders through clear communication, data-driven insights, and recommendations. • Develop and maintain partner engagement plans and communication cadences, ensuring consistent touchpoints, alignment on goals, and timely issue resolution. • Continuously monitor and analyze partner and program performance, and recommend actions to optimize revenue, profitability, and partner satisfaction. • Track industry trends, competitive activity, and market shifts to identify new partnership opportunities and areas for innovation.

About the role: We are seeking a results-driven Principal Business Development Executive to join our Partner Sales Organization. You will own and grow large partner accounts, driving revenue through strong relationships, strategic planning, and disciplined execution. You will engage directly with senior decision-makers, position our technology portfolio and value proposition, shape new GTM models and commercials, negotiate business terms, and oversee reporting, invoicing, and partner satisfaction. This role is highly cross-functional, working closely with Product Management, Finance, Legal, and Marketing at Gen and within partner organizations. Key Responsibilities: - Own and grow assigned large partner accounts with clear account plans to meet or exceed sales targets. - Build and maintain strong relationships with key decision-makers, with a focus on executive-level engagement. - Develop and execute joint programs and promotions with partners, ensuring expected value and performance. - Monitor account performance, report regularly to senior leadership, and adjust tactics to align with strategic goals. - Provide partner and market input into product roadmaps to ensure we meet partner and market needs. - Track industry trends, competitor activity, market intelligence and share insights with internal teams. - Maintain accurate account plans, pipeline, and activity records in CRM tools. What you will need to be Successful: - 5–10 years of experience in sales or relationship management, preferably managing large accounts or partners in a B2B2C model. - Demonstrated ability to work independently and own end-to-end business opportunities. - Strong interpersonal and communication skills with a customer-centric mindset. - Proven track record of executing strategies and delivering measurable results. - Solid financial acumen and ability to use key financial indicators in decision-making. - Experience working with senior stakeholders and cross-functional teams. - Proficiency with CRM software (e.g., Salesforce) and Microsoft Office. - Ability to prioritize, multitask, and thrive in a fast-paced environment. - Bachelor’s degree in Business, Marketing, or a related field (preferred). Gen is proud to be an equal-opportunity employer, committed to diversity and inclusivity. We base employment decisions on merit, experience, and business needs, without considering race, color, national origin, age, religion, sex, pregnancy, genetic information, disability, medical condition, marital status, sexual orientation, gender identity or expression, military or veteran status, or other unlawful factors. Gen prohibits discrimination based on these protected characteristics and recruits talented candidates from diverse backgrounds. We consider individuals with arrest and conviction records and do not discriminate against employees for discussing their own pay or that of other employees or applicants. Learn more about pay transparency. To conform to U.S. export control regulations, applicant should be eligible for any required authorizations from the U.S. Government.

• Prospect, negotiate, and successfully onboard new employer clients and benefit brokers. • Act as a key liaison to the broker community. • Educate brokers and their clients regarding Norton LifeLock Benefit Solutions value propositions, services, and solutions offerings. • Stay informed of industry trends to improve benefit plans. • Partner with the Director of Sales regarding pipeline activity and forecasting.

• Serve as an ambassador to the employee benefits and financial wellness ecosystem. • Own and develop financial wellness-focused segments within key broker and consultant relationships. • Educate brokers and employers on the value of financial wellness solutions. • Act as a strategic advisor to brokers, helping them position financial wellness as a core component of total rewards and employee well-being. • Identify, pursue, and qualify large employer opportunities in collaboration with broker partners. • Support account-based selling strategies within targeted broker books and enterprise employer segments. • Partner with internal marketing teams to support highly targeted outreach and broker education initiatives. • Collaborate closely with Employee Benefits, Sales Enablement, Partner Account Managers, Marketing, Legal, and Finance teams.

Manage and optimize advanced paid search campaigns, oversee daily campaign management, identify growth opportunities, and analyze performance data to drive measurable business results in a fast-paced digital marketing environment.

About the Role Are you passionate about transforming how employees experience financial well-being? As a National Sales Director focused on Financial Wellness, you will play a pivotal role in launching and scaling Norton LifeLock Benefit Solutions financial wellness offerings as a standalone and adjacent product to our traditional identity protection solutions. This role is dedicated to expanding financial wellness adoption within strategic broker relationships and large enterprise employers, with a focus on earned wage access, personal financial management tools, student loan assistance, and holistic financial well-being solutions. You will partner closely with national and regional benefits brokers, positioning Norton LifeLock Benefit Solutions as a trusted financial wellness partner for today’s workforce. You will operate as a market builder, educating benefit brokers, engaging enterprise employers, and collaborating cross-functionally with marketing, sales enablement, and partner teams to drive awareness, demand, and adoption of financial wellness solutions within targeted segments.   Responsibilities Financial Wellness & Broker Engagement - Serve as an ambassador to the employee benefits and financial wellness ecosystem, representing Norton LifeLock’s expanding financial well-being solutions. - Own and develop financial wellness-focused segments within key broker and consultant relationships. - Educate brokers and employers on the value of financial wellness solutions, including personal financial management (PFM) tools, financial education & access to financial advisors, earned wage access (EWA), payroll deducted loans, student loan guidance & restructuring, and adjacent offerings. - Act as a strategic advisor to brokers, helping them position financial wellness as a core component of total rewards and employee well-being. Enterprise & Account-Based Growth - Identify, pursue, and qualify large employer opportunities in collaboration with broker partners or our existing Employer base. - Support account-based selling strategies within targeted broker books and enterprise employer segments. - Partner with internal marketing teams to support highly targeted outreach, campaigns, events, and broker education initiatives. - Participate in industry events, webinars, and thought-leadership initiatives to keep Norton LifeLock Benefit Solutions top of mind. Consultative Selling & Program Design - Take a consultative approach by assessing broker and employer needs and aligning appropriate financial wellness program designs. - Understand enrollment methodologies, revenue requirements, implementation paths, and contract structures related to financial wellness solutions. - Guide brokers and employers through the full sales cycle—from early education through contract execution and onboarding. Cross-Functional Collaboration & Execution - Collaborate closely with Employee Benefits, Sales Enablement, Partner Account Managers, Marketing, Legal, and Finance teams. - Maintain accurate pipeline management, forecasting, and activity tracking within CRM tools (e.g., Salesforce). - Partner with Sales Leadership to identify emerging market opportunities and inform go-to-market strategy for financial wellness.   Key Qualifications - Strong understanding of the employee benefits and financial wellness landscape, including voluntary benefits and emerging financial well-being solutions. - Proven experience building and growing broker-led enterprise relationships. - Ability to influence and educate benefit brokers, consultants, and employer decision-makers. - Comfortable navigating evolving broker models across healthcare, voluntary benefits, and financial wellness. - Strategic thinker with a relationship-first, consultative sales approach.   Required Skills and Experience - 5–7+ years of experience in employee benefits sales, financial wellness, voluntary benefits, or related B2B enterprise sales roles. - Experience working with employee benefit brokers, agents, and consultants. - Familiarity with financial wellness solutions such as earned wage access (EWA), financial education, employee loans, student loan assistance, or adjacent offerings strongly preferred. - Ability to present confidently to all key audiences. - Strong storytelling and communication skills with the ability to build compelling narratives. - Proficiency in Salesforce, LinkedIn Sales Navigator, and standard sales productivity tools. - Excellent presentation, negotiation, and relationship-management skills. - Willingness to travel 50–70% as needed to support broker and employer engagement. Gen is proud to be an equal-opportunity employer, committed to diversity and inclusivity. We base employment decisions on merit, experience, and business needs, without considering race, color, national origin, age, religion, sex, pregnancy, genetic information, disability, medical condition, marital status, sexual orientation, gender identity or expression, military or veteran status, or other unlawful factors. Gen prohibits discrimination based on these protected characteristics and recruits talented candidates from diverse backgrounds. We consider individuals with arrest and conviction records and do not discriminate against employees for discussing their own pay or that of other employees or applicants. Learn more about pay transparency. To conform to U.S. export control regulations, applicant should be eligible for any required authorizations from the U.S. Government.

• Prospect, negotiate, and successfully onboard new employer clients and benefit brokers. • Act as a key liaison to the broker community, demonstrating the value of our solutions. • Educate brokers and their clients regarding Norton LifeLock Benefit Solutions offerings. • Interface with the Employee Benefits team, Sales Enablement, and other stakeholders.