SILHOUETTE

• Auxiliar no cadastro, atualização e manutenção de produtos na plataforma de e-commerce • Acompanhar indicadores de desempenho (tráfego, conversão, ticket médio, abandono de carrinho) • Apoiar campanhas promocionais e ações de marketing digital (e-mail, push, redes sociais) • Monitorar e reportar a disponibilidade de estoque e precificação competitiva • Colaborar com times de logística, marketing e atendimento para garantir a experiência do cliente • Elaborar relatórios periódicos de performance para a liderança

• Monitor students' journey (from onboarding through course completion) • Update and organize spreadsheets and class cohorts • Moderate community (Facebook and Hotmart) and interactions with students • Support live sessions and events (reception, technical support, and collecting requests) • Manage content (upload, review, and organization on Hotmart) • Respond to emails and student requests, including cancellations and refunds • Create and configure classes, links, and access (Zoom and Hotmart) • Organize bonuses, communications, and renewal deadlines • Block access for unpaid/overdue accounts • Support and follow up with ambassadors

• Plan, execute, and optimize paid traffic campaigns for product launches and e-commerce • Operate across the entire marketing funnel (top, middle, and bottom) with a strategic traffic-focused perspective • Manage campaigns on Google Ads and Meta Ads, focusing on ROI and ROAS • Create, monitor, and analyze performance dashboards, presenting data clearly and concisely • Develop effective lead-generation strategies with a strong focus on conversion • Monitor metrics, run A/B tests, and perform continuous optimizations to maximize results

• Create and optimize all graphic materials related to social media campaigns, info products, evergreen and launch strategies; • Develop and strengthen the brand's visual identity; • Engage the target audience with the created assets and contribute to the company's commercial success; • Adapt designs for multiple platforms and formats; • Stay up to date with design trends and best practices.

• Structure, lead, and execute all areas of the Human Resources function • Manage activities from talent attraction to organizational climate and team development • Recruitment and selection of strategic professionals across various departments • Onboarding and integration of new hires • Performance management and support for career development paths • Internal communication and strengthening company culture • Organization of internal training programs

• Monitor the students' journey, from onboarding at class openings, first access to courses, access to official class groups, through to course completion • Update the student spreadsheet and keep it organized and up to date • Moderate the students' Facebook community • Moderate comments on Hotmart content • Participate in and support Juliana during lives, workshops, Q&A sessions, re-recordings and classes to welcome leads and students and note potential requests • Curate new testimonials from live events, livestreams, the Facebook community and comments • Create Zoom links (when necessary) • Monitor communications sent to students regarding products • Review edits of new content for approval (check cuts, audio, alignment, filters, etc.) • Upload new lessons to Hotmart • Respond to emails involving student requests • Check product cancellation emails and process refunds on Hotmart • Create, configure and test new cohorts/classes in the products • Organize and monitor delivery of bonuses • Block delinquent or expired users on Hotmart and in the Facebook community • Keep cohorts/classes organized • Track deadlines and carry out renewal actions • Coordinate and oversee the "TSX Ambassadors" team

• The Artificial Intelligence Analyst will be responsible for developing, implementing, and monitoring AI- and machine learning–based solutions. • The professional will work on data analysis, model training, and the creation of intelligent applications that use AI to optimize processes and improve the user experience. • In addition, it will be essential to translate concepts and ideas into functional solutions, ensuring that artificial intelligence is integrated efficiently and strategically into the company's products and services. • Develop and implement AI models for process automation, predictive analytics, and business decision optimization. • Create intelligent applications and systems that leverage AI to deliver innovative, personalized solutions. • Analyze large volumes of data and identify patterns and relevant insights to enhance the company's products and services. • Train, test, and validate machine learning models to ensure efficiency and accuracy in predictions and automations. • Integrate AI solutions into the company's systems and platforms, ensuring compatibility and scalability. • Stay updated on trends and innovations in the field of artificial intelligence, proposing new solutions and continuous improvements. • Monitor the performance of AI models, tuning hyperparameters and implementing strategies to mitigate bias and prevent overfitting. • Deliver practical, working solutions, collaborating directly with software engineering, product, marketing, and UX teams to ensure AI is effectively embedded in applications and business processes. • Ensure AI solutions comply with regulations and ethical principles, such as data protection laws and fairness in algorithms. • Produce technical documentation and reports on model performance and applicability within the company's processes.

• Configure and manage e-commerce platforms such as Shopify and Nuvemshop, including integrations with ERPs (Tiny, Bling) and WMS systems (E-ship); • Oversee daily e-commerce operations, including sales, customer service, logistics, and inventory; • Manage logistics charges, delivery deadlines, and inventory levels to ensure operational efficiency; • Identify market trends, new technologies, and partnership opportunities to maintain the company's competitiveness; • Manage Marketplace platforms; • Ensure compliance with applicable laws and regulations (such as the LGPD); • Structure, manage, and optimize the brand website to drive sales and strengthen branding; • Lead the creation and execution of digital marketing campaigns using paid traffic strategies, SEO, and email marketing; • Implement improvements to the customer journey to ensure an intuitive and efficient shopping experience; • Monitor and adjust marketing campaigns to maximize conversions and ROI; • Analyze performance metrics (sales, conversions, traffic, average order value) and propose data-driven strategic actions.