This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description Truepic is seeking a results-driven Demand Generation Manager to drive pipeline growth. In this role, you’ll plan and execute integrated marketing campaigns that build awareness, engage priority audiences, and convert interest into qualified opportunities. Reporting to the Head of Marketing, you’ll work closely with Sales, Revenue Operations, and Product Marketing to deliver campaigns that have a clear impact on pipeline and revenue. This role is hands-on and performance-oriented, suited for someone who can think strategically while owning execution. You should be comfortable reaching senior decision-makers and guiding prospects through a multi-stage B2B buying process. - Campaign Strategy & Execution - Plan and execute integrated demand generation campaigns across paid media, content, email, webinars, and digital channels - Build multi-touch campaigns that move prospects from early awareness through sales-qualified opportunities - Develop clear, compelling campaign messaging and offers for senior-level buyers - Continuously test and refine campaigns to improve performance, efficiency, and pipeline impact - Paid Media Management - Own paid media execution across channels including LinkedIn Campaign Manager, Google Ads, and programmatic display - Test new paid channels and formats to identify efficient ways to reach target audiences - Monitor performance and adjust spend based on results and pipeline contribution - Run ongoing A/B tests on ad creative, messaging, landing pages, and audience targeting - Lead Management & Funnel Optimization - Build and manage nurture programs that educate prospects and support sales readiness - Identify funnel drop-off points and improve conversion rates at each stage - Partner closely with Sales to review lead quality and adjust targeting, messaging, and follow-up as needed - Analytics & Performance Reporting - Track and report on demand generation metrics including lead volume, conversion rates, cost per lead, pipeline contribution, and marketing-sourced revenue - Maintain dashboards and recurring reports that show what’s working and what’s not - Use performance data to inform budget allocation and campaign optimization decisions - Technology & Operations - Use HubSpot to execute campaigns, manage lead flows, and track prospect engagement - Partner with Revenue Operations on CRM hygiene, data management, and tracking campaign outcomes through the funnel - Stay current on B2B SaaS demand generation tools, tactics, and best practices Qualifications - 3–5 years of experience in B2B SaaS demand generation - Proven ability to generate qualified pipeline and show clear marketing impact in longer sales cycles - Deep expertise with HubSpot marketing automation platform - Strong analytical skills and comfort working with performance data - Experience managing paid media programs, including LinkedIn Campaign Manager and Google Ads - Strong project management skills and ability to collaborate across teams Requirements - Experience building or scaling demand generation programs at a high-growth startup - Familiarity with account-based marketing approaches and intent data tools - Experience with SEO and interest or background in Answer Engine Optimization (AEO) Company Description In a world where AI-generated content and digital fraud are on the rise, verifying what is real is a challenge faced by every organization. Truepic exists to provide clarity in this uncertainty. By enabling trust in digital media, we help companies identify fraud, enhance their customer experiences, and optimize processes. At our core, we're driven by a powerful mission to become the definitive enterprise tool for verifying reality in the AI Era. This isn't just about technology – it's about strengthening human relationships and creating a shared sense of visual reality across the digital landscape. With our distributed team of the industry's brightest minds, we're accelerating business innovation while pushing back against disinformation. If you're passionate about eliminating fraud and fostering authenticity in digital imagery, we'd love to hear from you! Diversity and Equality Truepic is an equal opportunity employer, meaning all applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status. We ensure that all individuals with disabilities are provided reasonable accommodation to participate in the job application and interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Bodily is hiring a Growth Marketing Manager to own and scale retention growth across lifecycle marketing and creator partnerships. This role sits at the center of our revenue engine. You’ll run the channels that drive repeat purchase and customer lifetime value—email, SMS, affiliates, and performance creators—and work closely with paid media to improve conversion across the funnel. This is a hands-on operator role. You will design lifecycle strategy, build campaigns and flows, run experiments, and measure results in revenue. If you like owning meaningful channels, testing ideas quickly, and seeing your work directly move the business, this role offers unusual ownership and visibility. Before You Apply This role is best suited for candidates who: - Have owned lifecycle or retention marketing for a DTC consumer brand - Have hands-on experience running email/SMS marketing programs (Klaviyo strongly preferred) - Have experience working with physical consumer products, not SaaS or B2B marketing If your experience is primarily brand marketing, social media management, or agency account management, this role likely will not be the right fit. About Bodily Bodily is a modern resource for women’s bodies and health—evidence-based, design-led, and built for real life. We develop research-backed products and provide expert-informed guidance for postpartum recovery, breastfeeding, pregnancy, and pregnancy loss: the common yet profoundly underserved transitions that women have historically navigated without nearly enough support. Our founder pivoted from a career in private equity and CFO leadership roles after experiencing firsthand how unprepared she was for postpartum recovery and how inadequate the available resources and products were. Bodily was built to change that. Today we are a venture-backed consumer health company with a growing product line developed in partnership with OB-GYNs, midwives, and IBCLC lactation consultants. Our products are sold direct-to-consumer and at national retailers including Target. We believe women deserve better: better information, better products, and a world that actually understands what their bodies go through. What You’ll Own Retention Growth (Email & SMS) Own our lifecycle marketing program end-to-end. You will design, build, and optimize lifecycle programs that increase repeat purchase and customer lifetime value. Responsibilities include: - Building and optimizing lifecycle flows (welcome, post-purchase, replenishment, winback, and sunset) - Segmenting customers and running structured experiments to improve conversion and retention - Planning and executing lifecycle campaigns aligned with promotions, product launches, and retail moments - Measuring lifecycle performance through revenue, repeat purchase rate, and customer LTV - Klaviyo experience is strongly preferred. Creator & Affiliate Revenue Channels Own and scale performance-driven creator and affiliate partnerships. You will focus on creators and partners that generate measurable revenue—not awareness alone. Responsibilities include: - Recruiting and managing performance creators and affiliate partners - Structuring commission programs and evaluating partner ROI - Managing programs through platforms like ShopMy and Awin - Securing whitelisting rights and feeding high-performing creative into paid channels Success in this channel is measured in profitable revenue. Growth Experimentation & Funnel Optimization Work closely with paid media partners and marketing leadership to improve performance across the funnel. You will: - Analyze funnel performance across acquisition and retention channels - Provide creative and conversion insights to improve paid media performance - Use tools like Triple Whale and marketing dashboards to evaluate channel performance - Run structured experiments that increase conversion and repeat purchase

Bodily is hiring a Growth Marketing Manager to own and scale retention growth across lifecycle marketing and creator partnerships. This role sits at the center of our revenue engine. You’ll run the channels that drive repeat purchase and customer lifetime value—email, SMS, affiliates, and performance creators—and work closely with paid media to improve conversion across the funnel. This is a hands-on operator role. You will design lifecycle strategy, build campaigns and flows, run experiments, and measure results in revenue. If you like owning meaningful channels, testing ideas quickly, and seeing your work directly move the business, this role offers unusual ownership and visibility. Before You Apply This role is best suited for candidates who: - Have owned lifecycle or retention marketing for a DTC consumer brand - Have hands-on experience running email/SMS marketing programs (Klaviyo strongly preferred) - Have experience working with physical consumer products, not SaaS or B2B marketing If your experience is primarily brand marketing, social media management, or agency account management, this role likely will not be the right fit. About Bodily Bodily is a modern resource for women’s bodies and health—evidence-based, design-led, and built for real life. We develop research-backed products and provide expert-informed guidance for postpartum recovery, breastfeeding, pregnancy, and pregnancy loss: the common yet profoundly underserved transitions that women have historically navigated without nearly enough support. Our founder pivoted from a career in private equity and CFO leadership roles after experiencing firsthand how unprepared she was for postpartum recovery and how inadequate the available resources and products were. Bodily was built to change that. Today we are a venture-backed consumer health company with a growing product line developed in partnership with OB-GYNs, midwives, and IBCLC lactation consultants. Our products are sold direct-to-consumer and at national retailers including Target. We believe women deserve better: better information, better products, and a world that actually understands what their bodies go through. What You’ll Own Retention Growth (Email & SMS) Own our lifecycle marketing program end-to-end. You will design, build, and optimize lifecycle programs that increase repeat purchase and customer lifetime value. Responsibilities include: - Building and optimizing lifecycle flows (welcome, post-purchase, replenishment, winback, and sunset) - Segmenting customers and running structured experiments to improve conversion and retention - Planning and executing lifecycle campaigns aligned with promotions, product launches, and retail moments - Measuring lifecycle performance through revenue, repeat purchase rate, and customer LTV - Klaviyo experience is strongly preferred. Creator & Affiliate Revenue Channels Own and scale performance-driven creator and affiliate partnerships. You will focus on creators and partners that generate measurable revenue—not awareness alone. Responsibilities include: - Recruiting and managing performance creators and affiliate partners - Structuring commission programs and evaluating partner ROI - Managing programs through platforms like ShopMy and Awin - Securing whitelisting rights and feeding high-performing creative into paid channels Success in this channel is measured in profitable revenue. Growth Experimentation & Funnel Optimization Work closely with paid media partners and marketing leadership to improve performance across the funnel. You will: - Analyze funnel performance across acquisition and retention channels - Provide creative and conversion insights to improve paid media performance - Use tools like Triple Whale and marketing dashboards to evaluate channel performance - Run structured experiments that increase conversion and repeat purchase

• Build and lead Vulcury’s growth consulting vertical • Establish and lead Vulcury’s growth consulting vertical • Define service offerings across areas such as: Go-to-market strategy, Customer acquisition strategy, Demand generation systems, Content and thought leadership development, Marketing automation and growth infrastructure, Sales enablement and revenue operations • Develop repeatable service frameworks and delivery models • Bring an initial client network or book of business • Develop new client relationships through outbound engagement, partnerships, and thought leadership • Work with Vulcury leadership to identify opportunities within the venture studio ecosystem • Lead and oversee delivery of growth initiatives for client companies • Coordinate execution through Vulcury’s network of operators, analysts, and specialists • Serve as a senior advisor to founders, executives, and investment-backed companies • Own the P&L of the growth practice • Build scalable delivery models that combine strategy with execution • Recruit and mentor consultants and specialists as the practice grows