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Go1 logo
Go1

Professional development, wellbeing, and compliance courses - for all employees, at all levels.

Product Marketing Manager

Product MarketingProduct MarketingFull TimeRemoteSeniorTeam 501-1,000H1B SponsorCompany SiteLinkedIn

Location

United States

Posted

95 days ago

Salary

$120K - $140K / year

Seniority

Senior

Bachelor Degree3 yrs expEnglish

Job Description

Product Marketing Manager

Go1

• Support the development and evolution of product positioning for Go1’s offerings, ensuring messaging resonates with priority customer segments, use cases, and buyer personas. • Translate positioning into clear, customer-friendly narratives that can be consistently applied across marketing, sales, customer, and partner touchpoints. • Partner with Product, Brand, and Marketing teams to help ensure consistency and clarity across Go1’s messaging. • Create and maintain high-impact sales, customer, and partner-facing assets that support effective prospecting, deal progression, onboarding, renewals, and expansions, including pitch decks, demo support materials, objection handling, ROI narratives, executive briefings, and RFP responses. • Develop templates, talk tracks, and narrative frameworks that enable Sales and Customer Success teams to run confident, value-driven conversations such as QBRs, renewal discussions, and upsell motions. • Partner closely with Sales, Customer Success, and Partner teams to roll out messaging and assets, supporting understanding, adoption, and consistent usage in the field. • Support go-to-market initiatives and product launches through internal enablement, readiness materials, and cross-functional coordination. • Build a strong working understanding of the learning and HR technology landscape, including customer needs, market trends, and competitive alternatives. • Contribute market and competitive insights to Product Marketing outputs such as battlecards, messaging guidance, and internal storytelling. • Bring voice-of-customer and voice-of-sales insights into the Product Marketing team through analysis of Gong calls, win/loss insights, Salesforce data, and direct field feedback.

Job Requirements

  • 3–5 years of experience in product marketing, go-to-market, content marketing, or a related role.
  • Experience partnering with and influencing cross-functional teams such as Product, Sales, Customer Success, Partnerships, or Marketing.
  • Strong storytelling skills, with the ability to translate complex product concepts into clear, compelling narratives.
  • Excellent writing and presentation skills, with comfort adapting messaging for different audiences and formats.
  • Demonstrated experience creating sales or customer-facing assets that are actively used by field teams.
  • Research and analytical skills, with the ability to use data and insights to strengthen messaging and go-to-market execution.
  • Experience in learning, HR tech, or B2B SaaS is a plus, but not required.

Benefits

  • Competitive incentive plan in addition to salary
  • Employee Stock Option Plan
  • Insurance benefits with generous premium coverage
  • Flexible approach to work
  • Monthly work from home or transport reimbursement
  • One time work from home office set up budget
  • Unlimited access to the Go1 Learning Hub
  • Professional development fund
  • Volunteer leave to give back to the community
  • PTO + Wellbeing days
  • Flexible public holidays - take the days off that are important to you, swap out the ones that are not
  • Family planning & parental leave, plus support for parents returning to work
  • Wellness initiatives and an Employee Assistance Program

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