Zenni Optical

Role Description We are looking for a detail-oriented Sr. QA Associate, CRM to join our growing team. In this role, you will be responsible for ensuring the quality and reliability of our CRM platform, email campaigns, and ecommerce web application across multiple environments and devices. You will work closely with cross-functional teams including developers, product managers, and marketers to define test strategies, identify defects, and deliver high-quality digital experiences to our customers. The ideal candidate thrives in a fast-paced Agile environment, has a strong analytical mindset, and takes pride in shipping bug-free, well-tested products. The team consists of a diverse group of talented QA and Automation Engineers, who use modern testing tools, technologies, and techniques. We also strive to provide an environment that allows for personal and professional growth. This role will report to the QA Manager. The role will be based in Canada and offers a remote working environment. Responsibilities - Plan, develop, and execute comprehensive test strategies including functional, regression, integration, smoke, and exploratory testing across multiple environments (Staging, UAT, and Production). - Conduct end-to-end CRM and email campaign testing, covering template rendering, dynamic content, personalization, audience segmentation, and automated customer journey workflows. - Perform cross-browser and cross-platform testing across Android, iOS, and Web to ensure product readiness for production releases. - Validate multi-language email translations to support our international sites. - Validate email rendering across major clients and devices, ensuring links, CTAs, tracking parameters, and unsubscribe mechanisms function as intended. - Verify data integrity between CRM platforms and campaign tools, including trigger logic, drip sequences, and list management rules. - Create and maintain test cases and test plans, participate in bug triaging, priority assessment, and defect tracking to ensure timely resolution of issues. - Work closely with developers, product managers, and designers to uphold QA best practices and standards. - Actively participate in Scrum ceremonies including daily stand-ups, retrospectives, and lessons learned sessions. - Partner with the Test Automation team to identify, prioritize, and review test cases for automation and analyze results. Qualifications - Bachelor’s degree or college diploma in Computer Science (or a similar program), or equivalent knowledge and experience. - 1+ years in testing ecommerce applications or CRM experience. - Working experience using defect tracking systems (JIRA). - Proficiency in English is required. - Excellent communication skills, including the ability to write detailed bug reports and explain technical problems with ease. - Excellent analytical, debugging, and problem-solving skills. - Highly self-motivated, adaptable to learning new technologies, and a good sense of urgency. - Proven ability to collaborate with multiple teams, as well as work independently as a self-starter. - Rigorous in following processes, documenting your work, and maintaining great attention to detail with a passion for shipping high-quality software. Preferred Qualifications - Knowledge of ecommerce applications and email testing. - Fluency (the ability to speak, read, and write) in Spanish or French. Benefits - Annual Bonus Program. - Healthcare: 100% premiums covered for extended medical, dental, and vision paid by the company for employees (50% for dependents). - Group & dependent life, AD&D, and long-term disability coverage. - Company-matched RRSP contributions up to 4%. - Employee Assistance Program (EAP) for mental health and wellness support. - Free access for you and your family to our digital wellness platform - Wellness Coach. - FTO (Flex Time Off) in addition to our Week of Zen - the time between Christmas and New Year’s to relax and recuperate. - Fully Paid Parental Leave - 16 weeks for birthing and non-birthing parents. - Family forming and fertility support & services through Maven. - Annual Zenni Gift Card - to use towards our products! Compensation In addition to other forms of compensation like perks and benefits, the estimated range for this role is CAD 75,000 - 83,000. The final offer will be determined based on permissible, non-discriminatory factors such as skill set, experience, geographical location, market conditions, and other organizational needs. The Company reserves the right to change, modify, or revisit the salary range for various reasons including business needs.

Who We Are Born from a mission to make prescription eyewear affordable and accessible to everyone, Zenni Optical has been changing the way people see the world since 2003. With complete prescription pairs for adults and kids starting at under $10, we’ve grown into a global brand with over 51 million pairs of glasses sold — and counting! Based in the San Francisco Bay Area, we're proud to be the Official Eyewear of the San Francisco 49ers, Boston Celtics, Monster Jam, Ghost Gaming, TSM, Major League Pickleball and more. We've also partnered with tastemakers and designers like Chase Stokes, Jrue Holiday, and George and Claire Kittle to bring our brand to life in bold, meaningful ways. Innovation is at the heart of everything we do at Zenni — from our revolutionary EyeQLenz™ with Zenni ID Guard™ glasses to our cutting-edge VR Vision Screener, we're constantly exploring new ways to improve vision and enhance lives. For more information, please visit zenni.com/press. About the Role: Zenni Optical, a leading online eyewear company, is seeking a Creative Production Designer to join the Creative Team. You’ll turn art direction into polished, production-ready assets across web, app, and social channels - ensuring design consistency, quality and efficiency at scale. This role is key to delivering high-impact creative across every touchpoint, helping the team move faster while maintaining a high standard of craft. Please note while this is a remote role, there is a preference for candidates located in the San Francisco Bay Area. Responsibilities: - Translate creative concepts into production-ready digital and print assets. - Collaborate with designers, art directors, copywriters, and cross-functional teams to bring campaigns to life. - Maintain brand consistency across web, app, CRM and social channels. - Execute high-volume production while meeting deadlines and quality standards. - Optimize files for performance, accessibility and multiple formats. - Manage version control, file organization, and naming conventions. - Identify workflow efficiencies to support scalable creative output. Basic Qualifications: - 3-5+ years in production design, preferably in eCommerce or a fast-paced in-house team. - Proficient in Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign). - Strong understanding of digital production: responsive design, breakpoints, asset specs and file optimization. - Exceptional attention to detail and organizational skills. - Experience working within established brand systems and design guidelines. - Experience building templates or working with scalable design systems. - Ability to manage multiple projects under tight timelines. Preferred Qualifications: - Basic motion / animation skills - Experience with DAM systems and workflow tools - Familiarity with accessibility standards (WCAG / ADA compliance and best practices) - Experience with Google Workspace is a plus. U.S. Perks & Benefits: - Annual Bonus Program - Healthcare: 100% premiums covered for medical, dental, and vision for employees (50% for dependents) - Basic Life and AD&D with option for additional voluntary coverage - Short and long term disability coverage - 401k with up to 4% match - EAP and Spring Health that gives you and dependents access to free therapy and coaching - Free access for you and your family to our digital wellness platform - Wellness Coach - Generous PTO in addition to our Week of Zen - the time between Christmas and New Year’s to relax and recuperate - Fully Paid Parental Leave - 16 weeks for birthing and non-birthing parents - Family forming & fertility support and services through Maven - Annual Zenni Gift Card - to use towards our products! Compensation In addition to other forms of compensation like perks and benefits, the estimated range for this role is $95,000 to $103,000; however, candidates may be eligible for a higher range to align with local market conditions. The final offer will be determined based on permissible, non-discriminatory factors such as skill set, experience, geographical location, market conditions, and other organizational needs. The Company reserves the right to change, modify, or revisit the salary range for various reasons including business needs. (U.S. ONLY) Please Note: While candidates in the San Francisco Bay Area area are preferred, we can make remote accommodations. If you are located in one of the following states full time, we welcome you to apply: Arizona, California, Colorado, Florida, Illinois, Iowa, Kansas, Massachusetts, Minnesota, Missouri, Nevada, New Jersey, New York, Ohio, Oregon, Texas. At Zenni Optical, people remain the heart of our mission, even as we embrace technology that moves us forward. While we recognize the immense promise of AI, we are equally mindful of its limitations and use these tools strictly to assist our Talent Acquisition team rather than replace human judgment. We utilize AI tools as a collaborative partner to create content–such as job descriptions, interview questions, and outreach messaging–and review resumes, but we maintain a firm commitment to human-led hiring where AI never makes a final decision. Every selection is determined by a member of our team to ensure every candidate is personally valued by a human rather than an algorithm. We look forward to hearing from you! We strive to build a diverse team of individuals with a broad range of experience and perspectives. We encourage you to apply even if you don’t feel you meet all the qualifications. Zenni Optical is an equal opportunity workplace and considers applications without regard to race, color, national origin, gender identity, sexual orientation, age, citizenship, marital status, disability, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Who We Are Born from a mission to make prescription eyewear affordable and accessible to everyone, Zenni Optical has been changing the way people see the world since 2003. With complete prescription pairs for adults and kids starting at under $10, we’ve grown into a global brand with over 51 million pairs of glasses sold — and counting! Based in the San Francisco Bay Area, we're proud to be the Official Eyewear of the San Francisco 49ers, Boston Celtics, Monster Jam, Ghost Gaming, TSM, Major League Pickleball and more. We've also partnered with tastemakers and designers like Chase Stokes, Jrue Holiday, and George and Claire Kittle to bring our brand to life in bold, meaningful ways. Innovation is at the heart of everything we do at Zenni — from our revolutionary EyeQLenz™ with Zenni ID Guard™ glasses to our cutting-edge VR Vision Screener, we're constantly exploring new ways to improve vision and enhance lives. For more information, please visit zenni.com/press. Candidate safety is important to us. Please note that all official communication will only be sent from @zennioptical.com addresses. About the Role As the product leader for Organic Growth (SEO & GEO), you are the architect of Zenni’s organic acquisition engine. This isn’t a traditional SEO role focused strictly on keywords and audits; it is a high-impact position where you will own the commercial performance and incremental revenue of our organic channels. Your mission is to transform organic search from a reactive traffic source into a proactive, scalable driver of incremental revenue. Reporting to the Sr. Director, Commerce & Growth, you will sit at the intersection of Product, Content, Marketing, and Engineering. You will be the primary steward of our organic P&L, tasked with both defending our established market share and expanding our reach through the creation of new, high-converting digital surfaces. You won’t just identify market demand; you’ll also partner with technical teams to build the programmatic experiences that capture customers at the very start of their vision-correction journey. We are seeking a strategic full-stack growth leader who views SEO and GEO as compounding assets. You are as comfortable defining a technical product roadmap as you are analyzing keyword opportunities or analyzing attribution models to prove the bottom-line impact of your initiatives. At Zenni, you won’t just manage rankings; you will build the future of how millions of people discover and purchase affordable prescription eyewear. Responsibilities: Ownership over the Organic Channel: Responsible for the end-to-end Organic Search channel, including responsibilities for driving incremental revenue, managing the organic P&L, and translating search traffic into bottom-line business impact. Product Roadmap & Strategy: Own the end-to-end roadmap for organic surfaces, including definition and prioritization of scalable or programmatic product features that capture unaddressed market demand. Growth Engineering: Partner with Design and Engineering to launch new indexable surfaces, while safeguarding the technical health, site architecture, and ranking authority of Zenni’s core web properties. Conversion & Experimentation: Own the organic click-to-cart journey. With incremental organic revenue as your north star, it will be crucial to optimize organic surfaces to maximize the value of every session. GEO & Innovation: Future-proof Zenni’s discovery engine by optimizing for GEO, ensuring our brand is the default choice for generative recommendations. Basic Qualifications: - You have ~8 years of combined experience across SEO, related Growth Marketing and/or consumer-facing Product Management - You have a strong commercial acumen and financial literacy, with the ability to move beyond the “traffic” to discuss LTV, CAC, incrementality, and other concepts - You’re technically literate, including a deep understanding of site architecture, structured data, and more. You don’t need to code, but you must be able to speak the language of engineers - You have experience with content strategy, including a background building scalable content engines. You know how to balance “writing for humans” with structural requirements of search engines and LLMs - You possess analytical rigor, including expert-level proficiency with SEO tools, web analytics, and A/B testing frameworks - You are AI-enabled, including both a deep understanding of how Generative AI is changing search as well as proficiency to leverage AI to multiply your productivity - You are an excellent communicator, with the ability to translate complex commercial or technical concepts into “so what?” insights for executive stakeholders Preferred Qualifications: - Experience with Programmatic SEO - Experience in the ecommerce vertical - Experience in the optical, healthtech, or other highly-regulated industries U.S. Perks & Benefits: - Annual bonus program - 100% employer-paid medical, dental, and vision (dependent coverage capped at $300/month) - Life, AD&D, and disability coverage (with optional add-ons) - 401(k) with up to 4% match - Comprehensive wellbeing programs (mental, physical, emotional support) - Lifestyle Spending Account (wellbeing + learning) - Work-from-home stipend (for eligible roles) - Generous PTO in addition to our Week of Zen - the time between Christmas and New Year’s to relax and recuperate - Fully Paid Parental Leave - 16 weeks for birthing and non-birthing parents - Family forming & fertility support and services through Maven - Annual Zenni Gift Card - to use towards our products! Compensation In addition to other forms of compensation, such as perks and benefits, the estimated salary range for this role is $152,400 - $190,500 USD for candidates outside of California. For California-based candidates, the estimated salary range is $167,640 - $209,550/year USD. The final offer will be determined based on permissible, non-discriminatory factors such as skill set, experience, geographical location, market conditions, and other organizational needs. The Company reserves the right to change, modify, or revisit the salary range for various reasons including business needs. (U.S. ONLY) Please note: While we prefer Bay Area-based candidates, we are registered in some, but not all, states. If you are located full-time in one of the following states, we welcome you to apply: Arizona, California, Colorado, Connecticut, District of Columbia, Florida, Georgia, Illinois, Iowa, Kansas, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Nevada, New Jersey, New York, Ohio, Oregon, Texas, Utah, Virginia. #LI-REMOTE We look forward to hearing from you! We strive to build a diverse team of individuals with a broad range of experience and perspectives. We encourage you to apply even if you don’t feel you meet all the qualifications. Zenni Optical is an equal opportunity workplace and considers applications without regard to race, color, national origin, gender identity, sexual orientation, age, citizenship, marital status, disability, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Who We Are Born from a mission to make prescription eyewear affordable and accessible to everyone, Zenni Optical has been changing the way people see the world since 2003. With complete prescription pairs for adults and kids starting at under $10, we’ve grown into a global brand with over 51 million pairs of glasses sold — and counting! Based in the San Francisco Bay Area, we're proud to be the Official Eyewear of the San Francisco 49ers, Boston Celtics, Monster Jam, Ghost Gaming, TSM, Major League Pickleball and more. We've also partnered with tastemakers and designers like Chase Stokes, Jrue Holiday, and George and Claire Kittle to bring our brand to life in bold, meaningful ways. Innovation is at the heart of everything we do at Zenni — from our revolutionary EyeQLenz™ with Zenni ID Guard™ glasses to our cutting-edge VR Vision Screener, we're constantly exploring new ways to improve vision and enhance lives. For more information, please visit zenni.com/press. Candidate safety is important to us. Please note that all official communication will only be sent from @zennioptical.com addresses. About the Role: As the Marketing Coordinator, CRM & Loyalty you will be the operational backbone of our lifecycle programs, owning the end-to-end execution of high-impact campaigns across email and SMS. You will partner closely with Lifecycle Managers and cross-functional teams to build, QA, and deploy personalized experiences that drive customer activation and long-term loyalty for our eyewear brand. This role requires a blend of creative precision and technical execution, ensuring that every message, from prescription reminders to style launches, is flawless, on-brand, and highly targeted. We are looking for a proactive problem-solver who thrives on organizational excellence and is excited to optimize our CRM architecture in a fast-paced environment. This role sits on the Lifecycle Team and reports to the Director of CRM & Loyalty Programs. Please note there is a preference for candidates located in the Greater New York City area. Responsibilities: - Campaign Execution: Own the full production lifecycle for all CRM initiatives within Bloomreach, including asset management, HTML coding/adjustments, and final deployment. - Workflow Management: Act as the primary keeper of the CRM calendar, using Jira and ClickUp to coordinate timelines, communicate dependencies, and flag risks to stakeholders. - Cross-Functional Partnership: Collaborate with Developers, Product, and Creative teams to gather requirements and ensure all technical components—like prescription data triggers—are functioning correctly. - Quality Assurance: Conduct rigorous pre-send QA (link checks, image rendering, and personalization logic) to ensure a seamless experience across all devices and email clients. - Testing & Optimization: Set up and monitor A/B tests for subject lines, creative variations, and send times, maintaining a centralized "learning hub" to track and share results. Basic Qualifications: - 2–4 years of hands-on experience in CRM, lifecycle marketing, or marketing operations within a B2C e-commerce environment. - Proven experience building and launching multi-channel campaigns (email and SMS) within an enterprise-level platform like Bloomreach. - Proficiency in using project management tools (Jira and ClickUp) to manage complex tasks and cross-functional documentation. - Solid understanding of HTML/CSS for responsive email development and troubleshooting. - Demonstrated ability to manage audience segmentation, suppression lists, and personalization tokens for targeted messaging. - Strong attention to detail and a "high bar" for executional quality to ensure error-free campaign delivery. - Clear, proactive communication style with experience providing regular status updates to diverse stakeholders. - Analytical mindset with the ability to interpret campaign data and build actionable performance reports. - Comfort learning and adapting to new marketing technologies and internal proprietary tools. - Ability to work effectively under pressure, managing multiple deadlines and projects simultaneously. Preferred Qualifications: - Advanced Platform Skills: Experience with advanced Bloomreach features, such as Scenarios, Jinja/Liquid scripting, and webhooks for real-time personalization. - Eyewear/Retail Expertise: Previous experience in the optical industry or a technical retail environment with complex product catalogs. - Compliance Knowledge: Deep familiarity with deliverability best practices and global regulations, including CAN-SPAM, GDPR, and CCPA. - Validation Tools: Experience using Litmus or Email on Acid to ensure pixel-perfect rendering across varying device types. - Creative Tools: Basic proficiency in Adobe Photoshop or Illustrator for minor asset adjustments and image optimization. - Testing Frameworks: Experience supporting landing page execution or in-app content as part of a holistic lifecycle strategy. - Multilingual Communication: Full professional fluency in English and Spanish (written and verbal) to support localized campaign execution. U.S. Perks & Benefits: - Annual Bonus Program - Healthcare: 100% premiums covered for medical, dental, and vision for employees (50% for dependents) - Basic Life and AD&D with option for additional voluntary coverage - Short and long term disability coverage - 401k with up to 4% match - EAP and Spring Health that gives you and dependents access to free therapy and coaching - Free access for you and your family to our digital wellness platform - Wellness Coach - Generous PTO in addition to our Week of Zen - the time between Christmas and New Year’s to relax and recuperate - Fully Paid Parental Leave - 16 weeks for birthing and non-birthing parents - Family forming & fertility support and services through Maven - Annual Zenni Gift Card - to use towards our products! Compensation In addition to other forms of compensation like perks and benefits, the estimated range for this role is $62,500 to $67,000; however, candidates may be eligible for a higher range to align with local market conditions. The final offer will be determined based on permissible, non-discriminatory factors such as skill set, experience, geographical location, market conditions, and other organizational needs. The Company reserves the right to change, modify, or revisit the salary range for various reasons including business needs. (U.S. ONLY) Please Note: While candidates in the Greater New York City area are preferred, we can make remote accommodations. If you are located in one of the following states full time, we welcome you to apply: Arizona, California, Colorado, Florida, Illinois, Iowa, Kansas, Massachusetts, Minnesota, Missouri, Nevada, New Jersey, New York, Ohio, Oregon, Texas. We look forward to hearing from you! We strive to build a diverse team of individuals with a broad range of experience and perspectives. We encourage you to apply even if you don’t feel you meet all the qualifications. Zenni Optical is an equal opportunity workplace and considers applications without regard to race, color, national origin, gender identity, sexual orientation, age, citizenship, marital status, disability, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Who We Are Born from a mission to make prescription eyewear affordable and accessible to everyone, Zenni Optical has been changing the way people see the world since 2003. With complete prescription pairs for adults and kids starting at under $10, we’ve grown into a global brand with over 51 million pairs of glasses sold — and counting! Based in the San Francisco Bay Area, we're proud to be the Official Eyewear of the San Francisco 49ers, Boston Celtics, Monster Jam, Ghost Gaming, TSM, Major League Pickleball and more. We've also partnered with tastemakers and designers like Chase Stokes, Jrue Holiday, and George and Claire Kittle to bring our brand to life in bold, meaningful ways. Innovation is at the heart of everything we do at Zenni — from our revolutionary EyeQLenz™ with Zenni ID Guard™ glasses to our cutting-edge VR Vision Screener, we're constantly exploring new ways to improve vision and enhance lives. For more information, please visit zenni.com/press. Candidate safety is important to us. Please note that all official communication will only be sent from @zennioptical.com addresses. About the Role: We’re looking to hire a Category Manager to help shape the development of Zenni’s category strategy, grounded in sales and shopper data to effectively achieve inventory and financial objectives. This role is responsible for defining overarching assortment strategies and tactics for Zenni's Special Collections; analyzing market trends and consumer insights; developing and executing go-to-market plans; and driving innovation, including new product launches through lifecycle management. With a strong emphasis on data-driven decision-making, this position ensures alignment across key stakeholders to deliver core business objectives such as profitability, market share growth, and operational efficiency. This role will report to the Director, Category Management. Responsibilities: Category Strategy and Business Planning: - Champion the Special Collections category strategy, including product roadmaps, new product introductions, and financial plans aligned to revenue and profit goals - Drive category strategies that strengthen brand positioning and capture global market share through strong cross-functional collaboration - Partner and collaborate with stakeholders, including procurement, brand, marketing, channel owners and leadership to define strategies that meet customer needs and increase product performance - Leveraging the category strategy to collaborate with the FP&A team and create the annual product financial plan by category/style that aligns with the annual revenue plan Category Management: - Lead the product creation and assortment planning for special collections, considering factors such as global market trends, consumer preferences and historical sales data - Create the seasonal NPI Roadmap and design briefs based on the product financial plan including global needs, carryover, new product introduction and product exits - Provides quarterly, pre-season category guidance to the Procurement team; to outline the product need to develop expansion opportunities to fill category gaps - Maximize sales and margin by setting volume and margin targets in the design briefs - Through cross-functional partnership and data collection establish key product initiatives and correlate investment plans to hit seasonal revenue and margin targets - Create product brief for Marketing Team, identifying hero and key product stories to drive product visibility and sales - Review all product photography to ensure photos represent the product accurately to the consumer - Responsible for outlining the execution of category initiatives for the Website and Mobile App to optimize sales - Partner with marketing and channel partners to develop sales driving actions including product placement, site merchandising, region specific assortment and ranges, and promotional strategies to achieve targets Product Performance and Lifecycle Management: - Define metrics to measure customer satisfaction and product performance, use these to analyze and make future decisions around the lifecycle of the product portfolio - Manage effective product lifecycle planning and management that aligns to product performance expectations via the product financial plan, from product launch through end of life, avoid SKU proliferation - Manage the reporting, capture and communication of product performance data and findings to inform business and commercial planning - Identify areas from improvement and implement corrective actions when necessary Price Strategy and Management: - Collaborate with key stakeholders to determine competitive pricing strategies by market for existing and new products optimizing sales and profitability while remaining competitive across the markets - Set price and margin targets for new product introductions within the design brief - Responsible for achievement of margin and revenue targets for assigned product categories - Monitor global industry trends, competitor activity, and emerging market opportunities to inform strategic decisions. - Support the Category Director and cross functional partners with competitive analysis, including pricing, promotional strategies, and marketplace trends. Cross Functional Relationships: - Demonstrate strong working relationship with the e-commerce, FP&A, Procurement, Demand Planning, Site Merchandising, Brand, Commercial Ops, Product Marketing, and Engagement Marketing. Basic Qualifications - Bachelor’s degree in business, product management, merchandising, marketing, or related field - 8+ years of category or product management experience within a fashion or eyewear brand, with strong knowledge of e-commerce and international channels - Proficient in business, product, and financial acumen with the ability to translate data and consumer insights into actionable strategies - High proficiency in G Suite and working knowledge of Microsoft and Adobe suites, Slack or something similar - Travel Requirements: 20-30% travel, including domestic travel to the Novato office (3-4 times per year) and international travel to Italy, France, and APAC region (3-4 times per year) Preferred Qualifications: - Bay Area-based candidates are a bonus! U.S. Perks & Benefits: - Annual bonus program - 100% employer-paid medical, dental, and vision (dependent coverage capped at $300/month) - Life, AD&D, and disability coverage (with optional add-ons) - 401(k) with up to 4% match - Comprehensive wellbeing programs (mental, physical, emotional support) - Lifestyle Spending Account (wellbeing + learning) - Work-from-home stipend (for eligible roles) - Generous PTO in addition to our Week of Zen - the time between Christmas and New Year’s to relax and recuperate - Fully Paid Parental Leave - 16 weeks for birthing and non-birthing parents - Family forming & fertility support and services through Maven - Annual Zenni Gift Card - to use towards our products! Compensation In addition to other forms of compensation, such as perks and benefits, the estimated salary range for this role is $121,500- $151,900 for candidates outside of California. For California-based candidates, the estimated salary range is $133,650 - $167,090. The final offer will be determined based on permissible, non-discriminatory factors such as skill set, experience, geographical location, market conditions, and other organizational needs. The Company reserves the right to change, modify, or revisit the salary range for various reasons including business needs. (U.S. ONLY) Please note: While we prefer Bay Area-based candidates, we are registered in some, but not all, states. If you are located full-time in one of the following states, we welcome you to apply: Arizona, California, Colorado, Connecticut, District of Columbia, Florida, Georgia, Illinois, Iowa, Kansas, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Nevada, New Jersey, New York, Ohio, Oregon, Texas, Utah, Virginia. #LI-REMOTE We look forward to hearing from you! We strive to build a diverse team of individuals with a broad range of experience and perspectives. We encourage you to apply even if you don’t feel you meet all the qualifications. Zenni Optical is an equal opportunity workplace and considers applications without regard to race, color, national origin, gender identity, sexual orientation, age, citizenship, marital status, disability, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Who We Are Born from a mission to make prescription eyewear affordable and accessible to everyone, Zenni Optical has been changing the way people see the world since 2003. With complete prescription pairs for adults and kids starting at under $10, we’ve grown into a global brand with over 51 million pairs of glasses sold — and counting! Based in the San Francisco Bay Area, we're proud to be the Official Eyewear of the San Francisco 49ers, Boston Celtics, Monster Jam, Ghost Gaming, TSM, Major League Pickleball and more. We've also partnered with tastemakers and designers like Chase Stokes, Jrue Holiday, and George and Claire Kittle to bring our brand to life in bold, meaningful ways. Innovation is at the heart of everything we do at Zenni — from our revolutionary EyeQLenz™ with Zenni ID Guard™ glasses to our cutting-edge VR Vision Screener, we're constantly exploring new ways to improve vision and enhance lives. For more information, please visit zenni.com/press. Candidate safety is important to us. Please note that all official communication will only be sent from @zennioptical.com addresses. About the Role: We’re looking to hire a Category Manager to help shape the development of Zenni’s category strategy, grounded in sales and shopper data to effectively achieve inventory and financial objectives. This role is responsible for defining overarching assortment strategies and tactics for Zenni's Sunglasses & Kids; analyzing market trends and consumer insights; developing and executing go-to-market plans; and driving innovation, including new product launches through lifecycle management. With a strong emphasis on data-driven decision-making, this position ensures alignment across key stakeholders to deliver core business objectives such as profitability, market share growth, and operational efficiency. This role will report to the Director, Category Management. Responsibilities: Category Strategy and Business Planning: - Champion the Sunglasses & Kids category strategy, including product roadmaps, new product introductions, and financial plans aligned to revenue and profit goals - Drive category strategies that strengthen brand positioning and capture global market share through strong cross-functional collaboration - Partner and collaborate with stakeholders, including procurement, brand, marketing, channel owners and leadership to define strategies that meet customer needs and increase product performance - Leveraging the category strategy to collaborate with the FP&A team and create the annual product financial plan by category/style that aligns with the annual revenue plan Category Management: - Lead the product creation and assortment planning for Sunglasses & Kids collections, considering factors such as global market trends, consumer preferences and historical sales data - Create the seasonal NPI Roadmap and design briefs based on the product financial plan including global needs, carryover, new product introduction and product exits - Provides quarterly, pre-season category guidance to the Procurement team; to outline the product need to develop expansion opportunities to fill category gaps - Maximize sales and margin by setting volume and margin targets in the design briefs - Through cross-functional partnership and data collection establish key product initiatives and correlate investment plans to hit seasonal revenue and margin targets - Create product brief for Marketing Team, identifying hero and key product stories to drive product visibility and sales - Review all product photography to ensure photos represent the product accurately to the consumer - Responsible for outlining the execution of category initiatives for the Website and Mobile App to optimize sales - Partner with marketing and channel partners to develop sales driving actions including product placement, site merchandising, region specific assortment and ranges, and promotional strategies to achieve targets Product Performance and Lifecycle Management: - Define metrics to measure customer satisfaction and product performance, use these to analyze and make future decisions around the lifecycle of the product portfolio - Manage effective product lifecycle planning and management that aligns to product performance expectations via the product financial plan, from product launch through end of life, avoid SKU proliferation - Manage the reporting, capture and communication of product performance data and findings to inform business and commercial planning - Identify areas from improvement and implement corrective actions when necessary Price Strategy and Management: - Collaborate with key stakeholders to determine competitive pricing strategies by market for existing and new products optimizing sales and profitability while remaining competitive across the markets - Set price and margin targets for new product introductions within the design brief - Responsible for achievement of margin and revenue targets for assigned product categories - Monitor global industry trends, competitor activity, and emerging market opportunities to inform strategic decisions. - Support the Category Director and cross functional partners with competitive analysis, including pricing, promotional strategies, and marketplace trends. Cross Functional Relationships: - Demonstrate strong working relationship with the e-commerce, FP&A, Procurement, Demand Planning, Site Merchandising, Brand, Commercial Ops, Product Marketing, and Engagement Marketing. Basic Qualifications - Bachelor’s degree in business, product management, merchandising, marketing, or related field - 8+ years of category or product management experience within a fashion or eyewear brand, with strong knowledge of e-commerce and international channels - Proficient in business, product, and financial acumen with the ability to translate data and consumer insights into actionable strategies - High proficiency in G Suite and working knowledge of Microsoft and Adobe suites, Slack or something similar - Travel Requirements: 20-30% travel, including domestic travel to the Novato office (3-4 times per year) and international travel to Italy, France, and APAC region (3-4 times per year) Preferred Qualifications: - Bay Area-based candidates are a bonus! U.S. Perks & Benefits: - Annual bonus program - 100% employer-paid medical, dental, and vision (dependent coverage capped at $300/month) - Life, AD&D, and disability coverage (with optional add-ons) - 401(k) with up to 4% match - Comprehensive wellbeing programs (mental, physical, emotional support) - Lifestyle Spending Account (wellbeing + learning) - Work-from-home stipend (for eligible roles) - Generous PTO in addition to our Week of Zen - the time between Christmas and New Year’s to relax and recuperate - Fully Paid Parental Leave - 16 weeks for birthing and non-birthing parents - Family forming & fertility support and services through Maven - Annual Zenni Gift Card - to use towards our products! Compensation In addition to other forms of compensation, such as perks and benefits, the estimated salary range for this role is $121,500- $151,900 for candidates outside of California. For California-based candidates, the estimated salary range is $133,650 - $167,090. The final offer will be determined based on permissible, non-discriminatory factors such as skill set, experience, geographical location, market conditions, and other organizational needs. The Company reserves the right to change, modify, or revisit the salary range for various reasons including business needs. (U.S. ONLY) Please note: While we prefer Bay Area-based candidates, we are registered in some, but not all, states. If you are located full-time in one of the following states, we welcome you to apply: Arizona, California, Colorado, Connecticut, District of Columbia, Florida, Georgia, Illinois, Iowa, Kansas, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Nevada, New Jersey, New York, Ohio, Oregon, Texas, Utah, Virginia. #LI-REMOTE We look forward to hearing from you! We strive to build a diverse team of individuals with a broad range of experience and perspectives. We encourage you to apply even if you don’t feel you meet all the qualifications. Zenni Optical is an equal opportunity workplace and considers applications without regard to race, color, national origin, gender identity, sexual orientation, age, citizenship, marital status, disability, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Who We Are Born from a mission to make prescription eyewear affordable and accessible to everyone, Zenni Optical has been changing the way people see the world since 2003. With complete prescription pairs for adults and kids starting at under $10, we’ve grown into a global brand with over 51 million pairs of glasses sold — and counting! Based in the San Francisco Bay Area, we're proud to be the Official Eyewear of the San Francisco 49ers, Boston Celtics, Monster Jam, Ghost Gaming, TSM, Major League Pickleball and more. We've also partnered with tastemakers and designers like Chase Stokes, Jrue Holiday, and George and Claire Kittle to bring our brand to life in bold, meaningful ways. Innovation is at the heart of everything we do at Zenni — from our revolutionary EyeQLenz™ with Zenni ID Guard™  glasses to our cutting-edge VR Vision Screener, we're constantly exploring new ways to improve vision and enhance lives. For more information, please visit zenni.com/press. Candidate safety is important to us. Please note that all official communication will only be sent from @zennioptical.com addresses. About the Role: We are seeking a Director, Category Management who will define and champion the strategic direction and long-term vision for assigned categories, including ownership of the product roadmap, new product introductions, and pricing strategy. The development of Zenni’s assortment strategy is grounded in sales and shopper data to effectively achieve inventory and financial objectives. This role is responsible for defining overarching assortment strategies; analyzing market trends and consumer insights; developing and executing go-to-market plans; and driving innovation, including new product launches. With a strong emphasis on data-driven decision-making, this leader ensures alignment across key stakeholders to deliver core business objectives such as profitability, market share growth, and operational efficiency. This position manages the category team and serves as a key cross-functional leader across the organization. Responsibilities: Category Strategy and Business Planning : In partnership with the VP of Frames Product, define and champion category strategy, including product roadmaps, new product introductions, and financial plans aligned to revenue and profit goals Drive category strategies that strengthen brand positioning and capture global market share through strong cross-functional collaboration. Partner and collaborate with stakeholders, including procurement, brand, marketing, channel owners and executive leadership to define strategies that meet customer needs and increase product performance Leveraging the category strategy to collaborate with the FP&A team and create the annual product financial plan by category/style that aligns with the annual revenue plan Category Management : Lead the product creation and assortment planning, considering factors such as global market trends, consumer preferences and historical sales data Create the seasonal NPI Roadmap and design briefs based on the product financial plan including global needs, carryover, new product introduction and product exits Maximize sales and margin by setting volume and margin targets in the design briefs Through cross-functional partnership and data collection establish key product initiatives and correlate investment plans to hit seasonal revenue and margin targets Create Product brief for Marketing Team, identifying hero and key product stories to drive product visibility and sales Review all product photography to ensure photos represent the product accurately to the consumer Responsible for outlining the execution of category initiatives for the Website and Mobile App to optimize sales Partner with marketing and channel partners to develop sales driving actions including product placement, site merchandising, region specific assortment and ranges, and promotional strategies to achieve targets Product Performance and Lifecycle Management : Define metrics to measure customer satisfaction and product performance, use these to analyze and make future decisions around the lifecycle of the product portfolio Manage effective product lifecycle planning and management that aligns to product performance expectations via the product financial plan, from product launch through end of life, avoid SKU proliferation Manage the reporting, capture and communication of product performance data and findings to inform business and commercial planning Identify areas from improvement and implement corrective actions when necessary Price Strategy and Management : Collaborate with key stakeholders to determine competitive pricing strategies by market for existing and new products optimizing sales and profitability while remaining competitive across the markets Set price and margin targets for new product introductions within the design brief Responsible for achievement of margin and revenue targets for assigned product categories Monitor global industry trends, competitor activity, and emerging market opportunities to inform strategic decisions. Provide internal stakeholders with competitive insights, including pricing, promotional strategies, and marketplace trends Team Leadership & Cross Functional Relationships : Lead and develop the category management team with clear goals and accountability Demonstrate strong working relationship with the E-commerce, FP&A, Procurement, Demand Planning, Site Merchandising, Brand, Commercial Ops, Product Marketing, Engagement Marketing and all members of the Executive, Leadership Team is required Basic Qualifications Travel Requirements : 20-30% travel, including domestic travel to the Novato office (3-4 times per year) and international travel to Italy, France, and APAC region (3-4 times per year) Preferred Qualifications: Bay Area-based candidates are preferred! U.S. Perks & Benefits: Annual Bonus Program Healthcare: 100% premiums covered for medical, dental, and vision for employees (50% for dependents) Basic Life and AD&D with option for additional voluntary coverage Short and long term disability coverage 401k with up to 4% match EAP and Spring Health that gives you and dependents access to free therapy and coaching Free access for you and your family to our digital wellness platform - Wellness Coach Generous PTO in addition to our Week of Zen - the time between Christmas and New Year’s to relax and recuperate Fully Paid Parental Leave - 16 weeks for birthing and non-birthing parents Family forming & fertility support and services through Maven Annual Zenni Gift Card - to use towards our products! Compensation In addition to other forms of compensation, such as perks and benefits, the estimated salary range for this role is $152,000 - $191,000 for candidates outside of California. For California-based candidates, the estimated salary range is $167,200 - $210,100. The final offer will be determined based on permissible, non-discriminatory factors such as skill set, experience, geographical location, market conditions, and other organizational needs. The Company reserves the right to change, modify, or revisit the salary range for various reasons including business needs. (U.S. ONLY) Please note : While we prefer Bay Area-based candidates, we are registered in some, but not all, states. If you are located full-time in one of the following states, we welcome you to apply: Arizona, California, Colorado, Connecticut, District of Columbia, Florida, Georgia, Illinois, Iowa, Kansas, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Nevada, New Jersey, New York, Ohio, Oregon, Texas, Utah, Virginia. #LI-REMOTE We look forward to hearing from you! We strive to build a diverse team of individuals with a broad range of experience and perspectives. We encourage you to apply even if you don’t feel you meet all the qualifications. Zenni Optical is an equal opportunity workplace and considers applications without regard to race, color, national origin, gender identity, sexual orientation, age, citizenship, marital status, disability, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

• Partner with performance marketing leadership to support major cross-channel projects like: • Creative and campaign strategy direction and coordination across Search, Video & Social channels • Vet, test and learn new potential channel additions like audio, CTV • Cross-channel analysis related to Media Mix Model and incrementality test design and results • Cross-functional reporting on creative learnings, performance, spend and financial reporting • International expansion strategy and coordination of Paid Media campaigns for strategic alignment, creative messaging and translation coordination • Monitor and analyze trends of core KPIs • Monitor competitor activities utilizing 3rd party tools • Report on and communicate performance results to internal stakeholders • KPI forecasting • Budget forecasting • Collaborate with other media team members to ensure alignment of brand messaging

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description We are seeking a Director, Category Management who will define and champion the strategic direction and long-term vision for assigned categories, including ownership of the product roadmap, new product introductions, and pricing strategy. The development of Zenni’s assortment strategy is grounded in sales and shopper data to effectively achieve inventory and financial objectives. This role is responsible for: - Defining overarching assortment strategies - Analyzing market trends and consumer insights - Developing and executing go-to-market plans - Driving innovation, including new product launches - Ensuring alignment across key stakeholders to deliver core business objectives such as profitability, market share growth, and operational efficiency - Managing the category team and serving as a key cross-functional leader across the organization Responsibilities - Category Strategy and Business Planning: - In partnership with the VP of Frames Product, define and champion category strategy, including product roadmaps, new product introductions, and financial plans aligned to revenue and profit goals - Drive category strategies that strengthen brand positioning and capture global market share through strong cross-functional collaboration - Partner and collaborate with stakeholders, including procurement, brand, marketing, channel owners, and executive leadership to define strategies that meet customer needs and increase product performance - Leverage the category strategy to collaborate with the FP&A team and create the annual product financial plan by category/style that aligns with the annual revenue plan - Category Management: - Lead the product creation and assortment planning, considering factors such as global market trends, consumer preferences, and historical sales data - Create the seasonal NPI Roadmap and design briefs based on the product financial plan including global needs, carryover, new product introduction, and product exits - Maximize sales and margin by setting volume and margin targets in the design briefs - Establish key product initiatives and correlate investment plans to hit seasonal revenue and margin targets - Create Product brief for Marketing Team, identifying hero and key product stories to drive product visibility and sales - Review all product photography to ensure photos represent the product accurately to the consumer - Outline the execution of category initiatives for the Website and Mobile App to optimize sales - Partner with marketing and channel partners to develop sales driving actions including product placement, site merchandising, region-specific assortment and ranges, and promotional strategies to achieve targets - Product Performance and Lifecycle Management: - Define metrics to measure customer satisfaction and product performance, using these to analyze and make future decisions around the lifecycle of the product portfolio - Manage effective product lifecycle planning and management that aligns to product performance expectations via the product financial plan, from product launch through end of life, avoiding SKU proliferation - Manage the reporting, capture, and communication of product performance data and findings to inform business and commercial planning - Identify areas for improvement and implement corrective actions when necessary - Price Strategy and Management: - Collaborate with key stakeholders to determine competitive pricing strategies by market for existing and new products optimizing sales and profitability while remaining competitive across the markets - Set price and margin targets for new product introductions within the design brief - Responsible for achievement of margin and revenue targets for assigned product categories - Monitor global industry trends, competitor activity, and emerging market opportunities to inform strategic decisions - Provide internal stakeholders with competitive insights, including pricing, promotional strategies, and marketplace trends - Team Leadership & Cross Functional Relationships: - Lead and develop the category management team with clear goals and accountability - Demonstrate strong working relationships with E-commerce, FP&A, Procurement, Demand Planning, Site Merchandising, Brand, Commercial Ops, Product Marketing, Engagement Marketing, and all members of the Executive Leadership Team Qualifications - Bachelor’s degree in business, product management, merchandising, marketing, or related field (or 7+ years of combined education and experience) - 7+ years of category or product management experience within a fashion or eyewear brand, with strong knowledge of ecommerce and international channels - Advanced business, product, and financial acumen with the ability to translate data and consumer insights into actionable strategies - High proficiency in G Suite and working knowledge of Microsoft and Adobe suites, Slack or something similar Requirements - 20-30% travel, including domestic travel to the Novato office (3-4 times per year) and international travel to Italy, France, and APAC region (3-4 times per year) Benefits - Annual Bonus Program - Healthcare: 100% premiums covered for medical, dental, and vision for employees (50% for dependents) - Basic Life and AD&D with option for additional voluntary coverage - Short and long term disability coverage - 401k with up to 4% match - EAP and Spring Health that gives you and dependents access to free therapy and coaching - Free access for you and your family to our digital wellness platform - Wellness Coach - Generous PTO in addition to our Week of Zen - the time between Christmas and New Year’s to relax and recuperate - Fully Paid Parental Leave - 16 weeks for birthing and non-birthing parents - Family forming & fertility support and services through Maven - Annual Zenni Gift Card - to use towards our products!