• Support the planning and execution of digital PR campaigns that drive media coverage, referral traffic, social engagement, and brand awareness for ConsumerAffairs. • Stay tapped into trends across news, pop culture, and digital marketing to help inspire timely, relevant campaign ideas. • Write compelling, tailored pitches that capture journalists’ attention and help earn high-quality media coverage across top-tier and niche outlets. • Build and maintain relationships with media contacts, including journalists, editors, and influencers, while keeping outreach organized and up to date. • Support media interview preparation for TV, radio, and digital outlets, including briefing materials, talking points, and coordination with internal stakeholders. • Monitor competitor activity and flag relevant trends, media moments, and industry opportunities for the broader team. • Collaborate across teams to brainstorm creative content ideas and support initiatives that grow ConsumerAffairs’ authority and visibility.

• Define the Enterprise AI Roadmap: Own the company-wide internal strategy for AI platforms, tools, and capabilities. • Build and manage a high-performing cross-functional team (Product Managers, Engineers, Analysts) to serve as the engine of AI transformation. • Chair the AI SteerCo, driving prioritization, investment strategy, and buy-vs-build decisions with the C-Suite and executive leadership. • Develop rigorous frameworks for AI governance, compliance, and risk management. • Enable implementation of intelligent, autonomous workflows that redefine operational models across the enterprise. • Partner with functional business teams to embed AI into their daily operations, ensuring seamless integration into existing enterprise applications. • Identify and align teams to execute on opportunities to bend the OPEX growth curve with a focus on hyper-automation and process re-engineering. • Continuously assess the emerging technology landscape (Generative AI, LLMs, Autonomous Agents) to keep CrowdStrike at the forefront of internal innovation.

• Assist the CORE embedded lead with the deployment and configuration of the CORE operating system within ES-Data, aligned to RTX strategy • Maintain and enhance the control tower to track and visualize key business metrics • Assess data domain maturity against CORE standards and drive improvement actions • Execute and monitor continuous improvement plans using CORE tools • Partner with senior leaders and cross-functional teams to ensure control tower targets are met and enable collaboration • Provide training and support on CORE methodologies to foster continuous improvement in ES Data • Ensure effective data management to support data integrity of control tower reporting • Develop and analyze reports to track progress, trends, and decision-making

• Develop and implement marketing strategies to increase the visibility of our honest reviews. • Lead and motivate a small team of independent reviewers, ensuring that all product and service reviews are authentic and transparent. • Analyze market trends and customer feedback to identify innovative methods for improving our offerings and expanding our reach. • Maintain strong relationships with partners and platforms such as Digistore24 and Copecart to grow our network and credibility. • Take responsibility for the agency’s growth and development through strategic planning and effective use of resources, including the integration of advanced AI technologies. • Lead, coordinate, and further develop the agency. • Acquire, support, and develop clients. • Plan, execute, and monitor marketing activities. • Manage personnel and promote staff development. • Handle reporting and forecasting. • Independently implement the mutually agreed goals.