Red Roof

• Build and maintain strong relationship with hotel ownership and management • Lead regularly scheduled revenue strategy virtual meetings based on contracted service level • Generate and analyze performance reports; develop and communicate recommended strategies to hotel management • Implement approved recommendations including, but not limited to setting and managing: Daily, seasonal and event pricing by room type, Inventory allocations and restrictions, Brand and online promotions, Negotiated and transient rates • Conduct competitor pricing analysis to understand competitive position, highlighting threats and opportunities and give recommendations accordingly • Monitor systematic inventory restriction parameters, identifying opportunities to loosen or tighten restrictions • Conduct displacement analysis and give recommendations on negotiated business • Maintain channel parity • Review and adjust channel/mix of business strategy • Collaborate with other departments including Sales & Marketing, Operations, Distribution, etc. • Complete special projects, participate on department committees and perform other responsibilities as assigned

• Build and maintain strong relationship with hotel ownership and management • Lead regularly scheduled revenue strategy virtual meetings based on contracted service level • Generate and analyze performance reports; develop and communicate recommended strategies to hotel management • Implement approved recommendations including, but not limited to setting and managing: Daily, seasonal and event pricing by room type, Inventory allocations and restrictions, Brand and online promotions, Negotiated and transient rates • Conduct competitor pricing analysis to understand competitive position, highlighting threats and opportunities and give recommendations accordingly • Monitor systematic inventory restriction parameters, identifying opportunities to loosen or tighten restrictions • Conduct displacement analysis and give recommendations on negotiated business • Maintain channel parity • Review and adjust channel/mix of business strategy • Collaborate with other departments including Sales & Marketing, Operations, Distribution, etc • Complete special projects, participate on department committees and perform other responsibilities as assigned

• Identify and qualify franchise prospects. • Prepare and present franchise projects to Franchise Approval Committee for approval. • Manage and optimize a multi-state franchise development region to maximize franchise sales growth. • Ability to effectively take prospects from application to franchise agreement execution. • Properly manage territory within budgets. • Perform other duties as assigned.

• Coordinates support for franchise partners with Design and Construction for PIP support. • Orchestrates inn openings, property transfers, and ownership changes with existing and new franchisees. • Networks franchise partners with approved vendors. • Works closely with other departments to provide operational support for franchise partners. • Reviews inn level rate strategies and marketing strategies to ensure brand goals are met. • Coordinates and conducts conference calls, meetings, and training sessions. • Promotes growth, upholds brand standards, and implements brand initiatives. • Acts as trainer and coach for franchisees in customer service and guest relations. • Analyzes financial reports of the franchise operations department. • Tracks and maintains regional data including brand-compliant standards. • Completes minimum property visits and conducts inspections as required. • Facilitates inn tours with senior management as requested.